Overview
Originally from the UK, I've been working as a Digital Designer in Perth, Western Australia for the past five years and have also worked with clients across the globe.
I specialise in designing, developing and enhancing websites for a seamless user experience across every device. My expertise also extends into branding and digital marketing where I can help you manage everything from acquiring domains to optimising your SEO and configuring your business emails.
I am proficient across various CMS platforms, including Shopify, WIX, Squarespace and WordPress. I can also offer guidance on the ideal platform for your needs.
I am able to offer you the following services, and would welcome the chance to help you navigate the digital world!
• Website Design and development
• Branding
• Graphic Design
• Style Guides
• SEO
• Maintenance & tutorials
• Mobile and tablet optimisation
• Hosting advice and set-up
• Domain set-up and integration
• Email account set-up
• Social media integration
• Contact form with a lead magnet
• Landing pages
• Event and calendar pages
• Blog set-up
• E-commerce
I am also proficient across the following Design platforms:
- Adobe InDesign, Illustrator, Fresca and Photoshop
- WIX, Wordpress, Shopify, Go Daddy
- Figma
- Canva
Services
Non-Fiction
Fiction
Works with
Certifications
- User Interface Design
- Wix Studio Partner
- Ai is my Co Pilot
Work experience
Self-employed
- Creating impactful digital designs and branding solutions.
- Designing and developing fully responsive websites that pay attention to intuitive navigation, clean layouts, and visually aesthetic elements that capture the attention of visitors and keep them engaged.
Perspektiv
- Leading the digital design strategy and branding for the company. _ Managing UX/UI design work and is responsible for creating digital content, graphics, and marketing collateral.
- Website management and maintenance, front end and back-end development, web analytics and SEO.
- Design and produce presentation boards, PowerPoint, brochures, promotional material, invitations, illustrations, photography, videos.
Perspektiv
Designing and developing the company website.
Developing the company brand strategy and style guide.
Producing high quality digital designs including branded templates, landing pages, EDMs, reports, presentations and social media, iconography and info graphics.
Chamonix All Year
- Website content management and maintenance
- Copywriting for website; Keywording and SEO
- Social media management
- Creation of Marketing collateral
- Creation of ad banner artwork and SEO copy
- Managed Press contacts
WGSN
A world wide leader in trend forecasting. WGSN Group products combine big data and deep intelligence with sharp creative judgement, to enable our customers to seize precise opportunities in accelerating markets.
- Managed 20+ high profile designer accounts
- Delivered monthly Trend Presentations
- Delivered daily website tutorials and support in using the websites as a design tool
Projects
Pure Environment - https://www.purenvironment.com.au
The website design for Pure Environment, a team of environmental consultants, was designed to be both functional and visually striking. The goal was to create an engaging digital presence that not only captures attention but also effectively communicates the company's expertise and services.
Dreams Change Your Life - https://dreamschangeyourlife.com/
This project involved a full Shopify redesign for author Sally Kairouz's website, Dreams Change Your Life. The goal was to create a calming and safe space for readers to purchase Sally's books while also benefiting from her resources and information.
Daisy Hill Publishing - https://daisyhillpublishing.com/
I recently collaborated with Ann to design a playful, engaging website and store for Daisy Hill Publishing. Our aim was to attract both adult and child readers to her books and farm store. The design is fun and educational, highlighting nature discoveries in your backyard and the wonders of the natural world. The vibrant, interactive elements ensure a delightful experience for all visitors, sparking curiosity and a love for nature.
Finn's Funny Feelings - https://www.amandamengel.com/
I teamed up with up-and-coming children's author Amanda Mengel to develop her website for her first book in her new series, Finn's Funny Feelings. Her goal was to create a welcoming space where kids and parents could easily learn about her books and access her educational resources in a fun and interactive way.
Five Enormous Dinosaurs website landing page design
Website landing page and e book design for children’s book, Five Enormous Dinosaur’s.
Childs Play website redesign
Website redesign for independent publisher Child’s Play. Specialising in whole child development, focused play, life skills and values.
Hemp Dreams - https://www.hempdreams.co
Working with the startup company Hemp Dreams, helping them to realise their vision through branding and website design for their 100% organic hemp linen, kids and natural beauty products.
UI/UX Design Project
RMIT User Interface Design Project.
Project Brief:
Design a website booking platform for a high end economy airline
Designed and prototype the website using Figma
Ready Design files for the Developer
Perspektiv Website Design & Branding - https://www.perspektiv.com.au/
For the past three years I have managed the comprehensive development of the corporate user interface, website design, and branding strategies for Perspektiv Australia, a prominent sustainability consultancy. I built them a sophisticated and visually compelling website that not only reflected Perspektiv's respected position but also encapsulated their sustainability ethos. I focused on creating an intuitive interface, guaranteeing easy navigation for visitors to explore Perspektiv's services and expertise.
I also lead comprehensive lead capture mechanisms, thorough analytics implementation, and SEO audits.
EMA Australia Website Design & Branding - https://www.ema-aus.com/
5-page website design and build for EMA Australia, a Non-Profit Organisation dedicated to fostering education within the Marine Area in Western Australia. The primary goal was to craft a visually captivating website that not only served as an informative platform but also facilitated effortless navigation for visitors. The website was structured to give visitors a clear understanding of the organisation's mission, values, and ongoing projects.
A key aspect of this project was to strategically entice potential sponsors and members to join EMA Australia's cause. To achieve this, I integrated compelling calls-to-action and engaging content such as graphics and images.
Additionally, a significant focus was placed on the blog and newsletter marketing integration. This meant setting up a dynamic blog section where EMA Australia could share valuable insights, educational resources, and updates about their marine conservation efforts.
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