JD (Denis) Caron

JD (Denis) Caron โ€“ Marketer

Need more readers? With 7+ years of experience, I use proven, data-driven marketing to boost visibility and grow book sales.

Overview

๐–๐ข๐ญ๐ก ๐ฉ๐ซ๐จ๐ฏ๐ž๐ง ๐ฌ๐ญ๐ซ๐š๐ญ๐ž๐ ๐ข๐ž๐ฌ ๐ญ๐ก๐š๐ญ ๐ฐ๐จ๐ซ๐ค, ๐ˆโ€™๐ฆ ๐ก๐ž๐ซ๐ž ๐ญ๐จ ๐๐ž๐ฅ๐ข๐ฏ๐ž๐ซ ๐ญ๐ก๐ž ๐ซ๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ ๐ฒ๐จ๐ฎ๐ซ ๐›๐จ๐จ๐ค ๐๐ž๐ฌ๐ž๐ซ๐ฏ๐ž๐ฌโ€”๐ฐ๐ก๐ž๐ญ๐ก๐ž๐ซ ๐ฒ๐จ๐ฎโ€™๐ซ๐ž ๐ฅ๐š๐ฎ๐ง๐œ๐ก๐ข๐ง๐  ๐ฒ๐จ๐ฎ๐ซ ๐Ÿ๐ข๐ซ๐ฌ๐ญ ๐›๐จ๐จ๐ค ๐จ๐ซ ๐›๐จ๐จ๐ฌ๐ญ๐ข๐ง๐  ๐š๐ง ๐ž๐ฑ๐ข๐ฌ๐ญ๐ข๐ง๐  ๐จ๐ง๐ž.


I specialize in helping ๐Ÿ๐š๐ง๐ญ๐š๐ฌ๐ฒ, ๐ฌ๐œ๐ข-๐Ÿ๐ข, ๐ญ๐ก๐ซ๐ข๐ฅ๐ฅ๐ž๐ซ, ๐š๐ง๐ ๐ก๐จ๐ซ๐ซ๐จ๐ซ ๐š๐ฎ๐ญ๐ก๐จ๐ซ๐ฌ grow their readershipโ€”without the stress. Using ๐๐š๐ญ๐š-๐๐ซ๐ข๐ฏ๐ž๐ง ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ , I handle the heavy lifting so you can focus on what you do best: writing.


Hereโ€™s What You Can Expect:


** ๐…๐ฎ๐ฅ๐ฅ-๐’๐ž๐ซ๐ฏ๐ข๐œ๐ž ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐ : Looking for a comprehensive, tailored solution? From crafting your launch strategy to making sure your book gets noticed, I handle it allโ€”so you can focus on writing your next bestseller.


** ๐’๐š๐ฅ๐ž๐ฌ ๐†๐ซ๐จ๐ฐ๐ญ๐ก ๐Ÿ๐จ๐ซ ๐๐ฎ๐›๐ฅ๐ข๐ฌ๐ก๐ž๐ ๐๐จ๐จ๐ค๐ฌ: Already launched? My proven strategies are designed to boost your bookโ€™s reach and sales, with tactics tailored to your genre, readership, and goals.


** ๐๐จ ๐†๐ฎ๐ž๐ฌ๐ฌ๐ฐ๐จ๐ซ๐ค, ๐‰๐ฎ๐ฌ๐ญ ๐‘๐ž๐ฌ๐ฎ๐ฅ๐ญ๐ฌ: With data-driven techniques and full transparency, every step is designed to maximize your results. Youโ€™ll know exactly whatโ€™s driving successโ€”no wasted time, no wasted effort.


** ๐‡๐ข๐ ๐ก-๐“๐จ๐ฎ๐œ๐ก, ๐๐ž๐ซ๐ฌ๐จ๐ง๐š๐ฅ๐ข๐ณ๐ž๐ ๐’๐ž๐ซ๐ฏ๐ข๐œ๐ž: Whether you prefer to stay involved or let me handle the heavy lifting, youโ€™ll receive white-glove service, with every detail carefully managed to deliver a premium, stress-free experience.


** ๐๐ซ๐จ๐ฏ๐ž๐ง ๐“๐ซ๐š๐œ๐ค ๐‘๐ž๐œ๐จ๐ซ๐: From bestselling titles to Hot New Releases, Iโ€™ve helped authors hit bestseller lists and build loyal fan bases. If youโ€™re serious about growing your readership and investing in your bookโ€™s success, weโ€™ll reach new heights together.


Ready to take your book to the next level? Send me your brief and request a quote on Reedsyโ€”we'll get started on making it happen.


