Laura Arbex – Designer

Hi, I’m Laura and I’m passionate about books since I was a little child. I was writing books myself when I was 9 years old and the thing I loved the most about it was highlighting the head titles, choosing fonts, size and colors. So in my afternoons after school I was making layouts without even knowing what layouts were. Using my first big PC computer. When I reached age enough to merge creativity with skills, I received a scholarship to the best graphic design school in Rio de Janeiro. My first biggest project was when I designed my own hand writing typography back in 2011, which became the most contemporary type of font from then until nowadays. Another accomplishment was when I won a prize for a project created for a public kids school. It was called "Book Scenario" where the book was entirely handmade by fabric and it was two meters size interactive book. In my professional experience I can highlight the four years I worked in an Editorial Design studio where the most famous publishers were our clients and I became the Coordinator of our design team. This experience helped me to meet my client’s expectations in the best way possible and reach their goals. I have a profound respect for writers since their content is often part of them and I’m glad to transform into art. And this is one of the things that I would make sure to offer on my services.

9 years of experience in Editorial Design. My nearsightedness won't get in the way of my keen eye for detail and alignment. This is my number one rule + I have a good glasses for it!My main goal is to help publishers and authors communicate their message in a graphic and objective way but always standing out. The book covers needs to tell a bit of the story but catching the reader's curiosity. While the book interior's needs to be comfortable in terms of readability and stand out with graphic elements or charts/tables. I will make sure that the book will catch and target the readers. You'll have the exact book as you imagined, if possible even better!

It was always important to me to understand book designing in terms of cross-cultural exchange that’s why I lived and worked in Brazil, Portugal, Poland and Spain.

“As for me, I am tormented with an everlasting itch for things remote. I love to sail forbidden seas, and land on barbarous coasts.” Moby Dick

I’m looking forward to sail with you throughout the entire book design process. : )