Pam Verros – Designer

Publishing, packaging, and marketing designer combining creative vision, strategic thinking, and precise production.

Overview

I’m a designer with more than 20 years of experience across publishing, packaging, and marketing. My publishing clients include Cengage, Pearson, and McGraw-Hill.

I bring creative thinking and practical production knowledge to every project, from book covers and interiors to packaging and promotional materials. My approach combines thoughtful typography, clear visual organization, and attention to the details that make a design work in print.

Working with me means clear communication, collaborative problem-solving, and guidance from the initial concept through final production.

My broader portfolio includes promotional work for Universal Music Group, Chicago Book Clinic, Deree College in Athens, and the Municipality of Tripoli, Greece.

Services

Cover Design

Typography

Book Interior Design

Production Management

Non-Fiction

Business & Management Design Economics Education & Reference History Math & Science

Languages

English

Work experience

Senior Graphic Designer

Rio Salado College

Jan, 2019 — Nov, 2019 (10 months)

Design print and digital materials that align with established brand standards. Manage multiple projects, maintaining schedules, quality standards, and production requirements in coordination with external vendors. Organize and maintain design templates, logos, and content assets. Collaborate with the Marketing Manager to develop advertising campaign concepts and materials. Provide design direction for user experience projects and maintain visual consistency.

Art Director/Graphic Designer

Self-employed

Feb, 2005 — Present

Design textbook covers, interiors, and accompanying educational materials. Develop corporate codes of ethics for print and digital formats. Create marketing materials, including brochures, menus, mailers, posters, and product packaging. Design brand identities, including logos, stationery, business cards, announcements, and signage.

Lead Designer

McGraw-Hill Higher Education

Mar, 1999 — Feb, 2005 (almost 6 years)

Lead the design of textbook covers, interiors, and supporting educational materials. Develop visual concepts and typography systems that support content, readability, and publishing goals. Collaborate with editorial and production teams to carry projects from concept through final files. Oversee design quality and consistency across titles and accompanying components. Manage and mentor design interns, assigning projects and providing feedback. Manage multiple projects and deadlines while meeting print production requirements.

Portfolio

Launching the Imagination, Comprehensive (2-D, 3-D, and 4-D) with CD-ROM

Mary Stewart

This new text for Art Fundamentals courses introduces students to the elements of design in a unique and contemporary context. Launching the Imagination is the only text that explains the prac... read more