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Penny Sansevieri

Penny Sansevieri - Marketer

San Diego, United States

I have been a book marketer for almost 2 decades for best-selling authors and for internationally recognized titles

Overview

What sets me apart?

First, I'm an author. That’s rare in book promotion, just ask around.

Second, my programs and services focus on what works in the market today, not what worked 5 years ago.

Third, I believe in a very hands-on approach to the program execution. All of your media and the reviewers for your guaranteed reviews are hand selected, a pitch is developed for each of your target markets, and your presence on sites like Amazon and Goodreads are expertly optimized. Social media programs are also managed by hand-selecting content and visuals that appeal to your potential buyers.

Publishing isn’t what it was 10 years ago – and unlike most marketers out there – neither am I.

My campaigns start around $2500 for 4-6 week, up to $5000+ for 8-12 weeks.

Get in touch today and discover the difference for yourself!

Services
Non-Fiction
Biographies & Memoirs Business & Management Cooking & Food Wine & Spirits Health & wellbeing Parenting & Families
Fiction
Children's Picture Books Crime & Mystery Fantasy Romance Thriller

Work experience

Book Marketing Expert and Adjunct Professor at NYU

Self-employed
August, 2000 – Present (over 17 years)

With over 4,000 books published every day, my job is to get you noticed by the people that really matter.

Projects

Ditching the Drive-Thru: How to Pass Up Processed Foods, Buy Farm Fresh, and Transform Your Family's Eating Habits on a Modern Mom's Schedule

This campaign included a reader-led blog tour with Amazon optimization for better searchability and ranking, and an extensive media pitch to national and regional magazines, freelancers and bloggers, which garnered 10+ requests. We also confirmed 20+ reader reviews on Amazon and did a customized Goodreads campaign to further enhance the author's platform, as well connecting the author for distribution and Barnes & Noble's small press department.

A Royal Affair Series

We did a really customized campaign when this title was picked up by Bookbub, including strategic ad and strategy stacking, Facebook advertising, Goodreads giveaways and events, and extensive social media promotion. The title hit the bestseller list that week.

The Toothless Puppy: A Tale of Differences

For this campaign we put a lot of focus on the authors' local media, secured 10+ media requests including a lucrative local TV interview. We did an extensive media pitch to national and regional magazines and bloggers. We also connected the author to numerous national media outlets interested in their topic. 10+ Amazon reader reviews were included and their Amazon presence was optimized for searchability and ranking.

Four Feasts Till Darkness Series

For this campaign the goal was to ensure all of the books in the series were promoted in a way that drove more interest to the author's entire bestselling bookshelf. Each title received 10+ Amazon reader reviews and a discounted eBook promotion to dramatically increase the book's reach. We also ran Facebook ads to push target market buyers to the author's Amazon page. We also enhanced the author's platform with blogger pitching that garnered over 5 book features, international reviews and pitching, and a customized Goodreads campaign.

The JOY of Losing Your Job: Hope Beyond Blood, Sweat and Tears

This campaign included an extensive media pitch to national magazines and bloggers. We secured 10+ media requests including Amazon Top Reviewers, and 24+ interview opportunities. We also garnered 20+ reader reviews on Amazon and optimized the title's keywords and categories to improve searchability and Amazon SEO. We also connected the author to numerous national media outlets interested in her topic.

The Mourning Parade

This campaign included a reader-led blog tour, an extensive media pitch to national and regional magazines, national newspapers, thought leaders, bloggers and book clubs. We secured 10+ media requests including Amazon Top Reviewers. We promoted her traveling book tour to the local media in each city. We garnered 10+ new reader reviews on Amazon and did a discounted eBook promotion to dramatically increase the book's reach.

Portfolio (17 selected works)

5-Minute Book Marketing for Authors: Easy and effective ways to market your book every single day!

Penny C. Sansevieri

"5-Minute Book Marketing for Authors" should be considered a 'must' for authors (especially self-published authors!) and small press publishers, and will prove to be an enduringly popular addition to community and academic library Writing/Publishing instructional reference collections. Midwest Book ReviewDo you feel like you have no time to market your book?What if I told you that you could ma... read more

"5-Minute Book Marketing for Authors" should be considered a 'must' for authors (especially self-published authors!) and small press publishers, and will prove to be an enduringly popular addition to community and academic library Writing/Publishing instructional reference collections. Midwest Book ReviewDo you feel like you have no time to market your book?What if I told you that you could ma... read more

Red Hot Internet Publicity - Fourth Edition: The Insider's Guide to Marketing Online!

