Overview
Art Director based in Berlin
I design digital spaces for artists, writers, and creative professionals. Each project I create is shaped around the story, rhythm, and creative process of its owner. I believe that expressing an artist’s world online requires more than an aesthetic interface; it also needs a thoughtful visibility strategy.
Otherwise, works created with great care may never reach the audiences who are ready to discover them. That’s why my designs balance visual clarity with technical depth. SEO*, accessibility, and sustainable digital structure are natural parts of my process.
Over the last seven years, I have focused on building custom websites that help creatives strengthen their digital identity. These sites not only showcase their work beautifully but also ensure they are visible and memorable in the digital space.
Before shifting my focus to web, my career began in packaging design, where I developed a strong sense of three-dimensional storytelling. That experience naturally led me toward visual narrative in the worlds of music and publishing.
My past work includes the Eurovision album packaging for musician Can Bonomo and the book cover for A Dangerous Climb by Arçelik CEO Hakan Bulgurlu. As the founder of the humor-driven brand Geyik Adam, I created production design concepts blending wit and visual impact, and designed the visual identity for NAYAH, a concert venue rooted in reggae culture.
Across all of these experiences, one principle has stayed constant: I aim to combine aesthetics with communication to design not just what is seen, but what is felt.
*SEO (Search Engine Optimization): The process of improving a website so it appears more visibly in search engines like Google.
Services
Fiction
Non-Fiction
Works with
Work experience
salon couture books
Self-employed
Projects
Tuğba Esen - Writer and Editor Website Design
Tuğba Esen: Curating a Literary Atmosphere
Designed for author and editor Tuğba Esen, this website presents her literary work with clarity, elegance, and unwavering focus. The visual language is anchored by the photography of Martin Hinze, creating an atmospheric depth that perfectly mirrors Tuğba’s editorial practice.
Beyond the aesthetics, I engineered a dedicated SEO structure to ensure her name and key themes are accurately positioned in search engines. Built on WordPress and powered by my custom-developed 'HuseSEO' plugin, the site seamlessly blends visual storytelling with technical performance.
Poet and curator Elâ Atakan - Custom website
Designed for writer and curator Elâ Atakan, this website reflects her dual identity through a minimalist yet distinctive aesthetic. Every element from the precise typography to the strategic use of negative space was meticulously chosen to harmonize with Elâ’s visual language.
Beyond its visual appeal, the site is built on a robust, SEO-first architecture. This structure ensures that her content is easily discoverable and accessible to her audience. To achieve this level of optimization, I utilized my proprietary 'HuseSEO' plugin, custom-developed to maximize search engine performance.
Ece Eldek • Poet & Artist Website Design
Together with visual artist and poet Ece Eldek, we made a simple and elegant site where she can easily exhibit her works and then use them herself.
When designing the website, I used the HuseSEO plugin that I developed myself.
Çınar Eslek • Custom Artist Website Design
We developed a user-friendly and elegant web platform centered on the works of visual artist Çınar Eslek. We provided a flexible infrastructure for the artist to make his own updates smoothly while presenting his portfolio in the most effective way.
When designing the website, I used the HuseSEO plugin that I developed myself.
Designing a structured, user-friendly website for artist Sinem Dişli
Sinem Dişli is a prolific artist based between Istanbul and New York, with a vast and diverse body of work. To showcase such an extensive portfolio effectively, we needed a meticulously organized structure that prioritizes user experience above all else.
We serve as the architects of this digital archive, designing thoughtful pathways for users to navigate her complex catalog with ease. This project is currently underway.
Ayça Telgeren: Minimalist Artist Portfolio
For artist and sculptor Ayça Telgeren, I crafted a custom-designed theme with a singular purpose: to let the art speak. The interface is intentionally understated and highly functional, serving as a quiet backdrop that never competes with her sculptures.
While the design focuses on visual silence, the backend is robust. I engineered a strong SEO foundation to ensure her work is easily discoverable, blending aesthetic minimalism with technical power.
Artist Murat Burhanoğlu - Custom WordPress for Fine Art
Artist Murat Burhanoğlu examines the deep codes of the "human condition," spanning from the dawn of humanity to the present day. To honor this depth, the project demanded absolute simplicity. I crafted a composition that refuses to compete with the artwork; instead, it welcomes the viewer with a serene rhythm, guiding their focus away from "design noise" and directly to the essence of the pieces.
Beyond the visual philosophy, I engineered a strategic SEO layer on the backend, structuring the artist’s name and thematic concepts for optimal search engine positioning. Built on WordPress, the site features a custom theme of my own design and utilizes two of my proprietary plugins: 'HuseSEO' and 'Future Exhibitions.'
