Overview
Hello and congratulations on your writing journey thus far! Thank you for your interest in my work.
With over 20 years experience as a graphic designer I'm versed in working with authors of various genres designing book covers, interiors and eBooks. Select designs have reached 100 bestseller marks on Amazon. I'm also a Medium writer and empathize with you from the other side!
—My Mission—
Authors have mere *seconds* to stand out in a competitive marketplace full of small cover images. This is top of my mind throughout my entire design process: to deliver a striking design that captivates potential readers and hit the "buy now" button.
—Interested in How We'd Work Together?—
I respond to all inquiries quickly and can accommodate any of these items:
• discuss the styles you're drawn to (or more importantly, not)
• dial into your manuscript to inspire visuals for your cover/inside
• present up to 5 cover design concepts with revision
• typesetting interior for print and/or eBook
• design interior artwork (infographics, supporting illustration)
• proofread your interior against your manuscript
• ensure *all* deadlines are met
• preparing artwork for your printer and eBook retailer (highly versed in Amazon KDP and Ingram Spark)
—I Also Offer "After the Launch" Design For:—
• print items for author appearances (bookmarks, cards, pens, tradeshow items)
• author brand identity
• social media artwork
• mail campaign templates
• Amazon author page design (A+ content)
• advertising consulting
I’d welcome an opportunity to creatively collaborate with you on your writing journey and get your book noticed!
--Lisa McKenna
Services
Non-Fiction
Fiction
Languages
Awards
- HOW Magazine International Design Award
- The Communicator Award
- PRINT’s Regional Design Award
- Graphic Design:USA Award
- American Graphic Design Award
- Small Graphics: Design Innovation for Limited Spaces
Certifications
- The Marketing Seminar with Seth Godin
Work experience
Self-employed
Book design talent for independent authors from cover-cover. Genres specializing in, but not limited to:
Non-fiction: cookbooks, business, self-improvement, financial, parenting and healthcare.
Fiction: fantasy, science-fiction, romance
Medium
I write for my Running with Scissors ongoing feature on Medium - in which I highlight collage artists in the field of illustration with interviews, trends, and brands using collage in their packaging and marketing.
LIMA Design
Partner in a Boston-based graphic design agency. Clients such as United Nations, UGG, Wellesley College, Boston University to name a few booked our studio to design and produce their publications.