Lou Muscolino

Lou Muscolino โ€“ Web Developer

I'm a web designer with 10+ years' experience creating custom sites on WordPress, Shopify, Wix, and Squarespace. Letโ€™s build your vision! ๐Ÿช„

Overview

Hi! Iโ€™m Lou Rose, and Iโ€™m passionate about helping creatives like you bring their vision to life in the digital space. With over 10 years of experience in web design, I specialise in building websites that are more than just functionalโ€”they are a true reflection of your brandโ€™s essence. Whether youโ€™re an author, entrepreneur, or spiritual business owner, I work to translate your message into a website that not only looks stunning but also feels deeply aligned with your purpose.


I have extensive experience across various platforms and pride myself on building custom websites that are flexible and user-friendly. From intricate customisations to tailored code, Iโ€™m here to ensure your site truly serves your goals. And if thereโ€™s something outside my skill set, Iโ€™ve got a fantastic network of experts ready to help bring it all together seamlessly.


Beyond being a designer, I care deeply about authenticity. Itโ€™s my mission to support others in expressing their true selves through digital platforms so they can connect with their audience and thrive.


๐™Ž๐™†๐™„๐™‡๐™‡๐™Ž & ๐™Ž๐™€๐™๐™‘๐™„๐˜พ๐™€๐™Ž

โ€ข ๐™’๐™š๐™— ๐˜ฟ๐™š๐™จ๐™ž๐™œ๐™ฃ & ๐˜ฟ๐™š๐™ซ๐™š๐™ก๐™ค๐™ฅ๐™ข๐™š๐™ฃ๐™ฉ: Specialising in WordPress, Squarespace, Wix, and Shopify, I craft responsive and visually compelling websites tailored to your unique needs.

โ€ข ๐˜ฝ๐™ง๐™–๐™ฃ๐™™๐™ž๐™ฃ๐™œ & ๐™„๐™™๐™š๐™ฃ๐™ฉ๐™ž๐™ฉ๐™ฎ: From logos to full brand kits, I work with you to ensure that your brand message is clear, cohesive, and impactful.

โ€ข ๐˜พ๐™ช๐™จ๐™ฉ๐™ค๐™ข ๐˜พ๐™ค๐™™๐™š ๐™Ž๐™ค๐™ก๐™ช๐™ฉ๐™ž๐™ค๐™ฃ๐™จ: Need something beyond a template? I can integrate custom code for additional functionality and visual appeal.

โ€ข ๐˜พ๐™ค๐™ฃ๐™ฉ๐™š๐™ฃ๐™ฉ ๐˜พ๐™ง๐™š๐™–๐™ฉ๐™ž๐™ค๐™ฃ & ๐™„๐™ฃ๐™ฉ๐™š๐™œ๐™ง๐™–๐™ฉ๐™ž๐™ค๐™ฃ: Assistance with integrating your book, blog, e-commerce store, or any content that amplifies your message.

โ€ข ๐™Š๐™ฃ๐™œ๐™ค๐™ž๐™ฃ๐™œ ๐™Ž๐™ช๐™ฅ๐™ฅ๐™ค๐™ง๐™ฉ & ๐™ˆ๐™–๐™ž๐™ฃ๐™ฉ๐™š๐™ฃ๐™–๐™ฃ๐™˜๐™š: Iโ€™m here to help with any updates, security checks, backups, and support to ensure your website continues to run smoothly.


So, does the above resonate? Let's chat, I'd love to meet you.


โญ๏ธ โญ๏ธ โญ๏ธ โญ๏ธ โญ๏ธ

"Lou has been an invaluable asset in designing and maintaining my website for over three years. Her creativity, attention to detail, and technical expertise have truly elevated my online presence. Sheโ€™s always responsive, professional, and incredibly easy to work with, adapting to my business needs with ease. I highly recommend her to anyone looking for high-quality web design and maintenance services."

