I can't even begin to express what a joy Betty was to work with. I have been working on my book for almost 5 years and we wanted the cover to be something special. Betty exceeded all of our expectations! She is both extremely talented and a very nice person - it was a lot of fun to work with her and I appreciate the patience she had with me as I tried to figure out what I wanted. I wholeheartedly recommend her - I am very grateful for the wonderful book cover and I will definitely be bringing her more work in the future.
BettyMar was a dream to work with. I liked her right off the bat so I ended the contest early so we could just work together with one on one, to complete the design with confidence. She's been amazing every step of the way; worked incredibly fast and sent me every adjustment without even a hint of irritation. She said, "It's your book, so we have to get it right," and took her time to teach me some aspects without me even having to ask. She simply recognized that I didn’t understand something in its entirety and offered clarification. This has been a beautiful experience around a project that I have worked so hard for, a novel 3 years in the making. THANK YOU BETTY!Review by N.J. Simat
Successful design is design that achieves the intended results. Toward this end, I use my creativity and technical abilities to articulate a solution that achieves the business goals and customers’ needs. I have successfully designed a broad range projects including banner ads, landing pages, websites, print ads, brochures, catalogs, logos and more.
Along with tenures at companies like Toys "R" Us and Scholastic, Inc. my experience spans a broad range of industries, including insurance, financial, consumer packaged goods and children’s products & education. Some client companies include: MetLife, Marriott, GE, HBO, Cadbury Schweppes, Georgia-Pacific, Beiersdorf, Pitney Bowes, Carter's, Weekly Reader and Benchmark Education.
I studied at Pratt Institute in NYC earning a Masters Degree in Communications Design.
Specializing in book covers for all kinds of genres. Dedicated to make your book a success.
Please note, some samples shown here are covers I did for design competitions where I was a finalist. To see my published book covers go to the section with links to Amazon.
Created and developed multi-platform (print, online, social media) design solutions at this full service design
firm. Also was responsible for the acquisition and implementation of emerging technologies. Clients included:
Canon USA, Marriott, Tissot Watches, Fresco by Scotto on the Go, Caperberry Events and Boys & Girls Club of
• Created brand identity and grand opening advertising/promotional campaign for Marriott’s
rebranded 80 West restaurant located in their Renaissance Westchester, NY hotel. This inviting new
upscale look helped to significantly increase the restaurant’s traffic.
• Worked closely within Canon USA's existing corporate guidelines and style guides to create new
product campaigns in the digital scanner and printer groups.
SCHOLASTIC CORPORATION / New York, NY / 1998 – 2003
Assistant Creative Director, Book Clubs Division
Managed design and production for the highest-grossing book clubs for Scholastic, the largest publisher and
distributor of children’s books. Supervised creative staff to deliver high volume of catalogs, print ads,
promotional materials, and worked with production group to ensure superior quality and cost effectiveness.
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