Michal Stawicki

Michal Stawicki – Marketer

I run Amazon ads for authors who don't have time or headspace to do that by themselves. Dozens of satisfied customers and 150k+ copies sold.


Amazon ads expert

I'm a lifelong reader turned author (19 books out there, 80,000+ copies sold) turned book marketer.

I self-published my first book in May 2013, but I had no big successes till I started advertising my books on Amazon in September 2016. Ads easily 5x-ed my book sales, and tripled my net royalties.
I had suffered from a mild depression back then and one of my biggest life regrets is that I didn't zoom in on my ads right from the beginning, when it was sooooo easy (I could've 100x-ed my sales, *sigh*).

At least, I started helping other authors to increase their book sales (since 2017). I worked with dozens of authors from various genres. I advertised on Amazon hundreds of books, and helped to sell over 135,000 copies of them.

Nowadays, I own a small advertising agency (the team of 8), specialized in ads for nonfiction books.
Part of our process is optimizing the book's page before we start ads, so I can help you with that as well.

• The Discovery Service:
I'll tell you what Amazon thinks of your book, and recommend what to do with Amazon ads - AFTER running my ads for some time, so those recommendations will be based on actual data
• Laser-Targeted Campaigns:
Basically, we will run ads for you, hands-off
• Drip Campaigns:
A lot of low-bid, practically random campaigns, designed to provide a steady trickle of sales every single month
• 1:1 Coaching:
I'll teach you to be rich... ehem, whatever I know about Amazon ads after running ads for hundreds books and selling 130,000+ copies

• Amazon Book Page Optimization:
How to prepare your book's page before you start running the ads (individual, per-book recommendations)
• A Book Blurb:
We will write the whole book description for you, optimized for converting visitors into readers

• Anything else - we are specialized in Amazon ads, so no FB ads, no gimmicky marketing campaigns, social media campaigns... nothing, nada, zero.

" I have sold thousands of books that would never have been sold without Michal's service. He is one of the very few marketers who cares about my success as much as I do. I believe he will do what is best for you and your business if you hire him."
– I.C. Robledo, International Best-Selling Author

"Working with Michal was easily the best decision I made regarding the promotion of my book on Amazon.
In just a couple of months, he was able to 10x my books sales and helped me climb to the ‘top sellers' list in my categories. I highly recommend working with him for your book."
– Peter Smith, Speaker & Author

" In 2017, my book sales were slow. My marketing plan needed revision.
Thankfully, I discovered Michal Stawicki! His work at Resurrecting Books resulted in my Kindle sales increasing by six times the previous year just in the first three months of 2018 alone!
My paperback and audiobooks have increased in sales, too. I consider it a blessing to work with Michal."
– Brenda Paulos, Christian Fiction Author

" I found Michal's services rewarding in terms of increased royalties and also quite satisfactory as it allowed me to focus entirely on my research and writing, while all the voluminous work of finding keywords, putting Amazon ads was handled by Michal.
This helped me to gain more time to settle down and learn the author business better and improve myself. I definitely recommend his services to any author."
– Som Bathla, Full-Time Self-Help Author (20 books & counting)
Biographies & Memoirs Business & Management Career Guides Christian Non-Fiction Health & Wellbeing Inspirational Philosophy Self-Help & Self-Improvement

Work experience


Jun, 2017 — Present


May, 2013 — Present


The Art of Slow Travel

Genre: Self-help / Travel
Goal: Maximize the net profit.

We successfully advertise this book across five different Amazon markets (US, UK, CA, AU, DE).
Ongoing low-bid random ads are selling 50-100 copies a month. ROI about 100%.

Influencing Virtual Teams

Genre: Business
Goal: Provide an ongoing constant trickle of sales.).

The book written by the host of "Writer on the Side" podcast.
Small budget, random ads.
An ongoing drip campaign, providing 10-30 additional sales a month.
We are able to sell 10-30 copies a month spending just $30-$70 a month.

The Better Leaders Better Schools Roadmap

Genre: Business / Leadership
Goal: Resurrect a book (it had been selling just several copies a month). Provide steady trickle of sales and recurring exposure.

Another resurrected book. An ongoing profit-split project. Low-bid random ads.
Ad sales + organic sales increased from several copies a month to 30+ a month.

Dating Sucks, but You Don't

Genre: Self-help
Goal: Generate as many leads as possible within the budget.
One of the current projects. Targeted, focused ads. A few-thousand dollars budget for ads.

We increased the overall sales on Amazon by 200+ copies a month (and this number is still climbing).

Dare to Matter

Genre: Self-help / Business
Goal: Resurrect a book (it had been selling just a few copies a month).

My first ever project, started well back, in June 2017. We resurrected the book which was selling a few copies a month. We sold over 1250 copies in the first eight months.
Book blurb & page optimization + the set of random ads.

Michal has 29 reviews





Barry F.

Barry F.

Nov, 2023

Michal delivered the product on schedule and exactly as described in the quote. He is very professional to work with and the communication was timely. I wouldn't hesitate to work with Michal again and would recommend him to anyone looking for the type of work he provides.
Jack L.

Jack L.

Nov, 2023

I have enjoyed working with Michal. He's a great communicator and has a good grasp of the mysteries involved in the data business. We have regular zoom meetings in which he clearly demonstrates the efficacy of his contribution to the business. top notch. Thanks Michal!
Nancy S.

Nancy S.

Nov, 2023

Michal did a fantastic job with my project. I highly recommend his services and intend to hire him again for future projects.
Michal S.
It was a great collaboration. Thank you Nancy!
Vera Lucia L.

Vera Lucia L.

Nov, 2023

I am grateful to Michael for his attentiveness and dedication in helping me take my book to the next level. His care, assistance, and support have been valuable to me. He helped me resolve some book sales issues and even advised me to change new descriptions to attract new readers. Michael is a highly professional and wise person. I highly recommend him and will come back for new service.
sandy R.

sandy R.

Nov, 2023

michal and his team were on top of it from the start. they stayed on budget and have gone above and beyond with there follow up. I hope to work with them again!

Sign up to read more reviews

Create a free Reedsy account to connect with Michal and thousands of other publishing professionals on Reedsy.

Professionals similar to Michal

Get a range of offers by requesting quotes from multiple professionals.

Shannon Donnelly

Shannon D.

Strategy-focused digital marketing professional with 8 years of experience working at Random House, HarperCollins, and Macmillan.

Minneapolis, MN, USA

99% reply rate

View profile
Sara Usera

Sara U.

Digital marketer with a tech and analytics background to help you get those sales going! Mentored by Reedsy's CMO. Expert on Amazon Ads.

Madrid, Spain

99% reply rate

View profile
Kristen O'Connell

Kristen O.

20 year veteran of Big 5 pub dedicated to helping authors with publishing strategy, platform, & creative campaigns. Fall Projects Only!

Jersey City, NJ, USA

99% reply rate

View profile