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Expertise in printed matter projects & book binding & covers & cats
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Sohee Yoo is a Toronto based Graphic designer with a degree in Graphic Design from the Ontario College of Art and Design University. Her interests and passion are in editorial design, motion graphics, branding strategy, pattern design, and packaging design. Sohee also has a developed sense of organization, arrangement, and layout of attractive editorial content.
In terms of book cover design, she loves to show a glimpse of the story of the book with the use of graphic elements. These graphic elements create the balance which make them visually harmonious. She executes them with a good deal of intention to create a dynamic but functional relationship as well as to create expressive form. Her projects have a lot of character, with a contemporary look and feel, while paying tribute to the traditional editorial values at the same time.
Sohee enjoys challenging projects and ensures her clients receive a complete product; with quality and attention to detail. She is open to feedback and is easy to reach.
In her spare time, she enjoys freelancing, coffee, watching Netflix, and loving her cat
In house Jr. graphic designer - marketing, product development, and manufacturing. Designed product guide, catalogue, advertisement, business cards, and manuals.
Branding design for MOAM Danse Company. Includes - logos, business cards, photography, and promotional materials. Brochure and promotional material design for Yeyul Law firm. Logo and flag design for local motorcycle club Morning-calm Honda Goldwing Club.
Participated in CCC (non-profit organization)'s collaborative project as an editorial designer. Learned about developing and completing projectwith other creative individuals. Worked closely with group members to design magazine spreads and publish.