Dillon Carson – Designer

Created album cover artwork and associated packaging illustrations for widely anticipated The Beach Boys 2021 album release, Feel Flows.

Worked as an illustrator and designer where I helped bring to life our own signature characters as well as the characters licensed from companies such as Disney, Marvel, Lucasfilm, NBC Universal, and Sanrio. Was a key developer in introducing the personalities of our signature line of characters through the use of print, social media, and even our own series of children’s books. Designed in-house fonts as well as helped to create an illustration asset library which are regularly utilized in company social media, print and product display. On the licensing side, I had the opportunity to work on characters known to children and adults alike across the globe through projects that include both package illustration as well as trade fair booth design.

Taught classes for California School of the Arts' Integrated Arts program and helped establish the school's first paid Portfolio Design courses. In addition to designing the outlines for each course myself, I prepared materials for each day's lesson, assisted students during in-class work, demonstrated methods, facilitated class critiques, and provided online assistance for students with questions in the days leading up to the next class. Courses I taught at CSArts included: Intro to Graphic Design, Graphic Design, IA Drawing & Rendering, Drawing & Rendering 1, and Drawing and Rendering 2.

Visual rebranding of ‘Nivel Parts Manufacturing’ subsidiaries following corporate restructuring. Branding work in the form of packaging and label design for cannabis company, ‘Maxwell Family Farms’, as well as visual rebranding of their subsidiaries.

Created logo treatments, built a website populated with original photography and graphics, developed a business plan, business cards, stickers, and promotional material, curated content, and traveled to Rome to showcase and demo the Makesmith CNC at Maker Faire. Design in the form of logotype/branding, animated graphics, various static graphics for social media and a kickstarter campaign, UI/UX design for their CNC software GroundControl, and signage to be routed in live demos at tradeshows and put on display.