Overview
I'm a public relations professional specializing in non-fiction book publicity. I bring over a decade of NYC based media experience having worked with a-list celebrities, fortune 500 CEOs and organizations, domestic and foreign government officials as well as regular people with extraordinary stories.
Services
Fiction
Anthologies
Non-Fiction
Biographies & Memoirs
Business & Management
Cooking, Food, Wine, & Spirits
Economics
Entertainment
History
Law
Music
Nature
Political Science & Current Affairs
Sports & Outdoors
Writing & Publishing
Work experience
Hilsinger Mendelson East
May, 2006 —
Present
Develop and lead comprehensive campaigns for best selling authors at a premier literary public relations firm.
Responsible for all aspects of publicity program for nation-wide and international book launches including consumer and trade outlets in all forms of media (wire, broadcast, radio, print & online).
Cultivate contacts and place coverage at top-tier outlets across all platforms.
Produce and manage launch events.
Time Inc. - Teen People
Jul, 2005 —
Apr, 2006
(9 months)
Managed day to day communication needs of a top publication in the teen market.
Secured high level placements in media outlets across the country including Entertainment Tonight, Access Hollywood, The Today Show, Good Morning America, MTV, The Associated Press, WWD, Ad Age, Billboard and others.
Promoted Teen People editors as qualified experts in their fields (entertainment, beauty, fashion) to editors at major dailies and trade publications as well as television producers.
Secure business placements in outlets including the New York Times specifically generated to appeal to targeted advertisers.
Peter Max - Via Max
Feb, 2003 —
Jul, 2005
(over 2 years)
Coordinated all PR and Marketing for artist Peter Max including but not limited to over 25 nationwide gallery appearances annually and special events including the 2003 Grammy Awards, CBS @ 75 Gala & Indianapolis 500.
Developed local hooks in individual tour markets including corporate and government strategic partnerships
Hired and managed local PR agencies in tour markets.
Secured high level cover placements including New York Times Magazine.
Rogers & Cowan
Apr, 2001 —
Feb, 2003
(almost 2 years)
A specialist in media outreach and creation of collateral materials for clients including: Microsoft's Digital Media Division, Paul McCartney, Janet Jackson, Anastacia, James Taylor, Faith Hill,; and the Pullman Group.
Worked on 100s of feature and cover stories, provided counsel to clients on messaging and continually develop relationships with writers and editors at some of the nation's largest and most influential daily, trade, radio and broadcast entertainment outlets including: The New York Times, Time, Billboard, Variety, Hollywood Reporter, Newsday, Associated Press, Rolling Stone and Access Hollywood.
Experience in the delivery of all areas related to the execution and design of public relations strategies enabling the management of day to day support including PR plan development, media tracking, scheduling and client communications.
Portfolio
Apple founder Steve Jobs once hailed Edwin Land, the founder of Polaroid and the father of instant photography, as "a national treasure" and once confessed to a reporter that meeting Land was "like visiting a shrine." By his own admission, Jobs modeled much of... read more
Paul Shaffer—born and bred music junkie and longtime leader of David Letterman’s Late Show band—opens up in this candid, endearing, hilarious, and star-studded memoir. From playing seedy strip joints in Toronto, to being the first musical director of Saturday ... read more
Two lives, together, then apart, then together again, as a brother and a sister discover the riches of life. Rich Brother, Rich Sister combines the inspirational true life stories of Robert Kiyosaki and his sister Emi into one book that will reaffirm your beli... read more
An award-winning environmental activist and social entrepreneur exposes the link between our financial and environmental crisesFor decades, politicians and business leaders alike told the American public that today's challenge was growing the economy, and that... read more
While dozens of recent books and articles have predicted the near-certainty of China’s rise to global supremacy, this book boldly counters such widely-held assumptions. Timothy Beardson brings to light the daunting array of challenges that today confront China... read more
If you've ever read a book on an e-reader, unleashed your inner rock star playing Guitar Hero, built a robot with LEGO Mindstorms, or ridden in a vehicle with child-safe air bags, then you've experienced first hand just a few of the astounding innovations that... read more
The child was born on September 14, 1874, at the only hospital in Buffalo, New York, that offered maternity services for unwed mothers. It was a boy, and though he entered the world in a state of illegitimacy, a distinguished name was given to this newborn: Os... read more
Most books about Abraham Lincoln end on April 14, 1865, the day he was assassinated at Ford’s Theatre. But that historic event takes place near the beginning of The Last Lincolns, a singular title in the vast output of Lincolnia and one of the most unusual boo... read more
