Barbara Cave Henricks - Publicist
Austin, Texas
I am CEO and Founder of Cave Henricks Communications, a full service public relations firm designed for books, authors and thought leaders.
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Overview
Barbara Cave Henricks is President of Cave Henricks Communications, a full service public relations firm specifically created for books, authors, and thought leaders.
A former journalist at NBC Radio, Henricks moved to New York and into publishing in 1989, landing a position at Workman, a publisher known for its innovative packaging and design. She then moved to Houghton Mifflin Company and spent six years as associate director of publicity, handling a prestigious list of authors such as Vice President Al Gore, astronaut James Lovell, Pulitzer Prize winners Tracy Kidder and Buzz Bissinger, poet Diane Ackerman, and novelists Ethan Canin and Amy Ephron. In 1996, she joined Goldberg McDuffie Communications and in 2000, help create and lead the company's division, Goldberg McDuffie Business, where she served as Vice President.
In 2006, Henricks opened her own firm which represents about 25 nonfiction titles and authors a year. The company has notably launched popular titles such as StrengthsFinder 2.0 by Tom Rath, The One Thing by Gary Keller and Jay Papasan, Global Tilt by Ram Charan, and Humans Are Underrated by Geoff Colvin. To date, Cave Henricks Communications has launched over 25 bestselling books, five in its first year alone.
Henricks has spearheaded campaigns for some of the biggest business names in business today including Jack Welch, Tom Rath, Larry Bossidy, Ram Charan, Clay Christensen, John Bogle, Marcus Buckingham, and Maria Bartiromo.
In addition to running her firm, Henricks speaks and presents on the media and public relations at events around the country including the Texas Writers Conference, 800 CEO Read Author Pow-Wow, Soundview Executive Book Summit, Women in Communications, and notably, in 2012, at SXSW Interactive. She has been featured in The Atlantic, Forbes, Bloomberg and Publishers Weekly.
A graduate of Indiana University, Henricks lives in Austin, Texas with her husband, artist Michael McDougal, and three children. Her first book, Mastering the New Media Landscape, will published by Berrett-Koehler in March, 2016.
Services
Non-Fiction
Business & Management
Career Guides
Economics
Health & wellbeing
History
Life Sciences
Mathematics & Statistics
Nature
Parenting & Families
Politics & Current Affairs
Self-help & Self-improvement
Technology
Work experience
CEO, Founder
Cave Henricks Communications
December, 2006
–
Present
(over 11 years)
Own and operate an agile team of 7 at a boutique PR firm serving authors and thought leaders.
Vice President
Goldberg McDuffie Communications
January, 1996
–
December, 2006
(almost 11 years)
Joined the company as Director of Publicity and was responsible for overseeing the company's nonfiction list. Created and ran the newly created division, Goldberg McDuffie Business, working on dozens of top selling business titles.
Associate Director of Publicity
Houghton Mifflin
August, 1991
–
October, 1995
(about 4 years)
Helped direct a publicity staff of 10. Worked on books by Pulitzer Prize winner Tracy Kidder, Apollo 13 commander James Lovell and award winning novelist Ethan Canin.
Editor/Producer
NBC Radio
October, 1987
–
October, 1991
(about 4 years)
Produced newscasts, wrote and edited copy for national news organization.
Senior Publicist
Workman Publishing
August, 1987
–
July, 1989
(almost 2 years)
Worked in the publicity department of the mass market publisher known for its cutting edge marketing and design of books. Worked on campaigns such as 14,000 Things to be Happy About, The New Basics Cookbook, and The Book of Questions.
Portfolio (10 selected works)
StrengthsFinder 2.0
Tom Rath
Do you have the opportunity to do what you do best every day? Chances are, you don't. All too often, our natural talents go untapped. From the cradle to the cubicle, we devote more time to fixing our shortcomings than to developing our strengths. To help people uncover their talents, Gallup introduced the first version of its online assessment, StrengthsFinder, in 2001 which ignited a global c... read more
The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results
Gary Keller, Jay Papasan
The ONE Thing has made more than 350 appearances on national bestseller lists, including #1 Wall Street Journal, NewYork Times, and USA Today. It won 12 book awards, has been translated into 27 languages, chosen as one of the Top 5 Business Books of 2013 by Hudson's Booksellers and one of Top 30 Business Books of 2013 by Executive Book Summaries.Voted one of Top 100 Business Books of All Time ... read more
New York Times bestselling author Ram Charan gives business leaders the guidance they need to succeed in a world in which economic power has shifted. The global tilt is nothing less than an irreversible shift of economic power—jobs, wealth, and market opportunities—from a small part of the world to its entirety. It is improving the lives of millions of people around the world, and while it is ... read more
The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators
Jeff Dyer, Hal Gregersen, Clayton M. Christensen
A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation.In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution, How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can devel... read more
Jack: Straight from the Gut
Jack Welch, John A. Byrne
As CEO of General Electric for the past twenty years, he has built its market cap by more than $450 billion and established himself as the most admired business leader in the world. His championing of initiatives like Six Sigma quality, globalization, and e-business have helped define the modern corporation. At the same time, he's a gutsy boss who has forged a unique philosophy and an operatin... read more
In her highly anticipated new book, television's ace financial reporter CNBC anchorwoman Maria Bartiromo shows you how to use timely news and hot information to make money in today's market.A media luminary with the solid credentials of a seasoned pro, Maria Bartiromo has set the standard for business news programming, delivering indispensable, up-to-the-minute information from the New York St... read more
First, Break All the Rules: What the World's Greatest Managers Do Differently
Marcus Buckingham, Curt Coffman
The greatest managers in the world seem to have little in common. They differ in sex, age, and race. They employ vastly different styles and focus on different goals. Yet despite their differences, great managers share one common trait: They do not hesitate to break virtually every rule held sacred by conventional wisdom. They do not believe that, with enough training, a person can achieve any... read more
New in 2016: A feature-length documentary (Fully Charged) and children's book (The Rechargeables) based on the New York Times bestseller Eat Move Sleep."Well written and scrupulously researched, this breezy guide lobbies for an all-encompassing approach to improving one's lifestyle...Rath's '30-Day Guide'...is clear and actionable." -Kirkus reviewEat Move Sleep is one of six bestsellers from T... read more
The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You
Jack Covert, Todd Sattersten
Thousands of business books are published every year— Here are the best of the best After years of reading, evaluating, and selling business books, Jack Covert and Todd Sattersten are among the most respected experts on the category. Now they have chosen and reviewed the one hundred best business titles of all time—the ones that deliver the biggest payoff for today’s busy readers. The 100 Best... read more
The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion
John Hagel III, John Seely Brown, Lang Davison
In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they’ve carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices—practices that could undermine us as... read more
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