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Joseph Alexander

Joseph Alexander - Marketer

Macclesfield, United Kingdom

As a self-published author earning over $1.2 million royalties in four years, I can teach you to market your book successfully...

Overview

Reviews (7)

At every stage in the writing and publishing process there are many options and possible courses of action. Sometimes there are so many 'what ifs' we can suffer a debilitating case of analysis/paralysis through fear of making a costly error.

Do you need a mentor?

Do you need advice to create the perfect book launch and ongoing marketing strategy?

I've walked the path to become one of Amazon's best-selling self-published authors and learnt the lessons so you don't have to...

After four years of self-publishing, and forming my own successful publishing company using only the tools that Amazon P.O.D. offer, I am in the perfect place to advise and mentor you through every challenge and question you may have on your journey as a writer.

We can teach you to get your book the publicity it needs through a proven marketing strategy that includes (but isn't limited to), Facebook advertising, Amazon Marketing Services, Email automation, website development, branding and image.

It took me four years to figure out how to get the results I need, and learn to make things happen as seamlessly as possible. Next, I trained an excellent team to manage every task and make my publishing/marketing machine beautifully quick and well-oiled. I can offer you the exact same machine I have used to make over $1,200,000 in royalties in four years.

Along with my own writing projects, I now manage a small yet highly-trained team of talented marketers, cover designers, web developers, translators, transcribers, accountants, proof-readers and formatters who can give me meaningful results with a minimum of fuss.

What I can offer you is genuine solution to the wealth of options you'll find when marketing your self-published book, with the integrity and value of having walked your path before. I really believe that I can help you achieve your goals much sooner than going alone...and it won't cost you a fortune.

If I don't think I can help you find your path, I will tell you so right up front. I'm not here to take your hard-earned money for nothing.

Whether you want a one-off conversation to answer all the difficult questions, regular contact to drive you forward with confidence, or our extremely popular (and successful) two-part marketing strategy / trouble-shooting consultation with written reports, we can tailor-make a package to suit you.

The list of topics I consult on includes, but isn't limited to:


Mailing List Building
Email Marketing
Email Automation (particularly with MailChimp and Active Campaign)
Amazon Marketing Services (AMS)
Facebook Advertising
Google Adwords
Hiring Freelancers (This changed my life!)
Customer Service
Website Design
SEO Optimisation
Lead Generation Books
Dealing with Reviews

In addition to writing, there are so many areas where a modern author needs to spend their time... Not only can I help with your marketing and advertising, I can help make the burden of running your self-publishing business business smooth, easy, and, dare I say it... Fun!

Let's see how I can help you. Get in touch today to discuss your needs.

Services
Non-Fiction
Architecture Art Business & Management Design DIY & Crafts Education & Reference Entertainment Health & wellbeing Music Photography Publishing Self-help & Self-improvement

Work experience

Event Speaker / Expert

Amazon
June, 2016 – Present (over 1 year)

I've been invited to speak at Amazon events, and I've even been asked to share my ideas with the Amazon UK P.O.D. team. We have close contact so I have some unique insights about the state of the industry. I will be presenting for Amazon at The London Book Fair in March 2017.

Publisher

Fundamental Changes Ltd.
October, 2015 – Present (about 2 years)

In 2015 I moved from focusing on my own writing to publishing that of other musicians. I have published and marketed the work of around eight other writers, the most successful of whom is earning over £2300 per month in royalties with just four titles.
My aim is to offer a fair deal to writers, so we split any profits 50/50.
While I'm not actively looking to publish your work, I will be happy to share my experience and expertise in getting your book in front of the right audience.

Self Published Author

Fundamental Changes Ltd.
October, 2011 – Present (about 6 years)

From my first self-published guitar book to 200,000 copies sold... I'm happy to share my journey from first steps to lucrative publishing company.

I run / oversee all aspects of my company so I have the insight to give your writing the success it deserves.

From writing to publishing, marketing to lead generation, mailing lists to Facebook campaigns....

Book covers, branding, distribution... you name it, I've done it.

Portfolio (11 selected works)

Guitar: The First 100 Chords for Guitar: How to Learn and Play Guitar Chords: The Complete Beginner Guitar Method (Essential Guitar Methods)

Joseph Alexander

Master Essential Guitar Chords and Establish Good Habits for a Lifetime• Discover how to play every essential chord on guitar• Understand how chords work together• Build chord progressions and master strumming• Understand chord theory and construction• Instantly apply and use chords to make songs The First 100 Chords for Guitarists • Are you struggling to learn guitar chords?• Would you like a... read more

Master Essential Guitar Chords and Establish Good Habits for a Lifetime• Discover how to play every essential chord on guitar• Understand how chords work together• Build chord progressions and master strumming• Understand chord theory and construction• Instantly apply and use chords to make songs The First 100 Chords for Guitarists • Are you struggling to learn guitar chords?• Would you like a... read more

