Rebekah Zink

Rebekah Zink – Marketer

Avid knitter with a healthy love of Nic Cage - and +14 years experience marketing/design in publishing (traditional and indie).

Overview

I've been in the publishing industry for over 14 years, starting on the publicity side for top 5 publishing houses -- galley submissions, media tours, press packs, press releases, etc. with HarperCollins, Penguin Teen, and Little, Brown (a division of Hachette Books). I moved into marketing (graphic design, ads management, launch strategies, brand development) and have worked with traditionally and indie-published authors, listed (NYT, USA Today, etc.) and unlisted authors, those with one book and those with over 50.


All of my clients have books over 4 stars on Amazon, Goodreads, Kobo, Google Play, Apple Books, and Nook. I have a history of pushing books into the Top 100 and Top 10 of the entire Amazon Kindle Store, as well as #1 in individual categories. I maintain Facebook ads at an average of 300% ROI in English, German, and French markets.


I have a BA in Communications and Publicity and have worked with a long list of award-winning authors, while also consulting with marketing and media companies on leveraging modern technology and social media into celebrating brand individuality and reaching the right customer.


When not spending time with my rescue pup, you can find me learning a new craft project I definitely have time for, rewatching anything Nic Cage, or baking up a storm. Coming from a family of authors, I've also written and indie-published 8 of my own full-length novels so I could thoroughly understand the business from an author's perspective.


New Yorker located in London.

Services
Fiction
Contemporary Fiction Cozy Mysteries Fantasy Historical Mysteries Romance Science Fiction Women's Fiction Young Adult
Certifications
  • BA in Public Relations, Communications from SUNY New Paltz
  • MFA in Illustration from Goldsmiths, University of London

Work experience

Self-employed

Jun, 2016 — Present

• Extensive experience in digital marketing and Facebook Advertising for English, French, and German markets resulting in positive ROIs (avg. 300%) and sales of products
• Graphic designer of over 15 years to develop and manage cohesive brands, execute online and in-person promotional materials for contests, books, advertising platforms, and social media campaigns
• Creates, plans, books, and manages launches, press releases, email marketing, websites, SEO, brand identities
• Builds out branded Shopify store to enhance direct sales, including additional applications such as Klaviyo
• Designs, creates, and edits video and static posts for social media content for Facebook, Instagram, and TikTok for optimized online marketing with proven traffic- and sales-driven results, including pushing books into the Top 100 and Top 10 of the entire Amazon Kindle Store
• Copywriting, line editing, and developmental editing for clients to provide effective products and marketing to enhance sales

Projects

Roxanna Rose, critically acclaimed young adult fantasy author

Young Adult fantasy

"Social media is the way the world stays connected. As an author having a strong presence on the various platforms is an important part of promoting my books. Creative and professional, Rebekah Zink provides me with content that highlights my work and represents my personality. Always excited to see her work, Rebekah's talent has kept me a satisfied client since 2016."
- Roxanna Rose, critically acclaimed young adult fantasy author

Social media management
Ads management
Brand consultation
Cover design
Launch strategies for catalogue

Karen Mahoney

Critically-acclaimed author published with Corgi Children's (division of Penguin Books)

Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets

Launch strategies, including giveaways, social campaigns, paid promotions, etc.

Social media content strategy

Jennifer Brown

Critically-acclaimed author published with Little, Brown Books for Young Readers (division of Hachette)

Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets

Launch strategies, including giveaways, social campaigns, paid promotions, etc.

Social media content strategy

Michelle Zink

Award-winning Young Adult author with Penguin Books, Harper Teen, and Little, Brown Books for Young Readers

• Execute online and in-person promotional materials for contests, books, advertising platforms, and social media campaigns

•Help manage launches, press releases and press packs, email marketing, websites, SEO, and brand identity alongside publicists at Penguin, Harper, and Little, Brown

•Copywriting, line editing, and developmental editing for clients to provide effective products and marketing to enhance sales

•Launch strategies, including giveaways, galley submissions, social campaigns, paid promotions, etc.

•Assist publishers at large conventions such as SCBWI, BEA, etc. with promotional materials, handing out books, and flapping books for signatures

•Developed script to be sent to film agencies for review

Rebecca Stone

Contemporary romance - steamy
2019-2022

Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)

Increased sales by an average of 20% the first year

Brand consulting

Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets

Launch strategies, including giveaways, social campaigns, paid promotions, etc.

Covers -- designed branded and cohesive covers across catalogue

Social media -- maintains Facebook and Instagram accounts per discussed strategy with author; consults on TikTok account

Sadie Hunt, bestselling author

New adult bully stepbrother Why Choose romance steamy
2022-present

Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)

Campaigns and social media campaigns drove viral TikToks, over 10 million page reads within months, over 1k pre-orders, and increased increased sales by an average of 30% the first year

Brand consulting

Ads creation and management -- maintains 250%-400% ROI, runs ads for English markets

Launch strategies, including giveaways, social campaigns, paid promotions, etc.

Covers -- designed branded and cohesive covers across catalogue

Social media -- maintains Facebook and Instagram accounts per discussed strategy with author; consults on TikTok account

Rachel Madbury

New adult fantasy romance - steamy
Ads management, launch strategies for catalogue

HD Smith

New adult fantasy
Social media management, ads management, brand consultation, launch strategies for catalogue

Cassie Greutman

Young Adult fantasy
Social media management, ads management, brand consultation, launch strategies for catalogue

Cat Johnson, NY Times and USA Today Bestselling author

Uniformed contemporary romance

"Rebekah handled my book launch details like the pro she is, freeing me up to concentrate on other things. From the ebook and paperback cover designs, to the creation and posting of the promotional graphics, teasers, and release week Facebook reader games, she did it all, plus so much more!"

