Genoveva Llosa

Genoveva Llosa - Editor Tick

San Francisco, CA, USA

I'm an editor with 18 years of experience helping experts, thought leaders, and professors write books that matter.

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Overview

As an editor, collaborator, and editorial consultant, I help authors craft books that matter. After working at HarperCollins, Jossey-Bass, Random House, and Harvard Business School Press, I know just what publishers look for in a manuscript and book proposal—and how to help authors transform their ideas into viable commercial projects.

I bring my deep understanding of the elements of a successful book to every project: sharp positioning, clear audience, smart packaging (title, cover, and copy), perfect timing, and, above all, a compelling, authentic voice. I engage deeply with my authors' books and ideas, providing comprehensive, candid, and constructive edits. My goal is to make the editorial process as enjoyable and productive as possible.

If you need an experienced developmental editor to sharpen your arguments and prose and improve the structure of your manuscript or book proposal—or a collaborator to work alongside you through extensive coaching, editing, and writing—I can help.

My focus is on business books of all kinds; actionable, smart books that help people be more productive in life and work, achieve success in a meaningful way, or acquire new skills (e.g., become a better negotiator; develop stronger relationships); books that discuss women in the workplace or help women balance their personal and professional lives; psychology or behavioral sciences books that aim to help people improve themselves (e.g., become better decision-makers, increase their social capital, become more empathetic, resilient, etc.).

Languages
English (US)
Non-Fiction
Business & Management
Self-help & Self-improvement
Social & Behavioral Sciences

Work experience

Genoveva Llosa Editorial + Strategy

Self-employed
April, 2016 – Present (over 2 years)

Senior Editor

HarperCollins
June, 2013 – April, 2016 (almost 3 years)

Editor

Jossey-Bass, a division of Wiley
December, 2008 – May, 2013 (over 4 years)

Editor

Ten Speed Press
June, 2008 – November, 2008 (5 months)

Associate Editor

HarperCollins
June, 2006 – August, 2007 (about 1 year)

Assistant Editor

Crown, a division of Random House
June, 2003 – May, 2006 (almost 3 years)

Assistant Editor

Harvard Business Review Press
September, 1998 – May, 2002 (over 3 years)

Portfolio (10 selected works)

The End of Average: How We Succeed in a World That Values Sameness

Todd Rose

Are you above average? Is your child an A student? Is your employee an introvert or an extrovert? Every day we are measured against the yardstick of averages, judged according to how closely we come to it or how far we deviate from it.The assumption that metrics comparing us to an average—like GPAs, personality test results, and performance review ratings—reveal something meaningful about our ... read more

Are you above average? Is your child an A student? Is your employee an introvert or an extrovert? Every day we are measured against the yardstick of averages, judged according to how closely we come to it or how far we deviate from it.The assumption that metrics comparing us to an average—like GPAs, personality test results, and performance review ratings—reveal something meaningful about our ... read more

Getting to Yes with Yourself: How to Get What You Truly Want

William Ury

William Ury, coauthor of the international bestseller Getting to Yes, returns with another groundbreaking book, this time asking: how can we expect to get to yes with others if we haven’t first gotten to yes with ourselves?Renowned negotiation expert William Ury has taught tens of thousands of people from all walks of life—managers, lawyers, factory workers, coal miners, schoolteachers, diplom... read more

William Ury, coauthor of the international bestseller Getting to Yes, returns with another groundbreaking book, this time asking: how can we expect to get to yes with others if we haven’t first gotten to yes with ourselves?Renowned negotiation expert William Ury has taught tens of thousands of people from all walks of life—managers, lawyers, factory workers, coal miners, schoolteachers, diplom... read more

The Happiness Track: How to Apply the Science of Happiness to Accelerate Your Success

Emma Seppala

In The Happiness Track, founder of Fulfillment Daily and science director of the Center for Compassion and Altruism Research and Education at Stanford University Emma Seppälä draws upon the latest scientific research on resilience, willpower, compassion, positive stress, creativity, and mindfulness to reveal the connection between happiness and success, and how to achieve both. Featuring pract... read more

In The Happiness Track, founder of Fulfillment Daily and science director of the Center for Compassion and Altruism Research and Education at Stanford University Emma Seppälä draws upon the latest scientific research on resilience, willpower, compassion, positive stress, creativity, and mindfulness to reveal the connection between happiness and success, and how to achieve both. Featuring pract... read more

Four Seconds: All the Time You Need to Replace Counter-Productive Habits with Ones That Really Work

