JD (Denis) Caron

JD (Denis) Caron โ€“ Marketer

I show you how to package, launch, and promote your book to get more sales and readers. Helped over 250+ authors have success.


๐’๐ญ๐ซ๐ฎ๐ ๐ ๐ฅ๐ข๐ง๐  ๐ญ๐จ ๐ ๐ž๐ญ ๐ฒ๐จ๐ฎ๐ซ ๐Ÿ๐š๐ง๐ญ๐š๐ฌ๐ฒ, ๐ฌ๐œ๐ข-๐Ÿ๐ข, ๐ญ๐ก๐ซ๐ข๐ฅ๐ฅ๐ž๐ซ, ๐จ๐ซ ๐ก๐จ๐ซ๐ซ๐จ๐ซ ๐ฆ๐š๐ฌ๐ญ๐ž๐ซ๐ฉ๐ข๐ž๐œ๐ž ๐ญ๐ก๐ž ๐š๐ฎ๐๐ข๐ž๐ง๐œ๐ž ๐ข๐ญ ๐๐ž๐ฌ๐ž๐ซ๐ฏ๐ž๐ฌ?

๐‹๐ž๐ญ'๐ฌ ๐ญ๐š๐œ๐ค๐ฅ๐ž ๐ญ๐ก๐ข๐ฌ ๐ญ๐จ๐ ๐ž๐ญ๐ก๐ž๐ซ!

Whether you're gearing up for your first publication or have already shared your work with the world, we understand that your goal isn't just to write โ€“ you're aiming to captivate a wider audience and maybe even turn this passion into your full-time pursuit. Despite your dedication and the rich worlds you've created, if your sales are falling short, it's time for a change.

๐‡๐ž๐ซ๐žโ€™๐ฌ ๐–๐ก๐š๐ญ ๐–๐žโ€™๐ซ๐ž ๐€๐›๐จ๐ฎ๐ญ ๐š๐ง๐ ๐‡๐จ๐ฐ ๐–๐ž ๐‚๐š๐ง ๐‡๐ž๐ฅ๐ฉ ๐˜๐จ๐ฎ

We Specialize In:

ยท Fantasy

ยท Sci-Fi

ยท Thriller

ยท Horror

By focusing on these genres, we align our strategies with the specific tastes and trends of your target audience.

๐–๐ก๐š๐ญ ๐Ž๐ฎ๐ซ ๐€๐ฎ๐ญ๐ก๐จ๐ซ๐ฌ ๐•๐š๐ฅ๐ฎ๐ž ๐Œ๐จ๐ฌ๐ญ ๐€๐›๐จ๐ฎ๐ญ ๐๐š๐ซ๐ญ๐ง๐ž๐ซ๐ข๐ง๐  ๐–๐ข๐ญ๐ก ๐”๐ฌ:

ยท Tailored Strategies: Feel lost in the marketing maze or unsure about targeting the right audience? We're here to clarify and simplify, offering you customized marketing solutions that resonate with your unique story.

ยท Beyond Social Media: Not keen on social media? No worries. We offer a diverse array of marketing techniques beyond just social media, ensuring your masterpiece finds its audience through the most effective channels.

ยท Empowerment Through Knowledge: Gain practical, easy-to-implement marketing skills. Even if you're a marketing novice, we ensure you become confident in promoting your book.

ยท Boost Sales and Reviews: Discover proven methods to not only boost sales but also gather the reviews that matter, improving your book's visibility and credibility.

ยท Personalized Support: Every author's journey is different. That's why our support is as unique as your book, ensuring you're equipped with all the tools and knowledge for success.

No prior experience? No problem! No social media following? Even better! We've got everything you need to shine.

Ready to redefine your book's success story? Send us your brief and let's embark on this exciting journey together.

*Military Veteran Owned and Operated

Dystopian Epic Fantasy Legal Thriller Medical Thriller Military Science Fiction Post-Apocalyptic Psychological Thriller Urban Fantasy
  • Facebook Certified Digital Marketing Associate
  • Social Media Marketing Strategy Certification
  • Competitive Analysis and Keyword Research Certification
  • Amazon Ads - Sponsored Ads - Certification
  • Approved and Recognized Member of "Alliance of Independent Authors (ALLi)"

Work experience


Jun, 2018 โ€” Present

Experience unparalleled coaching from JD (Denis), renowned for guiding new and NYT bestselling authors to skyrocket their readership. Connect via speaking events, articles, a dynamic Facebook group of 3,000+ members, and an informative YouTube channel.

