Ashley Santoro

Ashley Santoro - Designer

Welland, ON, Canada

Freelance Designer, Illustrator and Lettering Artist. Clients: Harlequin Canada, Source Books, Wattpad + more.

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Overview

I'm a Graphic Designer, who specializes in lettering based illustration. I have worked with commercial clients such as Harlequin, Harper Collin's, Hachette Book Group, Little Brown Company and James Patterson on a variety of book covers in genres such as Fiction, Young Adult, Children's, Mystery/Crime.

When I'm not working with commercial clients I work with self-published authors bringing their writing to life.
I have worked in genres such as Romance, Non-Fiction, Self-Help, Inspirational, Memoirs and Biographies.

I've always had a passion for book covers and design. I know they say "don't judge a book by its cover" but as a Designer, I always do!

I didn't know it was something I could get into until turning to freelance to make some extra money while working as an in-house Print Designer. I found my passion for hand lettering while drawing during my lunch breaks, continuously striving to get better.

My time and practice paid off when I discovered hand lettering was commonly used for book covers. That's when combined lettering and illustration and made them a continuous pair in my work.

My first project was working with James Patterson on his first Children's board book "The Candies".
From then on, I couldn't see myself doing anything else.
If it has a cover, count me in!

Languages
English
Non-Fiction
Biographies & Memoirs
Health & wellbeing
Inspirational
Self-help & Self-improvement
Fiction
Chick Lit
Contemporary Romance
Romantic Comedy
Young Adult

Certifications

  • Mohawk College - Graphic Design Digital Media Diploma
  • Sheridan College - Media Fundamentals

Work experience

Freelance Designer & Lettering Artist

Self-employed
July, 2017 – Present (about 3 years)

As a freelance Designer and Lettering Artist, I handle all aspects of my business personally.
I have worked with clients from Wattpad, Harlequin Canada, Harper Collin's Canada, James Patterson, Little Brown Company and Hachette Book Group. I also work with local clients on their self-published projects.

Design Specialist

The Printing House
August, 2015 – July, 2017 (almost 2 years)

I started my career at The Printing House, working from Finishing to Print and eventually Design.
My time as a Designer was spent creating business stationery, large format projects and to my surprise book covers for self-published authors.

When designing books I was responsible for everything. Cover, Interior, Jacket, and Illustrations. It was a great learning opportunity and helped me discover my strengths as a Designer.

The Candies Save Christmas

James Patterson

Christmas candy characters come to life in this charming holiday board book from New York Times bestselling author James Patterson.No sugar, no fat.C'mon, take a look!The best Candies ever . . . Candies in a book!Treat yourself to the sweetest story you'll read this holiday! The Candies save Christmas when they rescue the loneliest, scraggliest little tree from the lot in a happy ending kids w... read more

Christmas candy characters come to life in this charming holiday board book from New York Times bestselling author James Patterson.No sugar, no fat.C'mon, take a look!The best Candies ever . . . Candies in a book!Treat yourself to the sweetest story you'll read this holiday! The Candies save Christmas when they rescue the loneliest, scraggliest little tree from the lot in a happy ending kids w... read more

False Alarm

Veronica Heley

The Little Book for Big Anxiety

Kyle Atkinson

A tried and tested guide for overcoming anxiety. The Little Book for Big Anxiety acts as a compass to help you navigate through the treacherous waters of life and escape from the clutches of relentless anxiety. This book was born from firsthand experience. The tips and suggestions in this guide are easy to understand and implement. Over many years, and much trial and error, this book was produ... read more

A tried and tested guide for overcoming anxiety. The Little Book for Big Anxiety acts as a compass to help you navigate through the treacherous waters of life and escape from the clutches of relentless anxiety. This book was born from firsthand experience. The tips and suggestions in this guide are easy to understand and implement. Over many years, and much trial and error, this book was produ... read more

Ashley has 12 reviews

Professionalism
Professionalism
Quality
Quality
Value
Value
Communication & Punctuality
Communication & Punctuality

Sam Collett
I absolutely adore working with Ashley. She is the sort of designer who makes you want to write more just for her to design. Totally recommend. I've worked on three projects now with her and I look forward to many more.

Sam Collett, August 2020


Sam Collett
Working with Ashley was an absolute dream. She's got such brilliant creativity and originality and really brought my characters to life. She 'got' the concept and was so easy to work with. I enjoyed the process so much I've already asked her to redesign another of my covers.

Sam Collett, June 2020


Emma Powell
This book was my debut novel and Ashley was amazing in nailing the brief even though I wasn't 100% sure of what I wanted! I was incredibly impressed with her communication and ALWAYS delivered and contacted me when she said she was going to. I will definitely work with Ashley again :-) 100%

Emma Powell, April 2020


Rebecca Joslin
Ashley was wonderful to work with. This was my first professional cover and she took the time to walk me through it. So happy with the way it turned out.

Rebecca Joslin, March 2020


Arlin Anttems
Ashley was super patient and super sweet with everything. I was so confused with what I really wanted but she patiently redid and revised a lot of covers for me and helped me through it. I’m very happy with the end product and I’ll be sure to work with her again one day. Highly recommend her.

Arlin Anttems, March 2020

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