Metadata optimization and enhancement for small publishers.
I worked behind-the-scenes with the editorial, sales, and marketing teams to create metadata that would show a book's best face to the world.
I learned what metadata is, right on the front lines of digital publishing.
We needed to create compelling and beautiful metadata for a compelling and important book. I organized and coded the Amazon page to look as perfect as possible, adding reviews, keywords, awards and more. The updated metadata significantly impacted the Amazon sales ranking and gave more people the opportunity to find this important book.
Winner of the Governor General's Award for Fiction, the Rogers Writers' Trust Fiction Prize, the Prix des libraires du Quebec and the Stephen Leacock Medal. Shortlisted for the Man Booker Prize, the Scotiabank Giller Prize, and the Walter Scott Prize. Hermann Kermit Warm is going to die: Eli and Charlie Sisters can be counted on for that. Though Eli has never shared his brother’s penchant for ... read more
2017 Burt Award for First Nations, Inuit, and Métis Literature FinalistWinner, Amazon.ca First Novel AwardWinner, Margaret Laurence Award for FictionWinner, Carol Shields Winnipeg Book AwardWinner, McNally Robinson Book of the YearA Canada Reads 2017 finalistNational Bestseller2016 Governor General’s Literary Award Finalist2016 Rogers Writers’ Trust Fiction Prize FinalistNational Post 99 Best ... read more
Part of the CBC Massey Lectures SeriesIn History’s People internationally acclaimed historian Margaret MacMillan gives her own personal selection of figures of the past, women and men, some famous and some little-known, who stand out for her. Some have changed the course of history and even directed the currents of their times. Others are memorable for being risk-takers, adventurers, or observ... read more
Poetry. Literary Nonfiction. Not a memoir. Not an epic. Not an essay. Not a spell. Not a shopping list. Not a nocturne. Not a dream book. Not a prayer. Not a novel. Not an apology. Not a dossier. Not a complaint. Not a manifest. Not a manifesto. Not a field report. Not a promissory note. Not a recipe. Not a résumé. Not a confession. Not a lullaby. Not a secret letter sent through the silent pa... read more
A Year Without Mom follows twelve-year-old Dasha through a year full of turmoil after her mother leaves for America.It is the early 1990s in Moscow, and political change is in the air. But Dasha is more worried about her own challenges as she negotiates family, friendships and school without her mother. Just as she begins to find her own feet, she gets word that she is to join her mother in Am... read more
For eighteen-year-old Charlotte, university life is better than she’d ever dreamed — a sophisticated and generous roommate, the camaraderie of dorm living, parties, clubs and boyfriends. Most of all, Charlotte is exposed to new ideas, and in 1981 Ghana, this may be the most exciting – and most dangerous — adventure of all.At first Charlotte basks in her wonderful new freedom, especially being ... read more
2019 Nonfiction Authors Association Bronze Award WinnerHeal Yourself with Journaling Power reveals the inner strength and grace that comes from the proven therapeutic power of expressive writing. Mari L. McCarthy's award-winning Journaling Power has led thousands of people across the world on their healing journeys. In Heal Yourself with Journaling Power, she invites you to tap into this highl... read more
An ancient artifact that must be found. Terrifying creatures from dark and dangerous Incendin. And long-forgotten elementals again unleashed on the world. Tan is an earth senser and a skilled tracker—talents which are wasted cleaning out stables. He should be excited when he's told to guide the king's most important servant through the mountains that surround his village, but as far as Tan is ... read more
"A creepy look at a sterile future... completely original." —Jessica Nolff, Amazon reviewerThe last thing Alder remembers is dying. Before his accident, he was living in the shadows of the secretive, self-sustaining city-states known as towers. When he wakes, he's in a tower—as a brain in a jar, a test subject trapped in a dark and lonely world. The only person he can trust—maybe—is Nikaya, th... read more
Hiding is no longer an option.Tess has been stalker-free for fifteen years. She’s been living in trailer parks and preparing to run at any minute—all because in ninth grade she turned down the wrong Brujo. He comes from a long line of male witches and even back in high school, his powers were terrifying. He used those powers to punish Tess. To make her do things. Awful things.Now she has a new... read more
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Training, tracking/analytics, helpful insight and advice to help authors engage their audience, grow their email list and sell more books.
I teach authors how to brand their Instagram, attract their audience, and increase their book sales.