Ben Galley

Ben Galley – Marketer

Ben is a highly experienced self-publishing and marketing consultant, helping authors from around the world to publish and market books.


As well as a bestselling fantasy author of 7+ series, I am an experienced self-publishing and marketing consultant, and am proud to have helped thousands of authors from around the world to publish and sell their books. Whether you're writing non-fiction or fiction, publishing in ebook or paperback, a debut writer or seasoned author, I can provide the advice you need to achieve your goals.

I've been publishing my own novels, audiobooks, and graphic novels since 2010, and as such, I have tried and tested a wide number of self-publishing paths. This has enabled me to construct a method of publishing and marketing strategy that I call the Shelf Help Method. It is affordable, professional, and driven by the technology at an author’s fingertips. It's a hands-on, entrepreneurial, business-like approach, which empowers authors to make the most out of this golden era of publishing, and make a living as I have.

I've taught this method and shared my advice at The London Book Fair, The Book Expo America, the London School of Economics, various UK universities and major book fairs and festivals. I've also taught as a Guardian Masterclass tutor and run workshops all over the world.

I can help and assist with any of the following areas of marketing:

- showing you how to optimise blurbs, keywords and categories

- how to find success with paid advertising such as AMS, Meta Ads, and Bookbub

- building and leveraging a mailing list

- newsletter marketing

- getting the most out of social media and content

- building and using websites

- promotions, giveaways, and competitions

- blogging and vlogging

- outreach, making connections and getting reviews

I am also able to provide advice on all aspects of independent publishing, including:

- the polishing process and getting your book ready for market

- ISBNs, front and back matter

- conversion to ebook and typesetting for paperback

- publishing ebooks and paperbacks on a global scale

- operating as a small business

- crowdfunding and using platforms like Kickstarter

- seeking agents and representation

- hybrid publishing

"Ben Galley is genuinely interested in passing on his knowledge and helping others to be successful... Thank you Ben.”

- Judi Williams, Great Beginnings

"Just last year I attended an event in London run by a well-known publisher that cost £349 for 2 days. What Ben gave us in the first hour of his workshop was more usable than the information I garnered in 2 days at last summer’s event."

- Joanna Hunter, Innerpeace

"Along with the fountain of knowledge and the treasure trove of helpful advice that the affordable sessions have given me, I've also gained a great friend and mentor who I thank without end for his help in making my dreams of becoming a writer a reality."

- Reece Bridger, Fantasy Author

Biographies & Memoirs History
Contemporary Fiction Fantasy Horror Picture Books Romance Science Fiction
  • Best Self-Published Novel – Booknest Fantasy Awards 2017
  • Winner of the Library Journal's Indie eBook Awards for Fantasy 2016

Work experience


Mar, 2012 — Present

Helping authors and companies to publish and sell books in multiple formats across the world.


“Grimdark with heart and soul.”– Anna Smith Spark, author of The Court of Broken Knives“Dark, brutal and violent, and packed with heart and emotional depth, The Heart of Stone is an intriguing novel. Great characters and a well-developed world surround a compl... read more
Download the entire of The Scarlet Star Trilogy in one complete bundle. The latest series from UK fantasy author Ben Galley, the trilogy is the coming of age tale of young Tonmerion Hark, whose father’s murder drives him to the the far-flung frontier of the we... read more

Ben has 53 reviews





David B.

David B.

Feb, 2024

I went into this blind knowing I needed knowledge on marketing before bankrupting myself. To be clear, even beyond the sessions there will still be a lot of work to do, but Ben provides you with all the tools to do it, and the price was shockingly low when compared to other book services around the editing side. The knowledge is given through three one our Zoom sessions in which he treats you ...
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Ben G.
Thank you, David! It was a true pleasure to work with you.
Priscilla S.

Priscilla S.

Apr, 2024

Ben was incredibly professional and accommodating during our first meeting. He has a lot of experiences in publishing and so has a lot of valuable resources to share. From helping me get a clearer idea for my book cover design to a marketing plan, he has me covered! I could not thank him enough and I look forward to working with him again. Life saver!
Hollis M.

Hollis M.

Jan, 2024

Honestly cannot say enough about working with Ben. The amount of helpful information I got in the short time for such a great price is just above and beyond all expectations. He was incredibly understanding of my needs, was very happy to pause and answer questions as we went, used visual aids/examples as he explained each step and was generally brilliant throughout. In between shelf help sessio...
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R. N. J.

R. N. J.

Jan, 2024

My experience with Ben was a positive one. Friendly, courteous, and professional, Ben displayed an aptitude for simplified explanations and an enthusiasm for the subject matter. Although he did provide some information with which I was already familiar, he also offered pertinent marketing tips I'd never before considered, as well as a well-structured power-point type presentation via Zoom that ...
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R J.

R J.

Dec, 2023

Ben clearly knows his stuff. He's an author walking the walk, so he's got genuine insight. He is also passionate about the craft and knows how to get through the 'noise' (my biggest hurdle). We had a couple of issues with Zoom - but I think that was more to do with Zoom than him. Otherwise he was always on hand to offer sage advice and walk me through all the dizzying mysteries of marketing in ...
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