- Cat Johnson, NY Times and USA Today Bestselling author

Brand consultation and management
Ads management for catalogue
Cover design
Launch campaigns
Social graphic design

Daniel Gibbs, bestselling author

Military sci-fi

"I recently began using Rebekah Zink to handle a myriad of tasks around my author business. She supports my PA activities, ARCs, and ad spend management. While she does an outstanding job on all these tasks, I am most pleased with her rigorous, process-oriented approach to every item on the to do lis - it gets results."
- Daniel Gibbs, bestselling author

Social media management
Ads management
Launch strategies for catalogue

Dee Davis

Romantic suspense

"Smart and talented with a knowledge of the industry that will set your campaign on fire, Rebekah Zink is my go-to for promotion."
- Dee Davis, bestselling author

Ads management and launch strategies for catalogue

Virna De Paul, NYT and USA Today bestselling author

As needed, 2016-present
Contemporary romance - steamy

"Rebekah Zink was professional, flexible, and very responsive to my marketing needs. I like the breadth of services she offers and that she's willing to customize based on client need!"
- Virna De Paul, NY Times and USA Today Bestselling Author

Brand consulting

Ads creation and management

Launch strategies, including giveaways, social campaigns across Instagram, TikTok, and Facebook, paid promotions, etc.

Miscellaneous book/brand updates for cohesive catalogue

Sheri Cobb South, award-winning author

2017-2022
Historical cozy mysteries - sweet

"Rebekah Zink not only took charge of launching the book (leaving me free to work on its sequel!), but gave me valuable advice on my career as a whole. At the end of the year, I discovered my income has more than doubled! Granted, many different elements come into play here, but I can't overstate the importance of having Rebekah's knowledge and expertise just a keyboard click away."
- Sheri Cobb South, award-winning and bestselling author

Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, and Top 100 in Kindle Store (paid and free)

updated backlist to ensure cohesion across catalogue

Ads creation and management -- maintained 250%-400% ROI, ads for English markets

Launch strategies for all new releases 2018-2022, including giveaways, social campaigns, paid promotions, etc.

Increased sales by an average of 20% the first year

Ophelia Bell, award-winning author

2018-2022
Paranormal fantasy Why Choose romance, taboo contemporary romance - steamy

Work done for 40+ book catalogue:
Developed and executed strategies that pushed books into Bestselling on Amazon, Top 10 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)

Increased sales by an average of 20% the first year

Social media management for Facebook, Instagram, and TikTok

Ads creation and management -- maintained 250%-400% ROI, ads for English markets

Launch strategies for all new releases 2018-2022, including giveaways, social campaigns, paid promotions, etc.

Michelle St. James

2015-present
Dark mafia romance - steamy

Work done for entire 40+ book catalogue:
Developed and executed strategies that pushed books into Bestselling on Amazon, #1 in individual categories, Top 100 in Kindle Store (paid and free), and Top 10 in Kindle Store (paid and free)

Increased sales by an average of 20% the first year

Brand consulting

Ads creation and management -- maintains 250%-400% ROI, runs ads for English, German, and French markets

Launch strategies, including giveaways, social campaigns, paid promotions, brand consultation, etc.

Covers -- designed branded and cohesive covers across catalogue

Social media -- maintains Facebook and Instagram accounts per discussed strategy with author.

Rebekah has 20 reviews

Professionalism

Quality

Value

Responsiveness

Ron L.

Ron L.

Apr, 2024

Pinned
Rebekah is a genius! She has been so incredibly insightful and inspiring. Her knowledge and experience are second to none. Extremely responsive, generous, and engaging. Rebekah is the best!
Jessica S.

Jessica S.

Jan, 2024

Pinned
This is the first time I have worked with a marketing partner and I wish I had done it sooner! Rebekah sat with me during a one hour free consultation where we talked about all aspects of my book publishing journey and the struggles I was facing. We talked about website, advertising, reviews, blurbs, you name it. She offered so much free advice during that call, I was anxious to learn what more...
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André S.

André S.

Dec, 2023

Pinned
Rebekah is fantastic. While my book was generally well-received, I kept being told it would be very difficult to market because it doesn't fit a specific genre. But, right from the off, Rebekah reassured me we could sort out a strategy, and she delivered. She pinpointed a genre that made perfect sense, optimised my blurb, and gave me loads of practical advice I'll be using to market my book...
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J.J. H.

J.J. H.

May, 2024

Rebekah didn't help me at all. I didn't even want to give her one star. At the beginning of our discussions, I told her I was utilizing a pen name and didn't want to use my contacts to market my book. She said that was a valid request and that many authors write anonymously. Her plan was very cookie-cutter, and after paying her $700, I still do not know how to reach readers on social media. I f...
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Rebekah Z.
Hi JJ, I'm so very sorry if you feel you did not receive a good value for your money. With the custom cover guidance; custom blurb editing; custom review of your website and socials (just send me ...
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Gregg H.

Gregg H.

May, 2024

Rebekah was great. Very knowledgeable. Responsive. Deep attention to detail on formatting.

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