JD's celebrated coaching service offers three game-changing elements:

1. Masterful Marketing Expertise: Discover JD's deep understanding of self-publishing, marketing, and advertising strategies, praised by clients for effective book promotion.

2. Tailored, Step-by-Step Guidance: JD simplifies complex marketing concepts, crafting personalized, organized launch plans. Transform confusion into confidence and excitement.

3. Nurturing Coaching Style: Embrace JD's warm, approachable, and reassuring manner, alleviating stress and anxiety related to book marketing. Set yourself up for success.


First time author consistently in the top 10 of her category

Pam first came to me unsure of her cover and confused as to what marketing tactics would work for her book.

Together we came up with a marketing plan that works for her, adjusted the cover and blurb, launched the book with a bang.

Her book is now consistently in the top 10,000 books on all of Amazon.com and maintains a spot in the top 10 of her main category.

She also maintains a log to track exactly how well her ads are performing. She uses this to make adjustments to her marketing in line with how the market shifts.

With the success of her first book, she's now eagerly working on a follow-up to the series.

3x in sales, 4x increase in book ratings

Peter came to me feeling overwhelmed and without a clear action plan to connect his book with readers.

After one month of coaching and direction - we updated his cover for under $100, optimized his blurb, categories, and keywords. We also started running advertising to his book.

The results?

His ratings increased from 16 to 65 rating and his sales shot up 3-fold!

He is now writing his next books and applying the same lessons to replicate the success.

Optimized Categories and Keywords

Mark Q came to me knowing that categories and keywords were important but not confident on how to find them. Together, we used best practices and found 8 US-based eBook categories that his book fit into. We then found an additional 6 for the UK market.

What did this get him?

Best-seller in two categories!

And another writing achievement he can show off.

Goal: Gain exposure for new author in mystery genre

We worked together over three 1-hour sessions to update and improve her cover, description, and started Amazon ads. We also worked to improve her website to capture email addresses and build her following. Since she was in KDP Select, we worked together to organized a price promotion where her book would be discounted temporarily to reach a new audience.

Results: Her book was downloaded 3,625 times in ONE DAY! and jumped up to #45 on all of Kindle. She added dozens of emails to her list and grew her following to prepare for an even better launch of her second book.

2592.66% increase in page reads in just 4 months

Despite a fantastic book, Avery struggled to gain traction, investing hours in Facebook groups, newsletter swaps, and blogger outreach with minimal results.

One transformative coaching session with us led to a tailored marketing plan that suited her budget and genre. In just four months, her income and sales soared.

Page reads leaped from 6,454 (June 2020) to a staggering 173,784 (Sept 2020). With only two books, she generated nearly $1,400 and amassed over 500 ratings on one book alone!


Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
The Herbarium

Chartrand, Pamela

Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising
Marketing Strategy
Marketing Strategy Advertising Metadata & Blurb Optimization
Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
Marketing Strategy Email Marketing Advertising Metadata & Blurb Optimization
Marketing Strategy Advertising
Marketing Strategy Advertising Metadata & Blurb Optimization

JD (Denis) has 78 reviews





Emily H.

Emily H.

May, 2024

JD, is open-minded, patient, and honest. Appreciate his time and advice. Highly recommend him and his wife Liz!
Rob G.

Rob G.

May, 2024

JD is very knowledgeable. Before I met him, I was unfocused and floundering in my marketing approach. He has helped me focus and come up with a solid plan. I'm excited about giving it a try. JD is easy to work with. I'm glad I consulted with him.
Julie T.

Julie T.

Apr, 2024

As a writer new to the world of marketing, JD offered me tremendous value and insight at a very reasonable price point. Knowledgeable, kind, and a natural coach, JD knows how to make authors feel comfortable and prepared. Self-publication can be scary, and I gained a lot of confidence from his expertise and guidance. He has great written and spoken communication, and all his training materials ...
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Chuck E.

Chuck E.

Apr, 2024

Denis won my respect immediately and I've already benefited from his recommendations. I've enjoyed our exchanges and how professional he is with the support options he offers. After our recent video chat session, he sent me a link to the recording of the session that was very helpful. If you're looking for sound advice on how to improve the sales of your books, I can highly recommend Denis and...
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Christy B.

Christy B.

Mar, 2024

JD's course was invaluable! His team expanded on so many useful techniques and tricks for publishing your book. We had group discussions to work through any of our difficulties and learn from others in the same boat as us. All the courses are available afterward with up-to-date information. I think we all loved getting help with our blurb, opinions on our covers, and finding out the secret of A...
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