Overview
Crowdfunding Strategist for Authors Who Are Ready to Execute
Crowdfunding your book on platforms like Kickstarter, BackerKit, or IndieGoGo can be a powerful way to fund your book, but only if you approach it like a business, not a charity.
I work with authors who are serious about launching a well-planned, well-marketed crowdfunding campaign and who are ready to make decisions, build momentum, and follow through.
My role isn’t to convince you whether crowdfunding is right for you—it’s to help you prepare and execute a campaign properly once you’ve decided it is.
I specialize in strategic, hands-on coaching for Kickstarter and similar platforms, with a focus on audience-building, reward design, campaign messaging, and launch execution.
My clients typically aim to raise anywhere between $10K–$25K+ and understand that successful campaigns are built before they launch.
What I offer is a personalized collaborative partnership with execution-driven coaching designed for authors who want clarity, structure, and accountability.
This work is a strong fit if you:
Have decided to crowdfund and want expert guidance to do it well
Are willing to build (or already have) an engaged audience
Can commit time, energy, and budget to pre-launch preparation
Want strategic direction—not motivational coaching
Are ready to make decisions and follow a clear plan
If you’re still exploring ideas, unsure about committing to marketing, or looking for general publishing advice, this will not be the right fit.
Final Note
I take on only 3-4 projects each year and prioritize authors who are ready to move from idea to execution.
If you think this may be a fit, reach out with details about your book, timeline, and funding goals.
Services
Non-Fiction
Fiction
Certifications
- Master in Public Health
Work experience
Self-employed
Slow Travel Stockholm
Projects
As Much As the Stars - $11k+ on Kickstarter
Tricia Stone-Shumaker and I developed a strategic plan to activate her Facebook audience, leverage her personal network, and conduct email outreach during the pre-launch period to raise awareness of her Kickstarter launch. She did a great job in generating $11k+ on Kickstarter.
Dante and the Magic Lomi Stick
Damascinus and I focused on engaging his existing personal and professional network to get as many readers as possible before his launch. Since his book was already written, we devised a pre-launch strategy to leverage interest in his book by sharing his story.
Meet the Wild - $10K Kickstarter
Lindsay and I share a love for nature play children's books and together we worked out a plan for her to interview a panel of nature play experts to hold a virtual summit for audience building and outreach prior to her launch. She successfully Kickstarted $10K with 175 backers!
Fully Accessible Winnie the Pooh - non-profit Kickstarter
This was the first Kickstarter I consulted on that was for a non-profit organization. Together we came up with creative ways to reward their supporters (who were new to rewards-based crowdfunding), campaign graphic design, rewards, and marketing strategy.
Wonderful World of Zuri Rose - $31K Kickstarter
Makini Regal was a wonderful author to work with on this campaign. Together we planned out an Instagram influencer strategy, campaign page graphic design, rewards, and outreach marketing.
Portfolio
Lisa has 5 reviews
Professionalism
Quality
Value
Responsiveness
TaShay M.
Jul, 2025
Michael D.
Oct, 2024
Tricia S.
Oct, 2024
Alisia G.
Dec, 2023
DAMASCINUS ..
Oct, 2023
Most recent contributions
What marketing strategies are most effective for promoting a self-published children's book to the right audience?
What factors should authors consider when deciding if they need a book trailer, and when is the best time to create one?
Skip the book trailer and put that money into ARCs, ads, and other promos.
