Elizabeth Psaltis - Marketer

Projects ranged from books by celebrities such as Amy Schumer, Derek Jeter, and Tiffany Haddish to building the fiction careers of authors including Ruth Ware, Lisa Genova, and Iain Reid. Oversaw advertising planning and execution, and strategized social media content, scheduling, and advertising. Expanded an in-house vertical from a blog to include a branded podcast, YouTube channel, online fan convention, and brand ambassador team. Coordinated special events and brand activations; initiated and directed out-of-house partnerships.

Marketed 800 to 1,000 books annually for several company divisions, many of them New York Times bestsellers. Authors and books ranged from Ron Chernow (Alexander Hamilton, the inspiration for the Broadway show Hamilton) to Khaled Hosseini (The Kite Runner) to Tom Clancy to Charlaine Harris (Sookie Stackhouse series, the basis for HBO’s True Blood) to Patrick Rothfuss (The Kingkiller Chronicle series, currently being adapted by Lionsgate). Responsible for advertising planning for industry and consumer audiences, promotional materials for bookstores and consumers, social media identity creation across several channels, convention coordination, and video production.

The Girl with the Lower Back Tattoo

Amy Schumer

#1 New York Times Bestseller "Amy Schumer's book will make you love her even more. For a comedian of unbridled (and generally hilarious) causticity, Schumer has written a probing, confessional, unguarded, and, yes, majorly humanizing non-memoir, a book that trades less on sarcasm, and more on emotional resonance." —Vogue "The Girl with the Lower Back Tattoo is an alternatingly meditative, sexu... read more

#1 New York Times Bestseller "Amy Schumer's book will make you love her even more. For a comedian of unbridled (and generally hilarious) causticity, Schumer has written a probing, confessional, unguarded, and, yes, majorly humanizing non-memoir, a book that trades less on sarcasm, and more on emotional resonance." —Vogue "The Girl with the Lower Back Tattoo is an alternatingly meditative, sexu... read more

The Woman in Cabin 10

Ruth Ware

INSTANT NEW YORK TIMES AND USA TODAY BESTSELLER FROM THE AUTHOR OF IN A DARK, DARK WOOD Featured in TheSkimm An Entertainment Weekly “Summer Must List” Pick A New York Post “Summer Must-Read” Pick Included in Summer Book Guides from Bustle, Oprah.com, PureWow, and USA TODAY From New York Times bestselling author of the “twisty-mystery” (Vulture) novel In a Dark, Dark Wood, comes The Woman in C... read more

INSTANT NEW YORK TIMES AND USA TODAY BESTSELLER FROM THE AUTHOR OF IN A DARK, DARK WOOD Featured in TheSkimm An Entertainment Weekly “Summer Must List” Pick A New York Post “Summer Must-Read” Pick Included in Summer Book Guides from Bustle, Oprah.com, PureWow, and USA TODAY From New York Times bestselling author of the “twisty-mystery” (Vulture) novel In a Dark, Dark Wood, comes The Woman in C... read more

The Help

Kathryn Stockett

The #1 New York Times bestselling novel and basis for the Academy Award-winning film—a timeless and universal story about the lines we abide by, and the ones we don’t—nominated as one of America’s best-loved novels by PBS’s The Great American Read.Aibileen is a black maid in 1962 Jackson, Mississippi, who’s always taken orders quietly, but lately she’s unable to hold her bitterness back. Her f... read more

The #1 New York Times bestselling novel and basis for the Academy Award-winning film—a timeless and universal story about the lines we abide by, and the ones we don’t—nominated as one of America’s best-loved novels by PBS’s The Great American Read.Aibileen is a black maid in 1962 Jackson, Mississippi, who’s always taken orders quietly, but lately she’s unable to hold her bitterness back. Her f... read more

Still Alice

Lisa Genova

From New York Times bestselling author and neuroscientist Lisa Genova comes the definitive—and illuminating—novel about Alzheimer’s disease. Now a major motion picture starring Oscar winner Julianne Moore! Look for Lisa Genova's latest novel Inside the O’Briens.Alice Howland is proud of the life she worked so hard to build. At fifty years old, she’s a cognitive psychology professor at Harvard ... read more

From New York Times bestselling author and neuroscientist Lisa Genova comes the definitive—and illuminating—novel about Alzheimer’s disease. Now a major motion picture starring Oscar winner Julianne Moore! Look for Lisa Genova's latest novel Inside the O’Briens.Alice Howland is proud of the life she worked so hard to build. At fifty years old, she’s a cognitive psychology professor at Harvard ... read more

Dead Until Dark (Sookie Stackhouse/True Blood, Book 1)

Charlaine Harris

The first novel in the #1 New York Times bestselling series that gave life to the Dead and inspired the HBO® original series True Blood. Sookie Stackhouse is just a small-time cocktail waitress in small-town Bon Temps, Louisiana. She's quiet, doesn't get out much, and tends to mind her own business—except when it comes to her “disability.” Sookie can read minds. And that doesn’t make her too d... read more

The first novel in the #1 New York Times bestselling series that gave life to the Dead and inspired the HBO® original series True Blood. Sookie Stackhouse is just a small-time cocktail waitress in small-town Bon Temps, Louisiana. She's quiet, doesn't get out much, and tends to mind her own business—except when it comes to her “disability.” Sookie can read minds. And that doesn’t make her too d... read more

