Tom Sacchi

Tom Sacchi – Editor

Over 30 years of professional experience in the comic book and graphic novel publishing arena.

Overview

Over 30 years of professional experience in the comic book and graphic novel publishing arena. Broad background spans editorial, marketing, sales, licensing and business development. My talent is helping creators bring their tales to life. Being the envoy between creators and readers imaginations is my specialty. Guiding comics series and graphic novels with creators and managing titles from creative development through publication. Insuring all production to completion. Comfortable in hyper-paced, target date driven work-spaces and flourish in synergistic team environments.


CORE COMPETENCIES: Editorial Management • Production Management • Marketing & Sales Management • International Business Development • Creative Material Production • Creative and Business Development • Social Media Representation 
Services
Fiction
Comics & Graphic Novels
Languages
English (US)

Work experience

Self-employed

Jan, 1990 — Present

AREAS OF EXPERTISE:

Editorial Management: from development to publication including heavy participation in art direction and production design. Working directly with writers and artists and managing titles from creative development through publication. Insuring all production to completion.

International Business Development: specialization in foreign comics content via acquisitions and translations. Negotiating and executing all international and domestic licensing, partnerships, and client agreements. Acquiring and representing titles at international book shows, trade exhibitions and bande dessinée festivals.

Production Management: planning and execution of final manufacturing, including file layout and delivery, pre-press proofing, freight arrangement, and inventory distribution management.

Creative Material Production: production and editing of all layout and graphic design of all publications, copy-writing, localized translation of foreign materials, press release drafting, etc.

Marketing & Sales Management: production and maintenance of all public messaging, including regular social media updates, direct retail mailing, press and PR outreach, advertising, convention planning, etc.

Representing Publishers: via domestic and international trade shows and conventions, including presenting on panels.

SKILLS:
•Maintain overall production schedule, ensuring projects are completed correctly and on time.

•Development and implementation of campaign strategies for titles, including management of the planning, buying, and creative development for both print and digital advertising campaigns.

•Communicate with creators to coordinate marketing efforts—Assist with scheduling special events/appearances, communicate marketing strategy for book launch, creation of custom graphics for promotional opportunities.

•Ad creation and design—write marketing copy and execute design on traditional print ads, digital ads, social media ads, tradeshow graphics, brand collateral, promotional items, chapbooks, and ARCs.

•Assist with scheduling and sourcing promotional materials by working with outside vendors and in-house production.

•Social media manager for multiple social channels, including Facebook, Twitter, and Instagram. Establish and manage social growth strategy across all channels and execute the creation of daily posts, graphics, monthly social ads, and completion of monthly social media analytics and reports.

•Manage the Education Outreach program through creation of weekly Educator and Librarian newsletters, interviewing creators for educational outlets, creation of educational games and extension activities.

•Project management of internal projects and work completed by external freelancers on projects such as book trailers and teaching guides.

•Oversee community development and outreach to fans, readers, retailers, librarians, and educators.

•Work with the web team to complete website redesigns, landing pages, and digital website initiatives.

•Work with the Merchandise team to brainstorm and contribute to ancillary merchandise concepts for original IP, publisher-owned IP, and creator-owned IP.

•Create marketing campaign summaries and run post-campaign analysis.

•Responsible for the completion of yearly awards submissions.

ADDITIONAL SKILLS:

• Editorial Production Concept to Finish
• Creative and Business Development
• Strategic Planning and Partnerships
• Weekly Digital Content Creation
• Contract and Deal Negotiations
• In and Outbound Licensing
• Creative Problem-Solving
• Budget and Management
• PR and Cross-Promotion
• Meeting Tight Deadlines
• Project Management
• Client Relationships
• Social Media
• Networking

COMIC BOOK WORK:

ultrabot-go-go-go-blog.tumblr.com

shadowlostcomic-blog.tumblr.com/beatscomic/

Education:
Bachelor of Fine Arts: Animation and Visual Effects.
William Patterson University Wayne, NJ

Self-employed

Jan, 1990 — Present

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