A harrowing tale of survival and reconciliation by a Rwandan Tutsi who flees his homeland before the 1994 genocide and later returns to be elected speaker of the Rwandan parliament, only to be forced into exile once again This memoir tells the story of Joseph ... read more
Each year, the average American household donates almost $2700 to charity. Yet, most donors know little about the American charitable sector and the nonprofit organizations they support. In With Charity For All, former NPR CEO Ken Stern exposes a field that fe... read more
Many of us wonder how our heritage has influenced who we are and what we have become. The renowned scientist and author James D. Watson has more to reflect upon than most. A Radio Quiz Kid at 12 and a University of Chicago student at 15, Watson at 24 had a sci... read more
ABC-TV's Lynn Sherr writes a savvy, witty, and moving memoir about events that have shaped her life and her career as one of the first women to break through in broadcast televisionAs a reporter for 40 years, most of them on television, Lynn Sherr has brought ... read more
A revelatory look at the decisions that led to the U.S. involvement in Vietnam, drawing on the insights and reassessments of one of the war's architects "I had a part in a great failure. I made mistakes of perception, recommendation and execution. If I have le... read more
We Americans love our food. It’s part of what has made this nation great. Our fertile farmlands and the abundance and variety of our agricultural output are the envy of the world. For most of our history, we lived close to the land, food was accessed locally, ... read more
All across America, people are running faster and faster yet falling farther behind. The economy struggles, wars rage on, and every week brings news of another environmental disaster. Despite this bleak outlook, strands of quiet hope and confidence are emergin... read more
The subject of the book is the “greed gene,” and how that part of the human psyche propels us toward the accumulation of more and more wealth, even at the expense of our principles and friendships and the well being of society. A Rock and Roll Hall of Fame ban... read more
A modern comedy of manners that shows what passes for good behavior today, from the New York Times “Social Q’s” columnist Philip Galanes.A cornerstone of The New York Times’s Styles section, Philip Galanes confronts today’s most awkward and pressing questions ... read more
What would you do if your eighty-year-old father dragged you into his hell-bent hunt for new love? Bob Morris, a seriously single son, tells you all about it in this warm, witty, and wacky chronicle of a year of dating dangerously.A few months after the death ... read more
The Zombie Survival Guide is your key to survival against the hordes of undead who may be stalking you right now. Fully illustrated and exhaustively comprehensive, this book covers everything you need to know, including how to understand zombie physiology and ... read more
Jerry Bruckheimer released his first film in 1972, and since then, he has left an indelible mark on the landscape of motion pictures and television. He has produced a prodigious list of box office blockbusters, as well as a considerable resume of compelling ci... read more
For over 30 years, Stan Winston and his team of artists and technicians have been creating characters, creatures and monsters for the silver screen, from The Terminator and the extraterrestrial monstrosities of Aliens and Predator to the amazing dinosaurs of J... read more
Exploring the globe since 1888: A journey through time with the world’s favorite magazine Limited edition of 125,000 copies worldwide! For five generations, National Geographic magazine has dazzled and educated people with its incredible photographs, illustrat... read more
Live from New York, it's Saturday Night! The complete history, on stage and behind the scenes On October 11, 1975 at 11:30 p.m., NBC viewers who tuned in to the network's new late night show saw a sketch featuring John Belushi repeating, in a thick foreign acc... read more
Just in time for the 20th anniversary of Spy's creation comes the definitive anthology, inside story, and scrapbook. Spy: The Funny Years will remind the magazine's million readers why they loved and depended on Spy and bring to a new generation the jewels of ... read more
How the King of Beers collapsed without a fight and what it means for America's place in the post-Recession world How did InBev, a Belgian company controlled by Brazilians, take over one of America's most beloved brands with scarcely a whimper of opposition? C... read more
Born on the eve of China’s Cultural Revolution, Ping Fu was separated from her family at the age of eight. She grew up fighting hunger and humiliation and shielding her younger sister from the teenagers in Mao’s Red Guard. At twenty-five, she found her way to ... read more
After an astonishing career-first in Scotland, and then over 27 years with Manchester United Football Club- Sir Alex Ferguson delivers Leading, in which the greatest soccer coach of all time will analyze the pivotal leadership decisions of his 38 years as a ma... read more
Some chick asked me what I would do with 10 million bucks. I told her I’d wonder where the rest of my money went.”@GSElevatorOver the past three years, the notorious @GSElevator Twitter feed has offered a hilarious, shamelessly voyeuristic look into the real... read more