๐‘€๐‘–๐‘™๐‘–๐‘ก๐‘Ž๐‘Ÿ๐‘ฆ ๐‘‰๐‘’๐‘ก๐‘’๐‘Ÿ๐‘Ž๐‘› ๐‘‚๐‘ค๐‘›๐‘’๐‘‘ ๐‘Ž๐‘›๐‘‘ ๐‘‚๐‘๐‘’๐‘Ÿ๐‘Ž๐‘ก๐‘’๐‘‘


Services
Fiction
Dystopian Epic Fantasy Legal Thriller Medical Thriller Military Science Fiction Post-Apocalyptic Psychological Thriller Urban Fantasy
Certifications
  • Facebook Certified Digital Marketing Associate
  • Social Media Marketing Strategy Certification
  • Competitive Analysis and Keyword Research Certification
  • Amazon Ads - Sponsored Ads - Certification
  • Approved and Recognized Member of "Alliance of Independent Authors (ALLi)"

Work experience

Self-employed

Jun, 2018 โ€” Present

Experience unparalleled coaching from JD (Denis), renowned for guiding new and NYT bestselling authors to skyrocket their readership. Connect via speaking events, articles, a dynamic Facebook group of 3,000+ members, and an informative YouTube channel.

JD's celebrated coaching service offers three game-changing elements:

1. Masterful Marketing Expertise: Discover JD's deep understanding of self-publishing, marketing, and advertising strategies, praised by clients for effective book promotion.

2. Tailored, Step-by-Step Guidance: JD simplifies complex marketing concepts, crafting personalized, organized launch plans. Transform confusion into confidence and excitement.

3. Nurturing Coaching Style: Embrace JD's warm, approachable, and reassuring manner, alleviating stress and anxiety related to book marketing. Set yourself up for success.

Projects

From a $60 Loss to $779 Monthly Profit with Data-Driven Ads

Andy was stuck losing money on ads and struggling to convert readers. After adopting a data-driven strategy, adjusting ad imagery, and refining pricing, Andy grew monthly revenue from $160 to $1,332 while reducing ad spend inefficiencies. His optimized strategy became scalable across multiple series.

21x Increase in Sales for a Debut Fantasy Author in 12 Months

Despite being a debut author, Pam struggled with discoverability and reader engagement. With a revamped cover, optimized Amazon metadata, and targeted advertising, her fantasy novel sold 5,372 copies in the first year and earned over 700 reviews. Ads consistently drove traffic, outperforming traditional price promotions and creating lasting momentum.

3x Increase in Sales, 4x Growth in Book Ratings

Peter came to me feeling overwhelmed and without a clear plan to connect his book with readers. After just one month of coaching and direction, we updated his book cover for under $100, optimized his blurb, categories, and keywords, and launched a targeted advertising campaign.

The results were transformative. His ratings jumped from 16 to 65, and his sales tripled. Peter is now writing his next books and applying these lessons to replicate his success.

40x More Readers in 48 Days with a Strategic Relaunch

After selling only 19 copies in five months, this debut Christian Adventure author saw a dramatic transformation with a clear marketing plan. A new cover, optimized blurb, and targeted ads led to 795 new readers in just 48 days, a 510% increase in email signups, and significantly higher engagement.

2592.66% increase in page reads in just 4 months

Despite a fantastic book, Avery struggled to gain traction, investing hours in Facebook groups, newsletter swaps, and blogger outreach with minimal results.

One transformative coaching session with us led to a tailored marketing plan that suited her budget and genre. In just four months, her income and sales soared.

Page reads leaped from 6,454 (June 2020) to a staggering 173,784 (Sept 2020). With only two books, she generated nearly $1,400 and amassed over 500 ratings on one book alone!

Portfolio

Bond of a Dragon: Zahara's Gift

Walker, A J

Mystic Lake Publishing

Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
The Herbarium

Chartrand, Pamela

Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising
Marketing Strategy
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising

JD (Denis) has 93 reviews

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Value

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Julie T.

Julie T.

Apr, 2024

Pinned
As a writer new to the world of marketing, JD offered me tremendous value and insight at a very reasonable price point. Knowledgeable, kind, and a natural coach, JD knows how to make authors feel comfortable and prepared. Self-publication can be scary, and I gained a lot of confidence from his expertise and guidance. He has great written and spoken communication, and all his training materials ...
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Dustin W.

Dustin W.

Feb, 2024

Pinned
JD is the real deal. He took the time to understand me, my interests in writing/publishing, and what I wanted to accomplish with my book. He analyzed it from top to bottom. I had an (ineffective) plan in my head. The best thing I did was hire JD, scrap my plan, and listen to him. He walked me through a marketing plan, helped me get the proper ads set up to generate consistent sales, and was a p...
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Kate S.

Kate S.

Sep, 2023

Pinned
Working with JD has been a pleasure. He's always patient and accommodating. He's knowledgeable about what he's talking about and will give you honest opinions (which I live for). He's helped me in the pre-launching stages of my book and eased a lot of nerves and the overwhelming tasks and made them simpler. He explains things well and takes his time and is always welcome to questions.
Tara L.

Tara L.

Dec, 2024

I can't thank JD enough for his incredible support in boosting my Amazon sales for my YA Fantasy Books. His expertise in Amazon Ad Marketing is unparalleled. Not only did he help me achieve record-breaking sales, but he also provided invaluable insights and a unique approach to managing ads effectively. JD's method of identifying and focusing on the ads that are truly driving revenue, while ph...
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Oge M.

Oge M.

Nov, 2024

Great support and guidance provided by JD and Liz. Awesome support for a first time publisher, like me.

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