Mary Sasso

Mary Sasso – Marketer

Creative, detail-oriented, and collaborative book marketer with 10 years of experience at HarperCollins Publishers.

Overview

I'm a book marketer with over 10 years of experience, most recently at HarperCollins where I was the Director of Marketing for the Harper Perennial imprint. I oversaw the marketing strategy and execution for 120 titles a year, incorporating digital, advertising, social media, email, influencer outreach, and more.

Bestselling campaigns include The Tattooist of Auschwitz by Heather Morris, Welcome to Night Vale by Joseph Fink & Jeffrey Cranor, Sapiens by Yuval Noah Harari, Commonwealth by Ann Patchett, Beautiful Ruins by Jess Walter, Hillbilly Elegy by J.D. Vance, and Reconstructing Amelia by Kimberly McCreight.

I specialize in literary and commercial fiction, historical fiction, mysteries & thrillers, memoir, and essays.

I'm a voracious reader and love working closely with authors to bring their work to the widest possible audience!
Services
Non-Fiction
Biographies & Memoirs
Fiction
Historical Fiction Humor & Comedy Literary Fiction Mystery & Crime Thriller & Suspense Women's Fiction

Work experience

Harper Perennial, an imprint of HarperCollins Publishers

Jun, 2018 — Apr, 2019 (10 months)

• Led a team in strategizing and executing marketing campaigns for 120+ titles per year within the Harper Perennial imprint.

Harper Perennial, an imprint of HarperCollins Publishers

Nov, 2012 — Jun, 2018 (over 5 years)

• Strategized and executed marketing campaigns for 120+ titles per year within the Harper Perennial imprint,

Portfolio

THE INTERNATIONAL BESTSELLER AND DECEMBER PICK FOR REESE WITHERSPOON'S HELLO SUNSHINE BOOK CLUB"Filled with envy, deception, and power, it’s a great reading escape. And there is a thrilling twist at the end!!" —Reese Witherspoon“Will keep you up. In a ‘can’t p... read more
#1 New York Times BestsellerThe acclaimed, bestselling author—winner of the PEN/Faulkner Award and the Orange Prize—tells the enthralling story of how an unexpected romantic encounter irrevocably changes two families’ lives.One Sunday afternoon in Southern Cal... read more
A #1 Indie Next Pick and LibraryReads SelectionMagic, adventure, mystery, and romance combine in this epic debut in which a young princess must reclaim her dead mother’s throne, learn to be a ruler—and defeat the Red Queen, a powerful and malevolent sorceress ... read more
“Jillian Cantor’s In Another Time is a love song to the most powerful of all human emotions: hope. It is the story of Max and Hanna, two star-crossed lovers fighting to stay together during an impossible moment in history. It is gripping, mysterious, romantic,... read more
Blonde. Beautiful. A loving mother.And missing since Monday.On a sunny morning in late September, Shannon Blaine sets off for a jog along the rural roads near her home in Lake George, New York. It’s her usual a.m. routine, her “me time” after dropping the kids... read more
A new page-turning mystery about science, faith, love and belonging, set in a friendly desert community where ghosts, angels, aliens, and government conspiracies are commonplace parts of everyday life. Welcome to Night Vale…“Brilliant, hilarious, and wondrousl... read more
New York Times bestsellerFrom the New York Times bestselling co-author of It Devours! and Welcome to Night Vale comes a fast-paced thriller about a truck driver searching across America for the wife she had long assumed to be dead.“This isn’t a story. It’s a r... read more
From bestselling comic-book franchise writer Charles Soule comes a clever and witty first novel of a twentysomething New Yorker who wakes up one morning with the power to predict the future—perfect for fans of Joe Hill and Brad Meltzer, or books like This Book... read more
National Bestseller In the tradition of All The Light We Cannot See and The Nightingale, comes an incandescent debut novel about a young Dutch man who comes of age during the perilousness of World War II.Beginning in the summer of 1939, fourteen-year-old Jacob... read more
From the creators of the wildly popular Welcome to Night Vale podcast comes an imaginative mystery of appearances and disappearances that is also a poignant look at the ways in which we all struggle to find ourselves...no matter where we live."Hypnotic and dar... read more
#1 New York Times Bestseller and #1 International BestsellerThis beautiful, illuminating tale of hope and courage is based on interviews that were conducted with Holocaust survivor and Auschwitz-Birkenau tattooist Ludwig (Lale) Sokolov—an unforgettable love st... read more

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