Overview
I've been in the publishing industry for over 15 years, starting on the publicity side for Big 5 publishing houses. I moved into marketing and, with a BA in Communications and Publicity, have worked with award-winning and best-selling authors, traditionally and indie-published authors, listed (NYT, USA Today, etc.) and unlisted authors, those with one book and those with over 50.
I have a history of pushing books into the Top 100 and Top 10 of the entire Amazon Kindle Store, as well as #1 in individual categories. I maintain Facebook ads at an average of 250% ROI in English, German, and French markets.
I have consulted and worked with marketing and media companies on leveraging modern technology and social media into celebrating brand individuality and reaching the right customer.
When not spending time with my rescue pup, you can find me learning a new craft project I definitely have time for, rewatching anything Nic Cage, or baking up a storm. Coming from a family of authors, I've written and indie-published 8 full-length novels so I thoroughly understand the business from an author's perspective.
New Yorker located in London.
Services include but are not limited to: consulting, branding, Facebook ads, AMS ads, catalogue management, catalogue overviews, FB group management, Shopify, blurb optimization, competitor comparison analysis, social media, design guidance, promotional strategies, launch strategies, and more!
Services
Fiction
Certifications
- BA in Public Relations, Communications from SUNY New Paltz
- MFA in Illustration from Goldsmiths, University of London
Work experience
Self-employed
• Extensive experience in digital marketing and Facebook Advertising for English, French, and German markets resulting in positive ROIs (avg. 300%) and sales of products
• Graphic designer of over 15 years to develop and manage cohesive brands, execute online and in-person promotional materials for contests, books, advertising platforms, and social media campaigns
• Creates, plans, books, and manages launches, press releases, email marketing, websites, SEO, brand identities
• Builds out branded Shopify store to enhance direct sales, including additional applications such as Klaviyo
• Designs, creates, and edits video and static posts for social media content for Facebook, Instagram, and TikTok for optimized online marketing with proven traffic- and sales-driven results, including pushing books into the Top 100 and Top 10 of the entire Amazon Kindle Store
• Copywriting, line editing, and developmental editing for clients to provide effective products and marketing to enhance sales
Projects
Roxanna Rose, critically acclaimed young adult fantasy author
Young Adult fantasy
"Social media is the way the world stays connected. As an author having a strong presence on the various platforms is an important part of promoting my books. Creative and professional, Rebekah provides me with content that highlights my work and represents my personality. Always excited to see her work, Rebekah's talent has kept me a satisfied client since 2016."
- Roxanna Rose, critically acclaimed young adult fantasy author
Social media management
Ads management
Brand consultation
Cover design
Launch strategies for catalogue
Jennifer Brown
Critically-acclaimed author published with Little, Brown Books for Young Readers (division of Hachette)
Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets
Launch strategies, including giveaways, social campaigns, paid promotions, etc.
Social media content strategy
Michelle Zink
Award-winning Young Adult author with Penguin Books, Harper Teen, and Little, Brown Books for Young Readers
• Execute online and in-person promotional materials for contests, books, advertising platforms, and social media campaigns
•Help manage launches, press releases and press packs, email marketing, websites, SEO, and brand identity alongside publicists at Penguin, Harper, and Little, Brown
•Copywriting, line editing, and developmental editing for clients to provide effective products and marketing to enhance sales
•Launch strategies, including giveaways, galley submissions, social campaigns, paid promotions, etc.
•Assist publishers at large conventions such as SCBWI, BEA, etc. with promotional materials, handing out books, and flapping books for signatures
•Developed script to be sent to film agencies for review
Rebecca Stone
Contemporary romance - steamy
2019-2022
Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)
Increased sales by an average of 20% the first year
Brand consulting
Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets
Launch strategies, including giveaways, social campaigns, paid promotions, etc.
Covers -- designed branded and cohesive covers across catalogue
Social media -- maintains Facebook and Instagram accounts per discussed strategy with author; consults on TikTok account
Sadie Hunt, bestselling author
New adult bully stepbrother Why Choose romance steamy
2022-present
Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)
Campaigns and social media campaigns drove viral TikToks, over 10 million page reads within months, over 1k pre-orders, and increased increased sales by an average of 30% the first year
Brand consulting
Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets
Launch strategies, including giveaways, social campaigns, paid promotions, etc.
