Amanda Lee

Amanda Lee – Marketer

I'm a metadata and keyword expert with 8 years' experience in traditional publishing, and I'm ready to use that expertise on your stories.

Overview

I can do one thing for you: optimize your bibliographic metadata.

It sounds tech-y, boring. Nerdier, perhaps, than your typical marketing tasks. And it is. But if your metadata is clean and compelling your book's page on retailer websites will be clean and compelling--and a clean, compelling site is easier to find. The trick, of course, is that your metadata needs to impress both people and computers (and the computers are harder!).

I'll clean up--or build from scratch--a blurb that will showcase your book's best qualities, and I'll create a set of keywords that will lead your audience right to you.

Metadata optimization is a quick and painless way to revitalize your backlist and a fundamental part of giving your new releases the best start possible.
Services
Non-Fiction
Biographies & Memoirs Self-Help & Self-Improvement
Fiction
Contemporary Fiction Gaming & LitRPG Middle Grade Fantasy Paranormal Romance Space Opera Young Adult Fantasy

Work experience

Self-employed

Apr, 2018 — Present

Metadata optimization and enhancement for small publishers.

House of Anansi Press and Groundwood Books

Apr, 2011 — Apr, 2018 (about 7 years)

I worked behind-the-scenes with the editorial, sales, and marketing teams to create metadata that would show a book's best face to the world.

Dundurn Press

Jun, 2010 — May, 2011 (11 months)

I learned what metadata is, right on the front lines of digital publishing.

Projects

Beautiful Metadata for Seven Fallen Feathers

We needed to create compelling and beautiful metadata for a compelling and important book. I organized and coded the Amazon page to look as perfect as possible, adding reviews, keywords, awards and more. The updated metadata significantly impacted the Amazon sales ranking and gave more people the opportunity to find this important book.

Portfolio

Hiding is no longer an option.Tess has been stalker-free for fifteen years. She’s been living in trailer parks and preparing to run at any minute—all because in ninth grade she turned down the wrong Brujo. He comes from a long line of male witches and even bac... read more
"A creepy look at a sterile future... completely original." —Jessica Nolff, Amazon reviewerThe last thing Alder remembers is dying. Before his accident, he was living in the shadows of the secretive, self-sustaining city-states known as towers. When he wakes, ... read more
An ancient artifact that must be found. Terrifying creatures from dark and dangerous Incendin. And long-forgotten elementals again unleashed on the world. Tan is an earth senser and a skilled tracker—talents which are wasted cleaning out stables. He should be ... read more
2019 Nonfiction Authors Association Bronze Award WinnerHeal Yourself with Journaling Power reveals the inner strength and grace that comes from the proven therapeutic power of expressive writing. Mari L. McCarthy's award-winning Journaling Power has led thousa... read more
Aluta

Adwoa B.

For eighteen-year-old Charlotte, university life is better than she’d ever dreamed — a sophisticated and generous roommate, the camaraderie of dorm living, parties, clubs and boyfriends. Most of all, Charlotte is exposed to new ideas, and in 1981 Ghana, this m... read more
A Year Without Mom follows twelve-year-old Dasha through a year full of turmoil after her mother leaves for America.It is the early 1990s in Moscow, and political change is in the air. But Dasha is more worried about her own challenges as she negotiates family... read more
A Pillow Book

Suzanne B.

Poetry. Literary Nonfiction. Not a memoir. Not an epic. Not an essay. Not a spell. Not a shopping list. Not a nocturne. Not a dream book. Not a prayer. Not a novel. Not an apology. Not a dossier. Not a complaint. Not a manifest. Not a manifesto. Not a field re... read more
Part of the CBC Massey Lectures SeriesIn History’s People internationally acclaimed historian Margaret MacMillan gives her own personal selection of figures of the past, women and men, some famous and some little-known, who stand out for her. Some have changed... read more
The Break

Katherena V.

2017 Burt Award for First Nations, Inuit, and Métis Literature FinalistWinner, Amazon.ca First Novel AwardWinner, Margaret Laurence Award for FictionWinner, Carol Shields Winnipeg Book AwardWinner, McNally Robinson Book of the YearA Canada Reads 2017 finalistN... read more
Winner of the Governor General's Award for Fiction, the Rogers Writers' Trust Fiction Prize, the Prix des libraires du Quebec and the Stephen Leacock Medal. Shortlisted for the Man Booker Prize, the Scotiabank Giller Prize, and the Walter Scott Prize. Hermann ... read more

Amanda has 37 reviews

Professionalism

Quality

Value

Responsiveness

Katherine D.

Katherine D.

Apr, 2023

Great as always!
Katherine D.

Katherine D.

Apr, 2022

Another great collaboration!
Mari L. M.

Mari L. M.

Sep, 2021

This is my 3rd collaboration with Amanda and her work quality and professionalism are as great as they have always been! Thank you!
Maggie L.

Maggie L.

Jul, 2021

Responsive, accurate, and dependable - I know she'll stick to her schedule and deliver a quality product!
Joshua C.

Joshua C.

Jun, 2021

Once again Amanda has worked her magic. I've always been super impressed by both her work, and her professionalism. She always communicates well, and keeps to timelines. And of course the end product is exactly what I want. I'm not the best when it comes to the metadata on books, and her work has been on point.