Robert Jarocki

Robert Jarocki – Designer

20+ years designing covers that sell — for bestsellers, memoirs, poetry, and gift books. Let's craft one as strong as your story.

Overview

I design book covers that sell — literally. My covers have helped independent and traditionally published authors hit Amazon bestseller lists, and I bring that same level of care and strategy to memoirs, poetry collections, and heartfelt family gift books meant to be treasured for years. My design process starts with your story, not a template — I dig into your genre, your voice, and your ideal reader before a single design element goes on the page. I'm skilled in typography, color theory, composition, and genre-specific market trends, so every cover I create isn't just beautiful, it's built to perform: to stop the scroll, earn the click, and set the right expectations the moment someone sees it.

Working with me feels like a real creative partnership. I listen closely, ask the right questions early, and keep communication clear and honest throughout — no jargon, no guesswork, no ghosting. Expect thoughtful concepts, fast turnarounds, and revisions that actually move the design forward. Whether you're launching a bestseller or creating a one-of-a-kind keepsake for someone you love, I bring genuine enthusiasm, sharp instincts, and steady reliability to every single project. Let's build a cover that does justice to what you've written.

Services
Non-Fiction
Art Business & Management Economics Education & Reference ELT History
Fiction
Mystery & Crime Poetry
Languages
English

Work experience

Self-employed

Jan, 2023 — Present

VB Polska/ Fagbokforlaget

Apr, 2008 — Aug, 2023 (over 15 years)
Book cover design, marketing collateral, photography, figure/illustration creation, prepress, managing a six-person team, responsible for several photography projects as part of book creation concepts.

Portfolio

Cover Design Typography
Made with Reedsy
The Flavor of Sin (Venetian Shadows Series)

Ravens, V.J.

Stephan Schlunke

Cover Design Illustration Typography
Cover Design Illustration Typography
Cover Design Typography
Made with Reedsy
Daring Love: Cultivating Compassion For Those Fighting Addiction

Stewart, Dr. Warrick

Dr. Warrick Stewart

Cover Design Typography
Made with Reedsy
Archibald Chesterfield and the Whispers of the Aztec Scroll

Moak, R a Alan

Moak Publishing

Cover Design Illustration Typography
Cover Design Illustration Typography
Cover Design Illustration Typography
Cover Design Typography
Made with Reedsy
The Book of Green: Mastering the Art of Personal Finance

Maxwell, Daniel J

Green Architect Press

Cover Design Typography Book Interior Design
Cover Design Illustration Typography
Made with Reedsy
All That Never Was: Zenon

Poler De Zwart, Alja

Alja Poler De Zwart

Cover Design Illustration Typography
Made with Reedsy
How To Become a LILF: Leader I'd Like to Follow

Burney, Dr. Candice

Independently published

Cover Design Typography
Cover Design Typography

Robert has 102 reviews

Professionalism

Quality

Value

Responsiveness

Montgomery S.

Montgomery S.

Aug, 2026

Pinned
Robert has done 13 cover projects for me and all of them have been above and beyond my expectations, but this last one with the book The Last Shadow of Eden Genuinely surprised me. Actually, I was blown away by the quality of all the samples offered. His grasp Of the book's thematic Arch was noth...
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Robert J.
Thank you Monty. It is always a pleasure working with you.
Ray E.

Ray E.

Jun, 2024

Pinned
Robert is incredible. I'm a first-time business author, and had zero experience and no sense of what book design would entail. And to add to the pressure, decided to release three formats of my first published work (eBook, paperback and hardcover via three different book print vendors). Rober...
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Robert J.
It was a pleasure working for you!
Jason G.

Jason G.

Aug, 2026

robert was excellent he bent over backwards to help
Robert J.
It was a pleasure working with you!
RONALD W.

RONALD W.

Jun, 2026

Working with Robert has been an outstanding experience. He did more than simply design slides; he helped bring the visual identity of my workshop to life. I came into the project with a clear message and a developing concept, but Robert was able to translate that concept into a powerful, cinemati...
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Robert J.
It is always a pleasure working with you Ronald.
Rick U.

Rick U.

Jun, 2026

Robert was a joy to work with. He was consistently professional. Responded to my request for changes quickly and delivered the perfect product. I would gladly work with him again, and hope to in the future!
Robert J.
It was a pleasure working with you!

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Most recent contributions

What common mistakes do authors make when designing their book cover, and how can they avoid them?

One of the biggest mistakes authors often make when thinking about book cover design is focusing too much on personal preferences rather than the target audience and market trends. While it’s natural to want the cover to reflect their vision, a book cover’s primary purpose is to attract the right...
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What was the most recent thoughtful gift you gave to a writer or a book lover?

I bought a sculpture of a hand with a place in it's hand to hold a book.

What methods have been most effective for you in marketing yourself as a freelance illustrator?

Building a strong foundation for marketing myself as a freelance illustrator starts with delivering high-quality, professional designs. It’s not just about the final product—it’s also about clear, effective communication with clients. When clients are happy, they’re more likely to return and reco...
Read more

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