Please note, at the moment the only service I am offering is marketing strategy. I am not able to implement marketing campaigns on behalf of the author or write blurbs at this time.
Conceived and executed digital strategy for all frontlist and backlist books for approximately 100 unique projects a year.
HarperCollins/Dey Street Books
Developed and executed full marketing and advertising campaigns for 30-40 books a year.
Random House/Knopf Doubleday Publishing Group
Provided digital marketing and social media support across all imprints within the group.
Mark Z. Danielewski
HOUSE OF LEAVES author Mark Z. Danielewski wanted to establish a presence on social media. We worked with him to set up a Facebook account and grow it to 10K followers within three months, giving him a solid base to catapult to 85K followers. We also set up a Q&A on Twitter - a platform he had previously been largely dormant on - to tease the cover reveal of his book THE FIFTY YEAR SWORD. The Twitter Q&A drive traffic to a cover reveal hosted on io9, and the combined marketing and publicity hit drove substantial pre-sales for the book.
Grist Mill Road
The author wanted an extensive pre-publication buzz campaign. We launched an aggressive influencer galley outreach that resulted in 100+ reviews on Goodreads ahead of publication, coverage on 25+ influencer accounts on Instagram/Twitter/Goodreads, and a Thunderclap campaign comprised of many early evangelists upon publication day,
Shannon has 27 reviews