Penny Sansevieri

"Want to double your sales, connect with your ideal readers, learn the secret marketing-success-strategies of top indie authors? Red Hot Internet Publicity is just what you need. Packed with fresh insights, eye-popping stories, insiders’ tips and media buzz, it’s THE must-have guide for serious self-publishers everywhere—everything you need to know to slice through the noise and and get your b... read more

"Want to double your sales, connect with your ideal readers, learn the secret marketing-success-strategies of top indie authors? Red Hot Internet Publicity is just what you need. Packed with fresh insights, eye-popping stories, insiders’ tips and media buzz, it’s THE must-have guide for serious self-publishers everywhere—everything you need to know to slice through the noise and and get your b... read more

How to Sell Books by the Truckload on Amazon: Power Pack!: Sell More Books on Amazon - Get More Reviews on Amazon (Volume 3)

Penny C. Sansevieri

Learn Exactly how to Turn Amazon into Your 24/7 Sales Machine! Discover Every Secret You Need to Sell a Truckload of Books Amazon wants you to sell a lot of books. And How to Sell Your Books by the Truckload teaches you exactly how to do it. Internationally renowned Amazon book marketing expert, Penny Sansevieri, has created the ultimate guide for mastering the Amazon marketing system. And in ... read more

Learn Exactly how to Turn Amazon into Your 24/7 Sales Machine! Discover Every Secret You Need to Sell a Truckload of Books Amazon wants you to sell a lot of books. And How to Sell Your Books by the Truckload teaches you exactly how to do it. Internationally renowned Amazon book marketing expert, Penny Sansevieri, has created the ultimate guide for mastering the Amazon marketing system. And in ... read more

52 Ways to Sell More Books: Simple, Cost-Effective, and Powerful Strategies to get More Book Sales

Penny C. Sansevieri

With almost 4,000 books published each day, how will yours get noticed?If you’re ready to sell more books and you’d like to learn how to market your book for next to nothing, 52 Ways to Sell More Books is a must-read and will put you on the fast track to success.Confused about your marketing choices? 52 Ways to Sell More Books will not only show you the best choices for your book but how to ma... read more

With almost 4,000 books published each day, how will yours get noticed?If you’re ready to sell more books and you’d like to learn how to market your book for next to nothing, 52 Ways to Sell More Books is a must-read and will put you on the fast track to success.Confused about your marketing choices? 52 Ways to Sell More Books will not only show you the best choices for your book but how to ma... read more

The Kennedy Detail: JFK's Secret Service Agents Break Their Silence

Gerald Blaine, Lisa McCubbin

The New York Times bestselling and extraordinary true story of the critical events leading up to and following the assassination of President John F. Kennedy, as told by the Secret Service agents who were firsthand witnesses to one of America’s greatest tragedies.The Secret Service. An elite team of men who share a single mission: to protect the president of the United States. On November 22, ... read more

The New York Times bestselling and extraordinary true story of the critical events leading up to and following the assassination of President John F. Kennedy, as told by the Secret Service agents who were firsthand witnesses to one of America’s greatest tragedies.The Secret Service. An elite team of men who share a single mission: to protect the president of the United States. On November 22, ... read more

The Mourning Parade

Dawn Reno Langley

Natalie DeAngelo lost everything the day her two young sons were killed in a school shooting. Desperate to find relief from her unspeakable loss, she volunteers as a veterinarian on an elephant sanctuary in Thailand, but soon realizes she may be in over her head. Battling the memories that torment her day and night, Natalie must find a way to heal an angry, injured elephant named Sophie. Throu... read more

Natalie DeAngelo lost everything the day her two young sons were killed in a school shooting. Desperate to find relief from her unspeakable loss, she volunteers as a veterinarian on an elephant sanctuary in Thailand, but soon realizes she may be in over her head. Battling the memories that torment her day and night, Natalie must find a way to heal an angry, injured elephant named Sophie. Throu... read more