Covers -- designed branded and cohesive covers across catalogue
Social media -- maintains Facebook and Instagram accounts per discussed strategy with author; consults on TikTok account
Cat Johnson, NY Times and USA Today Bestselling author
Uniformed contemporary romance
"Rebekah handled my book launch details like the pro she is, freeing me up to concentrate on other things. From the ebook and paperback cover designs, to the creation and posting of the promotional graphics, teasers, and release week Facebook reader games, she did it all, plus so much more!"
- Cat Johnson, NY Times and USA Today Bestselling author
Brand consultation and management
Ads management for catalogue
Cover design
Launch campaigns
Social graphic design
Daniel Gibbs, bestselling author
Military sci-fi
"I recently began using Rebekah to handle a myriad of tasks around my author business. She supports my PA activities, ARCs, and ad spend management. While she does an outstanding job on all these tasks, I am most pleased with her rigorous, process-oriented approach to every item on the to do lis - it gets results."
- Daniel Gibbs, bestselling author
Social media management
Ads management
Launch strategies for catalogue
Dee Davis
Romantic suspense
"Smart and talented with a knowledge of the industry that will set your campaign on fire, Rebekah is my go-to for promotion."
- Dee Davis, bestselling author
Ads management and launch strategies for catalogue
Virna De Paul, NYT and USA Today bestselling author
As needed, 2016-present
Contemporary romance - steamy
"Rebekah was professional, flexible, and very responsive to my marketing needs. I like the breadth of services she offers and that she's willing to customize based on client need!"
- Virna De Paul, NY Times and USA Today Bestselling Author
Brand consulting
Ads creation and management
Launch strategies, including giveaways, social campaigns across Instagram, TikTok, and Facebook, paid promotions, etc.
Miscellaneous book/brand updates for cohesive catalogue
Sheri Cobb South, award-winning author
2017-2022
Historical cozy mysteries - sweet
"Rebekah not only took charge of launching the book (leaving me free to work on its sequel!), but gave me valuable advice on my career as a whole. At the end of the year, I discovered my income has more than doubled! Granted, many different elements come into play here, but I can't overstate the importance of having Rebekah's knowledge and expertise just a keyboard click away."
- Sheri Cobb South, award-winning and bestselling author
Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, and Top 100 in Kindle Store (paid and free)
updated backlist to ensure cohesion across catalogue
Ads creation and management -- maintained 250%-400% ROI, ads for English markets
Launch strategies for all new releases 2018-2022, including giveaways, social campaigns, paid promotions, etc.
Increased sales by an average of 20% the first year
Ophelia Bell, award-winning author
2018-2022
Paranormal fantasy Why Choose romance, taboo contemporary romance - steamy
Work done for 40+ book catalogue:
Developed and executed strategies that pushed books into Bestselling on Amazon, Top 10 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)
Increased sales by an average of 20% the first year
Social media management for Facebook, Instagram, and TikTok
Ads creation and management -- maintained 250%-400% ROI, ads for English markets
Launch strategies for all new releases 2018-2022, including giveaways, social campaigns, paid promotions, etc.
Michelle St. James
2015-present
Dark mafia romance - steamy
Work done for entire 40+ book catalogue:
Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)
Increased sales by an average of 20% the first year
Brand consulting
Ads creation and management -- maintains 250%-400% ROI, runs ads for English, German, and French markets
Launch strategies, including giveaways, social campaigns, paid promotions, brand consultation, etc.
Covers -- designed branded and cohesive covers across catalogue
Social media -- maintains Facebook and Instagram accounts per discussed strategy with author.
Portfolio
Rebekah has 22 reviews
Professionalism
Quality
Value
Responsiveness
Ron L.
Apr, 2024
PinnedJessica S.
Jan, 2024
PinnedAndré S.
Dec, 2023
PinnedEliza M.
Oct, 2024
Fairuz I.
Aug, 2024
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