Sarah E. White

Sarah E. White - Ghostwriter

Madison, WI, USA

Entrepreneurs hire me to build their brand with the power of unique business books. Individuals and families hire me to write life stories.

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Overview

I'm a published writer, experienced ghostwriter, and collaboration-oriented self-starter, offering two unique services.

1.Are you an entrepreneur with valuable ideas to release into the world?

Let me help you turn your book ideas into books in stores. I specialize in working with Founders and Entrepreneurs who have thrived through tough challenges and now have valuable ideas to release into the world.

I have worked with acquisition editors to locate authors, develop manuscripts, and produce books. I've worked with aspiring business authors to find publishers, then helped them structure their ideas, write their drafts, and polish them into dynamic intellectual property that builds their brand and transforms their business.

2.Are you an individual who’d like to preserve your life story or that of a loved one?

Let me be your guide to writing and publishing for personal satisfaction. More people are getting interested in preserving and sharing their memories in published books. At the same time, Print on Demand and eBook technology have expanded the possibilities for distributing those memories.

I offer two approaches: 1) as your Writing Partner, I help you write, serving as a friendly coach, secretary and editor while you practice your writing hobby. 2) As your Personal Historian, I interview you about your life, then edit what you’ve told me into a book of your own, told in your own voice.

With either approach, I’m there to help you get started and stay motivated, from first ideas through a finished manuscript.


Services
Short-Form Content
Languages
English (CAN)
English (US)
Non-Fiction
Biographies & Memoirs
Business & Management

Certifications

  • MFA-Creative Nonfiction
  • Certificate, Reminiscence and Life Story Work

Work experience

Freelance writer

Self-employed
September, 1998 – Present (about 21 years)

Portfolio (10 selected works)

Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration

David Nour

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?Most important . . . is your company capable of setting aside... read more

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?Most important . . . is your company capable of setting aside... read more

Getting Innovation Right: How Leaders Leverage Inflection Points to Drive Success

Seth Kahan

Real-world strategies for uncovering potential and capitalizing on opportunity Innovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovation demands a tactical approach, and Getting Innovation Right reveals how your company can secure real traction and growth in the marketplace. With ... read more

Real-world strategies for uncovering potential and capitalizing on opportunity Innovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovation demands a tactical approach, and Getting Innovation Right reveals how your company can secure real traction and growth in the marketplace. With ... read more

The Complete Idiot's Guide to Marketing, 2nd Edition

Sarah White

From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: € Guerilla marketing € Marketing to Boomers and Latinos € Online marketing € Targeted-but-affordable direct mail € Sample marketing plans for several types of small businesses (as well as a couple of larger projects) € Practical, do-it-yourself dist... read more

From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: € Guerilla marketing € Marketing to Boomers and Latinos € Online marketing € Targeted-but-affordable direct mail € Sample marketing plans for several types of small businesses (as well as a couple of larger projects) € Practical, do-it-yourself dist... read more

Streetwise Do-It-Yourself Advertising: Create Great Ads, Promotions, Direct Mail, and Marketing Strategies That Will Send Your Sales oaring

Sarah White

Filled with expert advice that is sure to send sales soaring, this complete guide to creative advertising and promotion includes dozens of templates and worksheets, plus examples of ads, direct mail pieces, and press releases. Two-color illustrations throughout. $200,000 series promo budget.

Filled with expert advice that is sure to send sales soaring, this complete guide to creative advertising and promotion includes dozens of templates and worksheets, plus examples of ads, direct mail pieces, and press releases. Two-color illustrations throughout. $200,000 series promo budget.

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

Robbie Kellman Baxter

In today’s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base―and explode their market valuation―in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy. Written... read more

In today’s business world, it takes more than a website to stay competitive. The smartest, most successful companies are using radically new membership models, subscription-based formats, and freemium pricing structures to grow their customer base―and explode their market valuation―in the most disruptive shift in business since the Industrial Revolution. This is The Membership Economy. Written... read more

Roll Out the Barrels

Gary J. Hess

"Roll Out the Barrels" by Gary J. Hess delivers a thorough and fascinating history of barrel making and what was the largest independent cooperage in Wisconsin. Frank J. Hess and Sons Cooperage operated in Madison, Wisconsin for 62 years and made white oak beer barrels for breweries in over 35 Wisconsin communities and five states. The company also manufactured and repaired wine and whiskey ba... read more

"Roll Out the Barrels" by Gary J. Hess delivers a thorough and fascinating history of barrel making and what was the largest independent cooperage in Wisconsin. Frank J. Hess and Sons Cooperage operated in Madison, Wisconsin for 62 years and made white oak beer barrels for breweries in over 35 Wisconsin communities and five states. The company also manufactured and repaired wine and whiskey ba... read more

Madison Women Remember: Growing Up in Wisconsin's Capital (Voices of America)

Sarah White

Madison is Wisconsin�s capital city and the �land of the four lakes.� Since the city�s founding 150 years ago, rich and poor have lived in close proximity surrounded by the beautiful lakes, a fact that has played a role in the city�s aspirations toward social justice and a good quality of life for all its residents. Celebrate Madison�s 150th birthday as women born between 1915 and 1957 reminis... read more

Madison is Wisconsin�s capital city and the �land of the four lakes.� Since the city�s founding 150 years ago, rich and poor have lived in close proximity surrounded by the beautiful lakes, a fact that has played a role in the city�s aspirations toward social justice and a good quality of life for all its residents. Celebrate Madison�s 150th birthday as women born between 1915 and 1957 reminis... read more

Write Your Travel Memoirs: 5 steps to transform your travel experiences into compelling essays

Sarah White

For every trip there's a story. Start writing yours. Write Your Travel Memoirs will help you get started and stay motivated. What's the secret to writing stories others will find compelling? After you read this book you'll know the answer. You'll also have an outline for your travel memoir and a solid plan for writing it. What's inside? Five how-to chapters, each with exercises to prepare you ... read more

For every trip there's a story. Start writing yours. Write Your Travel Memoirs will help you get started and stay motivated. What's the secret to writing stories others will find compelling? After you read this book you'll know the answer. You'll also have an outline for your travel memoir and a solid plan for writing it. What's inside? Five how-to chapters, each with exercises to prepare you ... read more

Choose Results!: Make a Measurable Difference Through Aligned Action

Raj Chawla

Choose Results! is a deeply considered "call to action" to leaders who are committed to improving the wellbeing of people. Grounded in the well-sourced fields of action learning, collaborative thinking, and collective action, Choose Results! elucidates in close detail the necessary but difficult task of collaborating with others in ways that align action, de-emphasize the personal, and leverag... read more

Choose Results! is a deeply considered "call to action" to leaders who are committed to improving the wellbeing of people. Grounded in the well-sourced fields of action learning, collaborative thinking, and collective action, Choose Results! elucidates in close detail the necessary but difficult task of collaborating with others in ways that align action, de-emphasize the personal, and leverag... read more

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