Mamie Sanders – Marketer

**Please note: Due to recent impersonation attempts, legitimate messages from me will only come through Reedsy or from my business email address. Messages from Gmail addresses claiming to be from me are fraudulent.**

Thanks for taking a look at my profile! I welcome the chance to work with you and would be excited to bring something fresh and innovative to the promotion of your book. I help authors market their books with smart, thoughtful digital strategies that connect their work with the right readers, all without unnecessary overwhelm.

I have a background in leading digital marketing initiatives at major book publishing houses, giving me a strong understanding of how books are positioned, promoted, and discovered online. I started my career at Gallery Books before joining ABRAMS, where I built the company's digital marketing department and strategy from the ground up. During my time there, I managed digital marketing and advertising campaigns for a variety of titles and worked closely with a roster of 60+ authors each year.

I now work independently with authors to develop tailored marketing plans, manage advertising campaigns, and provide strategic guidance across social media, giveaways, newsletters, and major reader discovery and retail platforms.

Some of the ways I can help include:

• Digital Marketing Strategy: Creating a marketing strategy and rollout timeline based on your book, goals, audience, and budget.

• Market Research: Researching your target audience, positioning, keywords, comparable titles and authors, and relevant media opportunities.

• Paid Media: Planning, managing, and optimizing digital advertising campaigns across platforms like Amazon and social media, as well as reader discovery platforms and media partnerships.

• Social Media Strategy: Helping you develop a realistic social media plan, with content ideas, timelines, platform-specific guidance, and support for influencer and community outreach.

• Giveaways and Reader Outreach: Planning and managing giveaway campaigns on reader-focused platforms, including recommendations on timing, format, and scale.

• Website and Newsletter Consulting: Providing practical recommendations for strengthening your author website and newsletter, including website audits, content ideas, and list growth.

My work is grounded in clear strategy and collaboration, with a focus on realistic, flexible support throughout the marketing process. Some authors need help in one specific area, while others prefer ongoing support throughout a launch. If you're unsure where to start, we can talk through what will be most helpful for your goals.

I look forward to hearing from you!