Mary Elizabeth Connelly – Designer

Freelance senior designer for the Marketing department at the population health management software company, ZeOmega. I work on product materials: white papers, data sheets and product information sheets, newsletters, presentations and updating the corporate web site as well as help with trade show materials and the yearly client conference.

KEY PROJECTS
• Managed and directed print program of 20-40 book titles: working with external designer, designing templates, layout, directing editorial process, maintaining schedules and budgets, on press supervision and delivery of final product
• Created, developed and maintained brand positioning for Forbes Travel Guide, including corporate, rating logos and design standards across all platforms
• Led art direction for and our channel on, along with newsletter and social campaigns
• Developed print and digital campaigns for promotions in partnerships with luxury brands such as Porsche North America, Graff, Beats by Dr. Dre, Mandarin Oriental Hotel Group, The Peninsula Hotels and St. Regis hotels
• Developed the keynote presentations and relevant collateral at annual corporate event

• Oversaw of agency’s schedules and timelines, established internal process
• Managed creative staff
• Responsible for creative file compilation, release and final approval
• On-press supervision for all printed materials

• Managed multiple complex, simultaneous projects with critical deadlines
• Key liaison between Production, Development and Rights Departments
• Oversaw and communicated with outside vendors
• Maintained budget requirements and tracked invoices for each project

Last role prior to leaving:
Project Manager for Cook’s Illustrated and Cook’s Country magazines
• Set and maintained production schedule for two magazines and supplemental issues
• Managed pre-press process: proofing, press and imposition issues
• Tracked budget requirements and invoices for magazines
• Managed creative staff: trained, supervised and performed bi-yearly reviews
• Managed interdepartmental workflow for the production staff
• Led weekly status meetings to update schedules and implemented new process procedures