In My Paper Chase, Harold Evans recounts the wild and wonderful tale of newspapering life. His story stretches from the 1930s to his service in WWII, through towns big and off the map. He discusses his passion for the crusading style of reportage he championed... read more
Inside the world of the real Great Gatsby of New York real estate Harry Macklowe is one of the most notorious wheelers and dealers of the real estate world, and Liar's Ball is the story of the gamblers and thieves who populate his world. Watch as Harry makes t... read more
The inside story of what really happened at Lehman Brothers and why it failed In The Devil's Casino: Friendship, Betrayal, and the High Stakes Games Played Inside Lehman Brothers, investigative writer and Vanity Fair contributing editor Vicky Ward takes reader... read more
This is the first book to chronicle the history of the US District Court for the Southern District of New York, the most influential District court in the United States, from the perspective of a practicing attorney who has argued many cases before some of its... read more
For the socially conscious, the intellectually curious, or the creative soul comes an inspiring, New York Times bestselling handbook for success in business, life, and the all-important task of building a more compassionate world—by the visionary founder and C... read more
Global business lessons from Bill Roedy, the man who built the world's largest entertainment network What Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment ne... read more
About Ethan Russell Keith Richards said, “(His) was no ordinary eye, and I found out no ordinary mind behind it.... A quiet thoughtful man with a blinding vision. Enjoy his work. I do.” The true story of a young American who in 1967 traveled to England, knowin... read more
A soul-baring, brutally candid, and highly colorful memoir of the two years--1977 and 1978--when Reggie Jackson went from being an outcast to a Yankee legend.In the spring of 1977 Reggie Jackson should have been on top of the world. The best player on the Oakl... read more
"Mr. Browne uses his chosen elements to frame a wide-ranging look at scientific progress. It's also a lot of fun."―The Wall Street Journal The fascinating story of how seven elements―iron, carbon, gold, silver, uranium, titanium, and silicon―have changed moder... read more
Part memoir and part social criticism, The Glass Closet addresses the issue of homophobia that still pervades corporations around the world and underscores the immense challenges faced by LGBT employees.In The Glass Closet, Lord John Browne, former CEO of BP, ... read more
For the first time in presidential history, the major appointees of a president have come together to share stories and memories of their president, Ronald Reagan. These are never-before-told personal anecdotes from 81 of President Reagan's appointees. Former ... read more
Brazen, uproarious, slyly prescriptive, and always entertaining, Ali Adler is a sex and relationship guru who knows what women want. As a gay woman, she has both the equipment and the experience to give straight men (and the women who love them) advice on both... read more
In American Mojo: Lost and Found, Peter D. Kiernan, New York Times bestselling and award-winning author, focuses on America’s greatest challenge―and opportunity―restoring the middle class to its full promise and potential. Our educated, skilled, and motivated ... read more
A Manifesto for the Radical CenterAmerica is frozen. We have failed to face our nation’s most crucial challenges—and we are about to pay the price.When it comes to solving our country’s problems, we have become utterly paralyzed: bipartisanship has lulled us i... read more
If Tom Sawyer and Huck Finn had come of age at the end of the 20th century looking for an all-American adventure, they probably would've headed for Vegas. They'd have been hard-pressed to go on a wilder ride than the one taken by Tom Breitling and Tim Poster t... read more
Instant New York Times Bestseller “Insidery, detailed, and absorbing. Come for the chapter titled ‘Why Can’t He Be Happy’ and stay for the one called ‘Miami Vice.’” —Sports Illustrated A defining biography of Nick Saban, the influential and polarizing Universi... read more
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No stranger to balancing an intensely demanding work schedule with the stresses of keeping her family together, AJ Palladino now faces another challenge: she is leaving her young son home with her ailing parents so that she can travel to the site of a new case... read more
From New York Times bestselling author and internationally renowned environmental and consumer advocate Erin Brockovich comes Rock Bottom, a debut thriller and first in a series of novels that introduces one of the most fascinating and memorable characters in ... read more
Shortly after an explosive op-ed piece about the 9/11 investigation appears in the New York Times, its author, former Senator and Co-chair of the 9/11 Congressional Inquiry Commission John Billington, is murdered near his Florida home.Enter Tony Ramos, ex-Spec... read more
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