Joseph Alexander - Marketer
As a self-published author earning over $2.5 million royalties, I now help authors turn their ideas into successful self-published reality.
Request a quote
Verified identity
Overview
At every stage in the writing and publishing process there are many options and possible courses of action. Sometimes there are so many 'what ifs' we can suffer a debilitating case of analysis/paralysis through fear of making a costly error.
Do you need a mentor?
Do you need advice to create the perfect book launch and ongoing marketing strategy?
I've walked the path to become one of Amazon's best-selling self-published authors and learnt the lessons so you don't have to...
Our Philosophy… The principle we live by is “have integrity and add value”. One of the reasons for our publishing success is an unwillingness to settle for second best and to demand high standards from ourselves. If you use our services to help you publish your book, you’ll receive the same care and attention we give to our own books.
After forming my own successful publishing company using only the tools that Amazon P.O.D. offer, I am in the perfect place to advise and mentor you through every challenge and question you may have on your journey as a writer.
We now provide
Copyediting
Page Layout
Printing
Website Design
Book Covers
Ghostwriting
Mailing List Building
Email Marketing
Email Automation (particularly with MailChimp and Active Campaign)
Amazon Marketing Services (AMS)
Google Adwords
Hiring Freelancers (This changed my life!)
Customer Service
Website Design
SEO Optimisation
Lead Generation Books
Dealing with Reviews
In addition to writing, there are so many areas where a modern author needs to spend their time... Not only can I help with your marketing and advertising, I can help make the burden of running your self-publishing business business smooth, easy, and, dare I say it... Fun!
Let's see how we can help you. Get in touch today to discuss your needs.
Do you need a mentor?
Do you need advice to create the perfect book launch and ongoing marketing strategy?
I've walked the path to become one of Amazon's best-selling self-published authors and learnt the lessons so you don't have to...
Our Philosophy… The principle we live by is “have integrity and add value”. One of the reasons for our publishing success is an unwillingness to settle for second best and to demand high standards from ourselves. If you use our services to help you publish your book, you’ll receive the same care and attention we give to our own books.
After forming my own successful publishing company using only the tools that Amazon P.O.D. offer, I am in the perfect place to advise and mentor you through every challenge and question you may have on your journey as a writer.
We now provide
Copyediting
Page Layout
Printing
Website Design
Book Covers
Ghostwriting
Mailing List Building
Email Marketing
Email Automation (particularly with MailChimp and Active Campaign)
Amazon Marketing Services (AMS)
Google Adwords
Hiring Freelancers (This changed my life!)
Customer Service
Website Design
SEO Optimisation
Lead Generation Books
Dealing with Reviews
In addition to writing, there are so many areas where a modern author needs to spend their time... Not only can I help with your marketing and advertising, I can help make the burden of running your self-publishing business business smooth, easy, and, dare I say it... Fun!
Let's see how we can help you. Get in touch today to discuss your needs.
Services
Non-Fiction
Architecture
Art
Business & Management
Design
DIY & Crafts
Education & Reference
Entertainment
Health & wellbeing
Music
Photography
Self-help & Self-improvement
Writing & Publishing
Work experience
Head of a busy company that provides self-publishing services to authors. From cover design to ghostwriting
Self-employed
October, 2018
–
Present
(over 1 year)
My company brings together a unique blend of entrepreneurship, marketing know-how and traditional publishing experience to create a dynamic environment for successful publishing.
We have over 20 years combined experience in international publishing and have been involved in the production of more than 600 books, many of which have won industry awards.
But as nice as that is, we’ve also sold more than 500,000 books on Amazon by implementing our self-publishing strategy, and we’ve learned a great deal along the way.
Now we’re ready to share that knowledge with you, so you can do the same.
We’ve brought together under one roof all the services and expertise you’ll need to create, launch and market your book. Get in touch today and tell us about your book.
Event Speaker / Expert
Amazon
June, 2016
–
Present
(over 3 years)
I've been invited to speak at Amazon events, and I've even been asked to share my ideas with the Amazon UK P.O.D. team. We have close contact so I have some unique insights about the state of the industry. I will be presenting for Amazon at The London Book Fair in March 2017.
Publisher
Fundamental Changes Ltd.
October, 2015
–
Present
(over 4 years)
In 2015 I moved from focusing on my own writing to publishing that of other musicians. I have published and marketed the work of around eight other writers, the most successful of whom is earning over £2300 per month in royalties with just four titles.
My aim is to offer a fair deal to writers, so we split any profits 50/50.
While I'm not actively looking to publish your work, I will be happy to share my experience and expertise in getting your book in front of the right audience.
Self Published Author
Fundamental Changes Ltd.
October, 2011
–
Present
(over 8 years)
From my first self-published guitar book to 200,000 copies sold... I'm happy to share my journey from first steps to lucrative publishing company.
I run / oversee all aspects of my company so I have the insight to give your writing the success it deserves.
From writing to publishing, marketing to lead generation, mailing lists to Facebook campaigns....
Book covers, branding, distribution... you name it, I've done it.
