Overview
I'm María Francia, a graphic designer, art director, and illustrator with over 20 years of experience in editorial design. My career began in Venezuela and continues today from Tenerife, Spain, where I combine art direction, design, and illustration to turn ideas into visually coherent projects ready for print or digital publishing.
I've worked with major brands such as Sanofi Aventis, Procter & Gamble, and Kraft Foods, developing visual campaigns and corporate materials. For several years I led book design and layout for Editorial Jurídica Livrosca, which sharpened my eye for editorial detail and long-form print production.
Today I specialize in helping self-publishing authors bring their books to life — particularly children's books, educational titles, and illustrated non-fiction. My work covers the full journey: custom cover design, interior layout, character and scene illustration, and Amazon KDP-ready files (print and ebook formats).
My illustration work includes El dulce revés de Luna, a children's book about emotional resilience rated 4.9/5 from 25 reviews, and the "Escuela para Valientes" series, with over 140 reviews on its first volume alone. I've also developed a recurring children's character used across four titles from two different publishers, currently rated between 4.4 and 4.8/5 with over 150 combined reviews.
I work in Adobe InDesign, Photoshop, Illustrator, and Procreate, and I'm comfortable adapting a design across hardcover, paperback, and Kindle formats while respecting bleed and margin requirements.
If you're looking for a designer-illustrator who can take your book from manuscript to a cover and interior that genuinely reflect its story, I'd love to hear about your project.
Services
Non-Fiction
Fiction
Languages
Certifications
- ELISAVA – Postgraduate in Design and Communication Strategies (2015–2016)
- Instituto de Diseño de Caracas – Graphic Design & Illustration, Advanced Technician Degree (1992–1996)
Work experience
Self-employed
Sanofi Aventis
Procter & Gamble, Kraft Foods (agency campaigns)
Editorial Jurídica Livrosca