Roomies

Christina Lauren

From subway to Broadway to happily ever after. Modern love in all its thrill, hilarity, and uncertainty has never been so compulsively readable as in New York Times bestselling author Christina Lauren’s romantic novel.Marriages of convenience are so...inconvenient. For months Holland Bakker has invented excuses to descend into the subway station near her apartment, drawn to the captivating mus... read more

From subway to Broadway to happily ever after. Modern love in all its thrill, hilarity, and uncertainty has never been so compulsively readable as in New York Times bestselling author Christina Lauren’s romantic novel.Marriages of convenience are so...inconvenient. For months Holland Bakker has invented excuses to descend into the subway station near her apartment, drawn to the captivating mus... read more

The Strange Case of Dr. Couney: How a Mysterious European Showman Saved Thousands of American Babies

Dawn Raffel

“A mosaic mystery told in vignettes, cliffhangers, curious asides, and some surreal plot twists as Raffel investigates the secrets of the man who changed infant care in America.… It's a fascinating historical footnote, compassionately told.” —NPRA New York Times Book Review New & Noteworthy TitleWhat kind of doctor puts his patients on display?This is the spellbinding tale of a mysterious doct... read more

“A mosaic mystery told in vignettes, cliffhangers, curious asides, and some surreal plot twists as Raffel investigates the secrets of the man who changed infant care in America.… It's a fascinating historical footnote, compassionately told.” —NPRA New York Times Book Review New & Noteworthy TitleWhat kind of doctor puts his patients on display?This is the spellbinding tale of a mysterious doct... read more

This Is How I Save My Life: From California to India, a True Story Of Finding Everything When You Are Willing To Try Anything

Amy B. Scher

"A heartwarming and inspiring story that will change the way you look at life" (Vikas Swarup, New York Times bestselling author of Slumdog Millionaire), about a fiery young woman's heartbreaking and hilarious journey that takes her from near-death in California to a trip around the world in search of a cure. With an updated vaccine record and her neurotic, but loving Jewish parents in tow, sav... read more

"A heartwarming and inspiring story that will change the way you look at life" (Vikas Swarup, New York Times bestselling author of Slumdog Millionaire), about a fiery young woman's heartbreaking and hilarious journey that takes her from near-death in California to a trip around the world in search of a cure. With an updated vaccine record and her neurotic, but loving Jewish parents in tow, sav... read more

First Comes Marriage: My Not-So-Typical American Love Story

Huda Al-Marashi

A candid, heartfelt love story set in contemporary California that challenges the idea of what it means to be American, liberated, and in loveWhen Huda meets Hadi, the boy she will ultimately marry, she is six years old. Both are the American-born children of Iraqi immigrants, who grew up on opposite ends of California. Hadi considers Huda his childhood sweetheart, the first and only girl he's... read more

A candid, heartfelt love story set in contemporary California that challenges the idea of what it means to be American, liberated, and in loveWhen Huda meets Hadi, the boy she will ultimately marry, she is six years old. Both are the American-born children of Iraqi immigrants, who grew up on opposite ends of California. Hadi considers Huda his childhood sweetheart, the first and only girl he's... read more

The Russian Debutante's Handbook

Gary Shteyngart

A visionary novel from the author of Super Sad True Love Story and Little Failure.The Russian Debutante's Handbook introduces Vladimir Girshkin, one of the most original and unlikely heroes of recent times. The twenty-five-year-old unhappy lover to a fat dungeon mistress, affectionately nicknamed "Little Failure" by his high-achieving mother, Vladimir toils his days away as a lowly clerk at th... read more

A visionary novel from the author of Super Sad True Love Story and Little Failure.The Russian Debutante's Handbook introduces Vladimir Girshkin, one of the most original and unlikely heroes of recent times. The twenty-five-year-old unhappy lover to a fat dungeon mistress, affectionately nicknamed "Little Failure" by his high-achieving mother, Vladimir toils his days away as a lowly clerk at th... read more

American Like Me: Reflections on Life Between Cultures

America Ferrera

From award-winning actress and political activist America Ferrera comes a vibrant and varied collection of first person accounts from prominent figures about the experience of growing up between cultures.America Ferrera has always felt wholly American, and yet, her identity is inextricably linked to her parents’ homeland and Honduran culture. Speaking Spanish at home, having Saturday-morning-s... read more

From award-winning actress and political activist America Ferrera comes a vibrant and varied collection of first person accounts from prominent figures about the experience of growing up between cultures.America Ferrera has always felt wholly American, and yet, her identity is inextricably linked to her parents’ homeland and Honduran culture. Speaking Spanish at home, having Saturday-morning-s... read more

Binge

Tyler Oakley

Pop-culture phenomenon, social rights advocate, and the most prominent LGBTQ+ voice on YouTube, Tyler Oakley brings you Binge, his New York Times bestselling collection of witty, personal, and hilarious essays.For someone who made a career out of over-sharing on the Internet, Tyler has a shocking number of personal mishaps and shenanigans to reveal in his first book: experiencing a legitimate ... read more

Pop-culture phenomenon, social rights advocate, and the most prominent LGBTQ+ voice on YouTube, Tyler Oakley brings you Binge, his New York Times bestselling collection of witty, personal, and hilarious essays.For someone who made a career out of over-sharing on the Internet, Tyler has a shocking number of personal mishaps and shenanigans to reveal in his first book: experiencing a legitimate ... read more