Ingrid Getzan

Ingrid Getzan – Web Developer

I create engaging websites that result in lasting impressions and repeat visitors. I work in Squarespace, WordPress, and eCommerce.

Overview

I use a holistic approach that challenges conventional methods based on 20 years of experience to define what’s best for your audience. Let’s build your website using fundamental research strategies and insightful, educated planning to create the visitor experience that defines you and your work.

I love to work with authors as the experience is an absolute meld of creativity. Each person I have worked with here on Reedsy has been fantastic, intelligent, and a true individual who has interesting stories (obviously) to share. I love working together to allow personalities to come to life through a website.

Skills & Services:

Website Design & Development

UX/UI Design

HTML/CSS

Design Systems

Branding

Style Guides

Landing Page Strategy & Design

SEO

Services
Non-Fiction
Biographies & Memoirs Cooking, Food, Wine, & Spirits Health & Wellbeing Music
Fiction
Contemporary Fiction Humor & Comedy Post-Apocalyptic Romantic Comedy
Works with
Shopify Squarespace Webflow Weebly WordPress

Work experience

Self-employed

Jan, 2015 — Present
Worked with a myriad of companies from small businesses to large corporations on improving their digital landscape through website design and development, brand identity, competitive landscape research, and digital strategies.

Van Cafe

May, 2021 — Mar, 2023 (almost 2 years)
Led redesign and development of a nearly 3,000 sku eCommerce website including UX/UI research. Created and executed overall marketing strategy including digital, social, email, product launches, and more.

Avid4 Adventure

Jan, 2012 — Jan, 2015 (almost 3 years)
• Developed, created, executed, and managed all digital marketing efforts including email marketing, digital/banner advertisements, PPC, SEO, & SEM campaigns. • Managed website and developed strategies to increase conversions and influence visitor behavior.

Room 214

Jan, 2007 — Aug, 2012 (over 5 years)
Developed high-level, integrated social media strategies and online marketing campaigns for eCommerce clients. • Account director and project manager of online marketing efforts for both large corporate and small business clients. • Managed & mentored creative, development and account lead teams.

Projects

Redesign on Shopify (AgathaIsabel.com)

Author Website on Squarespace (MelissaMastro.com)

Author Website on WordPress (ErinBoggs.art)

Outdoor Company on WordPress (ForwardOutdoor.com)

Author website on Squarespace (SarahValentineWriter.com)

Author website on Squarespace (HollyJMayes.com)

Website Design/Development on Squarespace (InnerHavenWellness.co)

This website was an absolute blast to create. The graphics and the overall look match the brand so well.

Logo Development, Branding, Web Design/Development (wildauthentic.com)

Logo development, branding, and website design/development on Squarespace for a really dynamic person. I absolutely loved this project.

Business Launch - Web Design & Development, Print Materials

This project was for a delivery snack service (genius!) in which I created the launch plan, website, SEO, PPC, and print materials.

Website Design & Development - Van Cafe

Over 2,500 skus for this eCommerce site that was redesigned on BigCommerce from Volusion. Created and implemented digital marketing plan including event marketing, email marketing, PPC, and more.

Website Design & Development on Squarespace

Full sitemapping, SEO and form integration on a massage and reiki therapists website on Squarespace.

Website Redesign & Development on Shopify

I have worked with this company for over 8 years doing all things from print marketing and in-store signage to two different websites (their initial website on WordPress and their current eCommerce store on Shopify).

Website Design, Development, SEO on WordPress

Bike Fort Collins is an important business within our tight community and I was honored to collaborate with this small team. I was responsible for the redesign of an outdated website as well as creating the overall sitemap and structure which (of course) is based on visitor experience. Built on WordPress with custom development for various modules as well as integration with Constant Contact.

Website Design for Restaurant Group

Website and logo development for a busy restaurateur (3 websites)! This was one of my favorite projects.

Website Redesign, Development, SEO on WordPress

This is one of those projects that just makes your soul shine, like you are treating the world right. From intelligence to mission, the core values of the people who work at Bounce Animal Rescue are unmatched. If you’re looking for great inspiration on how to run your social, check out their Instagram page. Incredibly engaging writing that I prefer over the National Park Service Instagram account, which is saying a lot! We collaborated on a website redesign including UX/UI, bringing third-party apps in (PetFinder, Application). Bounce Animal Rescue also needed a full competitive and keyword research report and an SEO implementation plan.

Website Design & Development on WordPress

Robust website with a number of customizations for a fast-paced real estate agency.

Web Design and Development on Squarespace

Clean website design with beautiful imagery to portray the brand personality. Clear call to actions.

Ingrid has 37 reviews

Professionalism

Quality

Value

Responsiveness

Anne-Sophie J.

Anne-Sophie J.

Jun, 2026

Ingrid was great to work with! I would definitely use her services again and recommend her.
Dawn N.

Dawn N.

May, 2026

It was an absolute pleasure to work with Ingrid on upgrading my author website. She was very forgiving when I missed one of our meetings by half an hour! When we worked together on Zoom, I was amazed with her professional knowledge of Squarespace, and how she taught me the different tools as we w...
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Ingrid G.
Dawn, I find you creative and authentic and cannot wait to read your book (and the whole Journey Series)! Thank you for the wonderful review. I appreciate it and hope to work with you again.
David J.

David J.

May, 2026

Working with Ingrid was a really positive experience. She updated my existing website and added some great new elements to it that I never would have thought of myself (or could have implemented on my own). Professional, responsive to my input, patient, and easy to work with. Highly recommended.
Ingrid G.
Thanks, David! I feel the same way about you and look forward to continuing to work together.
Larry P.

Larry P.

May, 2026

Ingrid was a combination of web page expertise, teaching skills (especially for this ignorant Boomer), and a darn fun person to work with. We respected each others' schedules (especially mine, since my dog was suddenly facing surgery), and kept in continuous and open communication. I'd work with ...
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Ingrid G.
Larry, I would work with you again in a heartbeat, too - and enjoyed not only working on your website, but meeting with you and our conversations. I hope we get to work with one another more in the...
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Mark B.

Mark B.

Apr, 2026

Ingrid was great. I'm looking forward to working with her some more.

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