Portfolio (11 selected works)
Master Essential Guitar Chords and Establish Good Habits for a Lifetime• Discover how to play every essential chord on guitar• Understand how chords work together• Build chord progressions and master strumming• Understand chord theory and construction• Instantly apply and use chords to make songs The First 100 Chords for Guitarists • Are you struggling to learn guitar chords?• Would you like a... read more
The Practical Guide to Modern Music Theory for GuitaristsSecond EditionMaster Music Theory for Guitar While Playing and Hearing it in Context.Over 200 Notated Audio Examples! + Professional Backing TracksGuitarists are often very guilty of 'collecting' musical theory without taking the time to learn to apply the information on their instrument. 'Modern Music Theory for Guitarists' combines cut... read more
Easily Master Blues GuitarThe Complete Guide to Playing Blues Guitar - Part One gives you all the tools you need to play, understand and feel blues guitar rhythm guitar.Over 150 Notated Audio Examples to Get You in The GrooveUnderstanding music isn't just about reading from books, so The Complete Guide to Playing Blues guitar contains over 150 professionally recorded audio examples which are w... read more
Guitar Fretboard Fluency: The Creative Guide to Mastering the Guitar
Joseph Alexander, Guitar Technique
Fretboard Fluency: The Creative Guide to Mastering the GuitarFretboard Fluency teaches you the sequential patterns, interval skips, triads and arpeggios that turn scales into usable melodic tools for soloing. You will develop your musical ears while also building excellent technique and creative solos.Build Technique and Master Every Scale in Every Key in Every PositionFretboard Fluency also g... read more
Build and Master Essential Guitar TechniqueThe Guitar Finger-Gym is a FundESSENTIAL: a condensed and instant guitar technique 'shot-in-the-arm' for electric and acoustic guitarists of any level. It focuses on building a solid foundation of clean, usable guitar technique.Important, Effective ExercisesEach exercise is individually targeted to a common guitar problem. You will work on timing, str... read more
Easily Master Metal Lead Guitar SoloingOver 100 pages crammed full of essential modern licks, techniques and full solos.Covers Heavy Metal and Rock Guitar Soloing in the Styles of Black Sabbath, Deep Purple, Metallica, Bon Jovi, Extreme, Megadeth and many more...130 Recorded Audio Examples in Standard Notation and TabHear what you're playing! Every example is recorded at the highest quality an... read more
Master Traditional and Modern Country Guitar PlayingDiscover a Complete Method to Learn Traditional and Modern Country Guitar PlayingMaster Chord Playing and Rhythm Guitar Skills & play like the greatest country music guitaristsDevelop a full range of Scales, Arpeggios and Soloing Approaches to create your own country music licks and riffsHave you tried playing country guitar but don’t feel li... read more
A Higher Power
Daniel Davidsohn
"An engaging look at the dark side of living the high life." -- Foreword Clarion Reviews "The scenery, food, and wine, coupled with a burgeoning love affair, create an appealing sense of joy." -- Kirkus Reviews For New Yorker Nick Dalca wealth is a birthright. But his perfect life is starting to crumble. During a flight to Europe, his private jet goes missing with his wife and son aboard. They... read more
The Mage Tales: Books I-III
Ilana Waters
He’s a real son of a witch. His vampire dad sucks. And now a demon wants his soul.So, you wanted my first three adventures collected in one place, did you? Very well. But don’t say I didn’t warn you, dear reader . . . When the mage Joshua and his vampire father team up to find the former’s kidnapped witch mother, they don’t expect things to go smoothly. But they also don’t expect to open a Pan... read more
An ex-cop with a past. A case police couldn't solve. One chance at redemption...Ex-New York detective Thomas Blume hunts the streets of London for the killers that tore his family apart. For justice, for closure, for revenge.But when Blume stumbles across a case that baffled local police, he unwittingly joins a world of criminals, corruption, and cops that will do anything to stop him.Now, in ... read more
There are some things money can’t buy…From rags to riches in the scoop of a single evening, Tom Jacksons’ life was turned completely around the day he won the lottery. No longer tied to the tedious life of a nine-to-five, there are definitely quite a few perks about his new life and Tom is determined to explore them all to the fullest. Despite the fact that he has given into his more sensible ... read more
Joseph has 11 reviews
Professionalism
Professionalism
Quality
Quality
Value
Value
Communication & Punctuality
Communication & Punctuality
It was great talking with Joseph, he is a marketing expert and gave me some great ideas to implement. Thanks again!
J.R. L, June 2019
Reply from Joseph Alexander
Joseph certainly knows his stuff, and is generous with his knowledge. Looking forward to working with him on future projects.
Chris Agos, March 2019
Reply from Joseph Alexander
Very happy with my consultation. Joseph Alexander's group were smart, clear and full of enthusiasm and support for my work!
christine harris, June 2018
Joseph and Amanda know their material. While I knew quiet a bit because of my extensive research they still managed to offer interesting ideas to work on. Thank you!
George Araman, January 2018
Reply from Joseph Alexander
They were great to work with. Gave me a plan and was able to reschedule when needed
Mia Rose, September 2017
Explore the Reedsy Community
Reedsy is a community of top publishing professionals. Join Reedsy today to browse 1000+ profiles.
Michael Doane
Michael Doane is a marketer and web developer who loves to help authors build their platforms and connect with their audiences.
Baltimore, United States
Shaun Loftus
Marketing consultant, digital media expert and all around production manager with a true love for indie authors!
Florence, Italy
