Overview
__________________________________________________________
NOW ACCEPTING NEW CLIENTS!
___________________________________________________________
The publishing industry is changing. Did you know independent authors wrote 40% of Amazon’s top-selling books last year? Considering that self-published authors have royalty rates up to 10x higher than traditionally published authors, you can make exponentially more money as an indie author than ever before--especially with a team of qualified marketers and publishing consultants.
QUALIFICATIONS
• Founder of a publishing consultancy with extensive experience in industry research, metadata, and multi-channel marketing strategy.
• Advised 90+ books that became New York Times, Amazon, and USA Today bestsellers.
• Professionally marketed licensed books for bestselling brands, including Disney, Sesame Street, and Marvel, among others.
• Use specialized industry software to conduct your keyword research and competitor analysis with record precision and time.
• Award-winning writer with 25+ published works of short fiction, non-fiction, and journalism.
• Bachelor’s degree in Creative Writing from Vanderbilt University, the 14th highest-ranking university in the USA.
__________________________________________________________
SPECIALIZATIONS
MARKET RESEARCH:
Behind-the-scenes, data-backed research about your audience’s demographics, interests, values, reading preferences, online activity, and media purchasing habits that will perfect your branding voice and generate reader loyalty.
COMPETITOR ANALYSIS:
Analyze your competitors’ strategies’ strengths, weaknesses, opportunities, and threats using exclusive software and industry knowledge to position you as a formidable newcomer in even the most competitive niches.
METADATA OPTIMIZATION:
Powerful keyword strategy does more than just dramatically improve your bestseller ranking and make your book easier to find in search engines. Your metadata, especially your book description, will be optimized to convert even the most hesitant shoppers into customers.
MARKETING STRATEGY:
Advise authors on how to optimize a range of digital content marketing, including lessons on appealing to audiences using social media, blog, website design, and email newsletters to increase engagement and build a loyal fanbase.
__________________________________________________________
Thank you again for reaching out! I can't wait to meet you and embrace your unique voice!
Services
Non-Fiction
Fiction
Awards
- John Stobart Award for Poetry
- Featured in Vanderbilt University's Stage & Screen Showcase
- Nominated for Merill Moore Award for Nonfiction
Work experience
Self-employed
I created a book marketing agency that serves self-published authors of every genre. Our team has helped more than 100 books rank on the New York Times and Amazon's bestseller lists.
Sourcebooks, Inc.
Specialties include influencer publicity, social media, and email marketing with an emphasis on strategy formation and execution.
Self-employed
- Reviewed, edited, and promoted thousands of essays, stories, and poems
- Professionally published 6 pieces of original fiction, 15 pieces of nonfiction, and 4 poems
Chicago Scene Magazine
- Trained and managed a team of social media marketing interns.
- Supported sales with lead generation, lead development, proposal writing, and pitching
The McGill Project
Strategized and executed social media marketing campaigns to boost event attendance and increase community membership
Projects
Social Media Influencer Marketing - Book Woman of Troublesome Creek
#1 Amazon bestseller in Southern Fiction
New York Times bestseller
USA Today bestseller
20-time award winner
I was hired to send free book bundles to social media influencers and bookstagrammers in exchange for them promoting Book Woman of Troublesome Creek on their online platforms.
37 influencers posted a total of 184 pieces of Instagram content.
Approx. number of unique viewers reached: 3-4 Million
Gaining eBook and Print Reviews - Fall 2020 Launches
89 reviews gained in 1 month
Average review: 4.5 stars
Reviews help your book rank higher in retailer search engines and helps readers decide whether or not they would like to purchase your work. (Because there is no obligation to post, this does not overstep online retailers' terms and conditions.)
Portfolio
Arley has 57 reviews
Professionalism
Quality
Value
Responsiveness
Rita H R.
Jul, 2023
LINCOLN G.
Jun, 2023
Yanne A.
Jun, 2023
Alison P.
May, 2023
Eileen ike W.
May, 2023
Sign up to read more reviews
Create a free Reedsy account to connect with Arley and thousands of other publishing professionals on Reedsy.