The Practical Guide to Modern Music Theory for Guitarists: With 2.5 hours of Audio and Over 200 Notated Examples (Guitar Technique)

Joseph Alexander

The Practical Guide to Modern Music Theory for GuitaristsSecond EditionMaster Music Theory for Guitar While Playing and Hearing it in Context.Over 200 Notated Audio Examples! + Professional Backing TracksGuitarists are often very guilty of 'collecting' musical theory without taking the time to learn to apply the information on their instrument. 'Modern Music Theory for Guitarists' combines cut... read more

The Practical Guide to Modern Music Theory for GuitaristsSecond EditionMaster Music Theory for Guitar While Playing and Hearing it in Context.Over 200 Notated Audio Examples! + Professional Backing TracksGuitarists are often very guilty of 'collecting' musical theory without taking the time to learn to apply the information on their instrument. 'Modern Music Theory for Guitarists' combines cut... read more

The Complete Guide to Playing Blues Guitar Part One - Rhythm Guitar (Play Blues Guitar Book 1)

Joseph Alexander

Easily Master Blues GuitarThe Complete Guide to Playing Blues Guitar - Part One gives you all the tools you need to play, understand and feel blues guitar rhythm guitar.Over 150 Notated Audio Examples to Get You in The GrooveUnderstanding music isn't just about reading from books, so The Complete Guide to Playing Blues guitar contains over 150 professionally recorded audio examples which are w... read more

Easily Master Blues GuitarThe Complete Guide to Playing Blues Guitar - Part One gives you all the tools you need to play, understand and feel blues guitar rhythm guitar.Over 150 Notated Audio Examples to Get You in The GrooveUnderstanding music isn't just about reading from books, so The Complete Guide to Playing Blues guitar contains over 150 professionally recorded audio examples which are w... read more

Guitar Fretboard Fluency: The Creative Guide to Mastering the Guitar

Joseph Alexander, Guitar Technique

Fretboard Fluency: The Creative Guide to Mastering the GuitarFretboard Fluency teaches you the sequential patterns, interval skips, triads and arpeggios that turn scales into usable melodic tools for soloing. You will develop your musical ears while also building excellent technique and creative solos.Build Technique and Master Every Scale in Every Key in Every PositionFretboard Fluency also g... read more

Fretboard Fluency: The Creative Guide to Mastering the GuitarFretboard Fluency teaches you the sequential patterns, interval skips, triads and arpeggios that turn scales into usable melodic tools for soloing. You will develop your musical ears while also building excellent technique and creative solos.Build Technique and Master Every Scale in Every Key in Every PositionFretboard Fluency also g... read more

The Guitar Finger-Gym: Build Stamina, Coordination, Dexterity and Speed on the Guitar

Simon Pratt

Build and Master Essential Guitar TechniqueThe Guitar Finger-Gym is a FundESSENTIAL: a condensed and instant guitar technique 'shot-in-the-arm' for electric and acoustic guitarists of any level. It focuses on building a solid foundation of clean, usable guitar technique.Important, Effective ExercisesEach exercise is individually targeted to a common guitar problem. You will work on timing, str... read more

Build and Master Essential Guitar TechniqueThe Guitar Finger-Gym is a FundESSENTIAL: a condensed and instant guitar technique 'shot-in-the-arm' for electric and acoustic guitarists of any level. It focuses on building a solid foundation of clean, usable guitar technique.Important, Effective ExercisesEach exercise is individually targeted to a common guitar problem. You will work on timing, str... read more

Heavy Metal Lead Guitar: An Introduction to Heavy Metal Soloing for Guitar

Rob Thorpe

Easily Master Metal Lead Guitar SoloingOver 100 pages crammed full of essential modern licks, techniques and full solos.Covers Heavy Metal and Rock Guitar Soloing in the Styles of Black Sabbath, Deep Purple, Metallica, Bon Jovi, Extreme, Megadeth and many more...130 Recorded Audio Examples in Standard Notation and TabHear what you're playing! Every example is recorded at the highest quality an... read more

Easily Master Metal Lead Guitar SoloingOver 100 pages crammed full of essential modern licks, techniques and full solos.Covers Heavy Metal and Rock Guitar Soloing in the Styles of Black Sabbath, Deep Purple, Metallica, Bon Jovi, Extreme, Megadeth and many more...130 Recorded Audio Examples in Standard Notation and TabHear what you're playing! Every example is recorded at the highest quality an... read more

Country Guitar for Beginners: A Complete Country Guitar Method to Learn Traditional and Modern Country Guitar Playing