๐™•๐™–๐™ง๐™ž๐™– ๐™Ž๐™ช๐™ฅ๐™ช๐™  | ๐™๐™ค๐™ช๐™ฃ๐™™๐™š๐™ง, ๐˜ฝ๐™š๐™–๐™ช๐™ฉ๐™ฎ๐™›๐™ช๐™ก๐™ก ๐™Ž๐™ ๐™ž๐™ฃ + ๐™ˆ๐™–๐™ ๐™š๐™ช๐™ฅ

Services
Non-Fiction
Childrenโ€™s Non-Fiction Health & Wellbeing Inspirational LGBTQ Non-Fiction Self-Help & Self-Improvement
Fiction
Romance
Works with
Shopify Squarespace Wix WordPress
Certifications
  • Bachelor of Media Communications (with Honours)

Work experience

Self-employed

Apr, 2020 โ€” Present

Since 2020, I've been had my own business as a graphic and web designer. I specialise in helping creatives, entrepreneurs, and purpose-driven businesses build authentic, visually captivating digital identities. My work spans a variety of platforms including WordPress, Squarespace, Shopify, and Wix, where I design websites that align with the brand's essence while delivering user-friendly and functional experiences. I also create custom graphics and branding elements, collaborating closely with clients to ensure their vision is realised in every detail. My mission is to empower brands to thrive online through intuitive, beautiful, and effective design.

Australian Ethical Investment

Oct, 2019 โ€” Dec, 2023 (about 4 years)

As a Digital Content Producer at Australian Ethical Investment, I played a key role in managing and evolving the organisationโ€™s online presence. Over four years, I led the development and enhancement of the company website, ensuring it aligned with the companyโ€™s values and mission. I was responsible for producing and curating content that resonated with a diverse audience, including investors and ethical consumers. My role also involved creating engaging digital campaigns, managing SEO strategies, and collaborating closely with the marketing team to ensure brand consistency across all platforms. Through this, I helped strengthen Australian Ethicalโ€™s digital identity and outreach.

Projects

Nadia Nauss | nadianauss.com

I built and designed the main website for Nadia Nauss using WordPress, creating a professional and engaging platform that captures the essence of her personal brand. In addition to this, I developed Nadia's sub-brand website, Online Tantra Class (onlinetantraclass.com), to support her offerings in the digital space. This website was also built using WordPress.

Both sites feature cohesive branding, intuitive navigation, and a clean, responsive design that resonates with her audience, ensuring a seamless experience for users across platforms.

Homeland School Company

I built and designed the Homeland School Company website using Squarespace, carefully crafting a modern, accessible design to align with the schoolโ€™s values and educational ethos. This project is set to launch before the end of 2024, with the aim of creating an intuitive platform for users to engage with.

The website will feature responsive design, user-friendly navigation, and a seamless content experience, ensuring that the site's layout reflects the organisation's unique mission. Preview links are available upon request.

BeautyFull Skin + Makeup | www.beautyfull.net.au

I crafted and developed the BeautyFull Skin + Makeup website using Wix, focusing on clean aesthetics and an intuitive, user-friendly layout to reflect the brandโ€™s vision. The project involved customising the design to highlight their unique skincare and makeup services, ensuring seamless navigation and a visually appealing experience for visitors.

By utilising Wix's flexible design features, I created a responsive and engaging site that works beautifully across devices, helping BeautyFull Skin + Makeup showcase their offerings and grow their online presence effortlessly.

Flowature Studios | www.flowaturestudios.com

I designed and developed the Flowature Studios website from the ground up using Shopify. This project involved creating a seamless e-commerce experience, customised to reflect the brand's unique identity and vision. Through intuitive design choices and a user-friendly interface, I ensured the site not only looked great but also functioned efficiently, helping Flowature Studios showcase their offerings and engage their audience with ease.

The project included custom Shopify theme development, mobile optimisation, and the integration of advanced e-commerce tools to enhance customer experience and streamline sales.

Australian Ethical Investment | www.australianethical.com.au

I led the website design and development for over two years at Australian Ethical Investment, a globally recognised, purpose-driven organisation that champions sustainability in the financial sector. During my time there, I was responsible for steering the digital presence of the company, ensuring it aligned with their ethical vision while creating a user-friendly experience that resonated with their audience.

My role involved collaborating closely with various departments to deliver a visually compelling and technically robust website that was easy to navigate, accessible, and aligned with the companyโ€™s core values. I worked on a variety of elements including custom design solutions, UX optimisation, SEO enhancements, and ongoing updates, ensuring the website evolved alongside the brandโ€™s growth and innovation.

The Australian Ethical website is a custom CMS hosted on Optimizely (formerly known as Episerver).

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