Betty Wu

Betty Wu – Designer

Freelance graphic designer and illustrator with many years of experiences specialised in editorial illustration and custom typography.


Over the past 20 years, I've been working as a graphic designer in various field. In my first job, I worked as a graphic designer creating layouts for some local magazines. After that I worked as a print designer for few fashion brands. Then in the last couple of years I've been creating graphic designs and illustrations for some entertainment brands. As you can see my experiences are very versatile and so as my styles. I don't like to be put in a box and I always like to try new things and new challenges. Over the past years with my vast experiences, I've learnt to communicate with my clients. I've also learnt to work under tight deadlines and adopting feedbacks and changes.

Apart from being a graphic designer, I'm also a passionate illustrator. I love creating editorial illustrations which consist interesting composition with mixing of harmony colour palette. Additionally I also like to draw custom typography. My work process usually starts with understanding the brief, first draft of sketches, design and colour on computer, revisions and final delivery.

I love illustrations and I love what I do. I'm hoping to create more outstanding book covers and illustrations in the near future.

Contemporary Fiction Contemporary Romance Holiday Humor & Comedy Women's Fiction Young Adult

Work experience


May, 2020 — Present

As a freelance illustrator, I do commission works for individuals and companies. Apart from that, I also sell my prints online and on some local artist market.


Apr, 2018 — Present

I have been working for many years with high profile entertainment companies on projects which include creating graphic design and illustration assets for consumer products market. The projects I worked on involved classic movies, popular children's animation and on-trend tv series.

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