Levi Clay

Master Traditional and Modern Country Guitar PlayingDiscover a Complete Method to Learn Traditional and Modern Country Guitar PlayingMaster Chord Playing and Rhythm Guitar Skills & play like the greatest country music guitaristsDevelop a full range of Scales, Arpeggios and Soloing Approaches to create your own country music licks and riffsHave you tried playing country guitar but don’t feel li... read more

Master Traditional and Modern Country Guitar PlayingDiscover a Complete Method to Learn Traditional and Modern Country Guitar PlayingMaster Chord Playing and Rhythm Guitar Skills & play like the greatest country music guitaristsDevelop a full range of Scales, Arpeggios and Soloing Approaches to create your own country music licks and riffsHave you tried playing country guitar but don’t feel li... read more

A Higher Power

Daniel Davidsohn

"An engaging look at the dark side of living the high life." -- Foreword Clarion Reviews "The scenery, food, and wine, coupled with a burgeoning love affair, create an appealing sense of joy." -- Kirkus Reviews For New Yorker Nick Dalca wealth is a birthright. But his perfect life is starting to crumble. During a flight to Europe, his private jet goes missing with his wife and son aboard. They... read more

"An engaging look at the dark side of living the high life." -- Foreword Clarion Reviews "The scenery, food, and wine, coupled with a burgeoning love affair, create an appealing sense of joy." -- Kirkus Reviews For New Yorker Nick Dalca wealth is a birthright. But his perfect life is starting to crumble. During a flight to Europe, his private jet goes missing with his wife and son aboard. They... read more

The Mage Tales: Books I-III

Ilana Waters

He’s a real son of a witch. His vampire dad sucks. And now a demon wants his soul.So, you wanted my first three adventures collected in one place, did you? Very well. But don’t say I didn’t warn you, dear reader . . . When the mage Joshua and his vampire father team up to find the former’s kidnapped witch mother, they don’t expect things to go smoothly. But they also don’t expect to open a Pan... read more

He’s a real son of a witch. His vampire dad sucks. And now a demon wants his soul.So, you wanted my first three adventures collected in one place, did you? Very well. But don’t say I didn’t warn you, dear reader . . . When the mage Joshua and his vampire father team up to find the former’s kidnapped witch mother, they don’t expect things to go smoothly. But they also don’t expect to open a Pan... read more

HARD FALL: A gripping, noir thriller (Thomas Blume Book 1)

PT Reade

An ex-cop with a past. A case police couldn't solve. One chance at redemption...Ex-New York detective Thomas Blume hunts the streets of London for the killers that tore his family apart. For justice, for closure, for revenge.But when Blume stumbles across a case that baffled local police, he unwittingly joins a world of criminals, corruption, and cops that will do anything to stop him.Now, in ... read more

An ex-cop with a past. A case police couldn't solve. One chance at redemption...Ex-New York detective Thomas Blume hunts the streets of London for the killers that tore his family apart. For justice, for closure, for revenge.But when Blume stumbles across a case that baffled local police, he unwittingly joins a world of criminals, corruption, and cops that will do anything to stop him.Now, in ... read more

Saved by the Billionaire: A Billionaire Romance

Erika Rose

There are some things money can’t buy…From rags to riches in the scoop of a single evening, Tom Jacksons’ life was turned completely around the day he won the lottery. No longer tied to the tedious life of a nine-to-five, there are definitely quite a few perks about his new life and Tom is determined to explore them all to the fullest. Despite the fact that he has given into his more sensible ... read more

There are some things money can’t buy…From rags to riches in the scoop of a single evening, Tom Jacksons’ life was turned completely around the day he won the lottery. No longer tied to the tedious life of a nine-to-five, there are definitely quite a few perks about his new life and Tom is determined to explore them all to the fullest. Despite the fact that he has given into his more sensible ... read more

Joseph has 7 reviews

Professionalism
Quality
Value
Communication

Mia Rose

They were great to work with. Gave me a plan and was able to reschedule when needed

, September 2017


Louisa Lo

He knows his stuff!

, June 2017


Henning Meyer

I got really good advise. Would recommend without reservation.

, April 2017


Ilana Waters

I have only just begun working with Joseph (as well as his associate, Amanda), but we are off to a very positive start. I can't comment too much on overall quality or value yet, as we're not yet into the profit-making part of our partnership. However, I can say that, so far, Joseph and his team have been professional, communicative, and generous with their time/advice. I feel we have a solid pl...

, March 2017


Eric Kyle

Joseph is a pretty awesome guy and an excellent marketer. He will identify what it is you need to fix and offer step-by-step guides on establishing yourself successfully. Unlike most other marketers I've met, if he thinks you might not make a good return on your investments, he will tell you that instead of you wasting your money. He will also provide helpful advice on how you can increase your...

, March 2017

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