Peter Bregman

Peter Bregman, author of the Wall Street Journal bestseller 18 Minutes, offers strategies to replace energy-wasting, counter-productive habits that commonly derail us with truly effective ones.The things we want most—peace of mind, fulfilling relationships, to do well at work—are surprisingly straightforward to realize. But too often our best efforts to attain them are built on destructive hab... read more

Peter Bregman, author of the Wall Street Journal bestseller 18 Minutes, offers strategies to replace energy-wasting, counter-productive habits that commonly derail us with truly effective ones.The things we want most—peace of mind, fulfilling relationships, to do well at work—are surprisingly straightforward to realize. But too often our best efforts to attain them are built on destructive hab... read more

It's Okay to Be the Boss: The Step-by-Step Guide to Becoming the Manager Your Employees Need

Bruce Tulgan

Do you feel you don't have enough time to manage your people?Do you avoid interacting with some employees because you hate the dreaded confrontations that often follow?Do you have some great employees you really cannot afford to lose?Do you secretly wish you could be more in control but don't know where to start?Managing people is harder and more high-pressure today than ever before. There's n... read more

Do you feel you don't have enough time to manage your people?Do you avoid interacting with some employees because you hate the dreaded confrontations that often follow?Do you have some great employees you really cannot afford to lose?Do you secretly wish you could be more in control but don't know where to start?Managing people is harder and more high-pressure today than ever before. There's n... read more

From Values to Action: The Four Principles of Values-Based Leadership

Harry M. Kraemer

Respected former CEO, professor, and speaker examines what it takes to become a values-based leaderIn this highly-anticipated book, Harry Kraemer argues that today's business environment demands values-based leaders who, in "doing the right thing," deliver outstanding and lasting results. The journey to becoming a values-based leader starts with self-reflection. He asks, "If you are not self-r... read more

Respected former CEO, professor, and speaker examines what it takes to become a values-based leaderIn this highly-anticipated book, Harry Kraemer argues that today's business environment demands values-based leaders who, in "doing the right thing," deliver outstanding and lasting results. The journey to becoming a values-based leader starts with self-reflection. He asks, "If you are not self-r... read more

Get Lucky: How to Put Planned Serendipity to Work for You and Your Business

Thor Muller, Lane Becker

A guide to getting luck on your side As the pace of change accelerates and the volume of information explodes, we're under great pressure to connect just in time with the people and ideas we need to thrive. But we can no longer plan our way to success—there will always be factors beyond our control. This uncertainty, however, cultivates one of today's key drivers of success: serendipity. More ... read more

A guide to getting luck on your side As the pace of change accelerates and the volume of information explodes, we're under great pressure to connect just in time with the people and ideas we need to thrive. But we can no longer plan our way to success—there will always be factors beyond our control. This uncertainty, however, cultivates one of today's key drivers of success: serendipity. More ... read more

Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth

Navi Radjou, Jaideep Prabhu, Simone Ahuja

"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured inn... read more

"Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]." —The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured inn... read more

The Great Workplace: How to Build It, How to Keep It, and Why It Matters

Michael Burchell, Jennifer Robin

Trust, Pride and Camaraderie-transform your company into a "Great place to Work" The Great Place to Work Institute develops the annual ranking of the Fortune 100 Best Companies to Work For. In this book, the authors explore the model of a Great Place to Work For-one which fosters employee trust, pride in what they do, and enjoyment in the people they work with. They answer the fundamental ques... read more

Trust, Pride and Camaraderie-transform your company into a "Great place to Work" The Great Place to Work Institute develops the annual ranking of the Fortune 100 Best Companies to Work For. In this book, the authors explore the model of a Great Place to Work For-one which fosters employee trust, pride in what they do, and enjoyment in the people they work with. They answer the fundamental ques... read more

Simple Sabotage: A Modern Field Manual for Detecting and Rooting Out Everyday Behaviors That Undermine Your Workplace

Robert M. Galford, Bob Frisch, Cary Greene

Inspired by the Simple Sabotage Field Manual released by the Office of Strategic Services in 1944 to train European resistors, this is the essential handbook to help stamp out unintentional sabotage in any working group, from major corporations to volunteer PTA committees.In 1944, the Office of Strategic Services (OSS)—the predecessor of today’s CIA—issued the Simple Sabotage Field Manual that... read more

Inspired by the Simple Sabotage Field Manual released by the Office of Strategic Services in 1944 to train European resistors, this is the essential handbook to help stamp out unintentional sabotage in any working group, from major corporations to volunteer PTA committees.In 1944, the Office of Strategic Services (OSS)—the predecessor of today’s CIA—issued the Simple Sabotage Field Manual that... read more

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