The JOY of Losing Your Job: Hope Beyond Blood, Sweat and Tears

Christina DeOliveira

Could losing your job actually be the best thing that ever happened to you?When you’re downsized, it’s easy to sink into despair; it can feel like the bottom has fallen out of your entire life. But the reality is, when you’re freed from the shackles of the 9-to-5 grind, you suddenly have the opportunity to find a future that’s genuinely fulfilling—a future that can bring you a sky-high level o... read more

Could losing your job actually be the best thing that ever happened to you?When you’re downsized, it’s easy to sink into despair; it can feel like the bottom has fallen out of your entire life. But the reality is, when you’re freed from the shackles of the 9-to-5 grind, you suddenly have the opportunity to find a future that’s genuinely fulfilling—a future that can bring you a sky-high level o... read more

The Devil And The Muse (The Creatives Series Book 2)

Mandy Jackson-Beverly

An ancient curse.A forgotten love.A painting with secrets only one woman can reveal.In this fast-paced second installment of The Creatives Series, Creative (mystic artist) Coco Rhodes is surprised by a horrific vision beneath her most recent painting: the violent attack upon a fragile young girl. When a link is discovered between an education-finance fraud and several girls disappearing from W... read more

An ancient curse.A forgotten love.A painting with secrets only one woman can reveal.In this fast-paced second installment of The Creatives Series, Creative (mystic artist) Coco Rhodes is surprised by a horrific vision beneath her most recent painting: the violent attack upon a fragile young girl. When a link is discovered between an education-finance fraud and several girls disappearing from W... read more

Feast of Fates: A Novel of Geadhain (Four Feasts Till Darkness Book 1)

Christian A. Brown

"An unmissable dark fantasy tale,"--Kirkus (starred review)"While you wait for Game of Thrones..."--ForeWord ClarionMorigan lives a quiet life as the handmaiden to a fatherly old sorcerer named Thackery. But when she crosses paths with Caenith, a not wholly mortal man, her world changes forever. Their meeting sparks long buried magical powers deep within Morigan. As she attempts to understand ... read more

"An unmissable dark fantasy tale,"--Kirkus (starred review)"While you wait for Game of Thrones..."--ForeWord ClarionMorigan lives a quiet life as the handmaiden to a fatherly old sorcerer named Thackery. But when she crosses paths with Caenith, a not wholly mortal man, her world changes forever. Their meeting sparks long buried magical powers deep within Morigan. As she attempts to understand ... read more

The Toothless Puppy: A Tale of Differences

Ashley Almon, Karen Almon

Campbell the golden retriever is as happy as a dog can be. She has acaring family, an adventurous life, and a lot of great friends. But when she noticesshe is missing one of her teeth, Campbell becomes sad and worried. Where did thetooth go? What will everyone think of her now?Campbell leaves home and sets off in search of her missing tooth. On her journey,she finds a wide range of friends as ... read more

Campbell the golden retriever is as happy as a dog can be. She has acaring family, an adventurous life, and a lot of great friends. But when she noticesshe is missing one of her teeth, Campbell becomes sad and worried. Where did thetooth go? What will everyone think of her now?Campbell leaves home and sets off in search of her missing tooth. On her journey,she finds a wide range of friends as ... read more

The Worry-Free Mind

Carol Kershaw, Bill Wade

The brain’s superpowers have been discovered by neuroscience. Your genius mind knows how to make your brain dissolve worry and stay in your best internal states longer. The result is a life full of possibility.The Worry-Free Mind shows you how to decipher the architecture of your model of reality, shift it to a newer version, and overcome your tendency to worry every day. With the powerful too... read more

The brain’s superpowers have been discovered by neuroscience. Your genius mind knows how to make your brain dissolve worry and stay in your best internal states longer. The result is a life full of possibility.The Worry-Free Mind shows you how to decipher the architecture of your model of reality, shift it to a newer version, and overcome your tendency to worry every day. With the powerful too... read more

A Royal Affair Series: Book 1, 2, and 3: A paranormal, time travel, royal romance

Christina George

What if the love of your life lived 200 years ago? Emma was born with a gift to see past lives, but has no interest in reliving her own. Until it comes back to haunt her. When Emma meets Peter he seems like an average guy, albeit crushingly handsome, not to mention wealthy. Then he reveals he’s so much more, he’s the crowned Prince of Belgium, and Emma can’t shake the feeling they’ve met befor... read more

What if the love of your life lived 200 years ago? Emma was born with a gift to see past lives, but has no interest in reliving her own. Until it comes back to haunt her. When Emma meets Peter he seems like an average guy, albeit crushingly handsome, not to mention wealthy. Then he reveals he’s so much more, he’s the crowned Prince of Belgium, and Emma can’t shake the feeling they’ve met befor... read more

Losing the Light: A Novel

Andrea Dunlop

One of Redbook's Best Books of 2016 "A heady cocktail of nostalgia, a seductive Frenchman, a passionate love triangle, and a mysterious disappearance." —The Seattle Times A smart, obsessive debut novel about a young woman studying abroad who becomes caught up in a seductive French world—and a complex web of love and lust.When thirty-year-old Brooke Thompson unexpectedly runs into a man from he... read more

One of Redbook's Best Books of 2016 "A heady cocktail of nostalgia, a seductive Frenchman, a passionate love triangle, and a mysterious disappearance." —The Seattle Times A smart, obsessive debut novel about a young woman studying abroad who becomes caught up in a seductive French world—and a complex web of love and lust.When thirty-year-old Brooke Thompson unexpectedly runs into a man from he... read more

Nannyland

Jane Elizabeth Hughes

This delightful, romantic debut follows a sophisticated Manhattanite who trades her fast-paced Wall Street life for the English countryside, and unexpectedly becomes a nanny to the children of a widowed British lord. Who is as infuriating as he is intriguing...Jordy Greene has it all—the high-powered job, the high-octane New York lifestyle, the powerful lover—until she’s suddenly forced to fle... read more

This delightful, romantic debut follows a sophisticated Manhattanite who trades her fast-paced Wall Street life for the English countryside, and unexpectedly becomes a nanny to the children of a widowed British lord. Who is as infuriating as he is intriguing...Jordy Greene has it all—the high-powered job, the high-octane New York lifestyle, the powerful lover—until she’s suddenly forced to fle... read more

Parents in Highschooland: Helping Students Succeed in the Critical Years

Karyn Rashoff

Parents in Highschooland: Helping Students Succeed in the Critical Years, is a caring and supportive account of the author's thirty-three years as a high school guidance counselor.Concrete anecdotes and examples of positive behaviors parents find successful in their homes are supplemented by tips, interviews and true stories told by students, parents and educators to increase high school succe... read more

Parents in Highschooland: Helping Students Succeed in the Critical Years, is a caring and supportive account of the author's thirty-three years as a high school guidance counselor.Concrete anecdotes and examples of positive behaviors parents find successful in their homes are supplemented by tips, interviews and true stories told by students, parents and educators to increase high school succe... read more

The Essential Oil Maker's Handbook

Bettina Malle, Helge Schmickl

Extracting, Distilling, and Enjoying Plant Essences & Hydrosols: With their pleasing scents and uses in natural remedies, essential oils are more in demand now than ever. Unfortunately, modern production methods and unscrupulous labeling practices make it extremely difficult for consumers to know whether an oil is genuine or artificial, and increasingly the only way to be certain that your ess... read more

Extracting, Distilling, and Enjoying Plant Essences & Hydrosols: With their pleasing scents and uses in natural remedies, essential oils are more in demand now than ever. Unfortunately, modern production methods and unscrupulous labeling practices make it extremely difficult for consumers to know whether an oil is genuine or artificial, and increasingly the only way to be certain that your ess... read more

Ditching the Drive-Thru: How to Pass Up Processed Foods, Buy Farm Fresh, and Transform Your Family's Eating Habits on a Modern Mom's Schedule

J. Natalie Winch

After an exhausting day at work, hitting the drive-thru or nuking a pre-fab meal is all too often the go-to decision for feeding a family. Cooking a meal from scratch using fresh ingredients can seem beyond the average person’s time, energy, or financial means. But with mounting evidence pointing to processed food and our industrial food system as the culprits behind many of our nation’s healt... read more

After an exhausting day at work, hitting the drive-thru or nuking a pre-fab meal is all too often the go-to decision for feeding a family. Cooking a meal from scratch using fresh ingredients can seem beyond the average person’s time, energy, or financial means. But with mounting evidence pointing to processed food and our industrial food system as the culprits behind many of our nation’s healt... read more

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