I am a New York-based publicist specializing in the digital promotion of books and plays. Since 1996 I have been helping writers, publishers, agents and publicists spread the word about their books and projects.
Throughout my tenure spearheading digital marketing and publicity campaigns for AuthorsOnTheWeb/The Book Report Network (2002-2013), and as an independent publicist (1996-present), I have had the opportunity to promote books by a variety of wonderful writers.
I also have experience as a bookseller.
In the theater world I have consulted on social media marketing strategy for a theatrical foundation, and I have promoted four plays by Laura Pedersen, all staged in New York: A Dozen Perfect Moments, The Brightness of Heaven (2012 festival; 2014 Off-Broadway; re-launched as For Heaven's Sake! in Buffalo, NY, 2015), Living Arrangements and This Will All Be Yours.
I create and execute publicity campaigns for writers, publishers, agents and publicists. I work to build awareness of my clients' books/projects by securing coverage in publications and on blogs, websites, podcasts, etc., and by exploring partnerships. The portfolio listed in my profile is comprised of select projects in a range of genres.
*Marketing/Publicity Director, AuthorsOnTheWeb division (May 2008 - August 2013)
*Promotion/Marketing Manager (February 2002 - May 2008)
*Editorial Coordinator (February 2002 - May 2004)
*Volunteer Chat Host/Message Board Monitor, TBRN's America Online channel (July 1998 - August 2002)
I began experimenting with online publicity in 1996 while I was still a student. After seeing how I could use the Internet to connect readers and writers, my career goals shifted from journalism to the book industry. Novelist Chelsea Quinn Yarbro was my first client; I still work with her. I continued taking on select freelance projects after joining The Book Report Network (1998-2002 volunteer; 2002-2013 staffer) and interning at Tor/Forge Books (June 2000). In August 2013 I left my staff position at TBRN to freelance full-time.
An intricately crafted mystery set in the contemporary Middle East. Zan is a politician’s daughter and an adrenaline junkie. Whether she’s rock climbing or shoplifting, she loves to live on the edge. But she gets more of a rush than she bargained for on a forced mother–daughter bonding trip to Turkey, where she finds herself in the crosshairs of an antiquities smuggling ring. These criminals b... read more
Spring 1924. The world has clawed its way back from the ravages of WWI and the Spanish Flu pandemic. The 20's are beginning to roar. Poppy Thornton lives with her Aunt Jo and her excitable cat Maestro in upper-crust Philadelphia. Poppy is determined to make a name for herself as a serious crime reporter, but is stuck reporting on garden parties and ladies' fashion. Then one day her editor assi... read more
NFL linebacker-turned-lawyer Jake Lassiter has had it with shifty clients, dirty prosecutors, and a legal system out of whack. It’s enough to make a man want to leave Miami and never look back—until he gets a call from Victoria Lord, the better half of hot local legal team Solomon & Lord. Her partner in life and law has been arrested for murder. What’s worse: the only person who can clear him ... read more
She wanted to be more daring, but one small risk is about to cost her everything—maybe even her life.Bold and adventurous in her work as owner of one of Manhattan's boutique interior design firms, Kit Finn couldn't be tamer in her personal life. While on vacation in the Florida Keys, Kit resolves to do something risky for once. When she literally bumps into a charming stranger at her hotel, sh... read more
In Being Audrey Hepburn, Clarissa Explains It All-creator, Mitchell Kriegman, tells the story of a 19-year-old girl from Jersey who finds herself thrust into the world of socialites after being seen in Audrey Hepburn's dress from the film Breakfast at Tiffany's.Lisbeth comes from a broken home in the land of tube tops, heavy eyeliner, frosted lip-gloss, juiceheads, hoop earrings and "the shore... read more
Winner of: 2015 Seven Sister Books Award, NonfictionLaura Pedersen, author of bestseller Play Money and award-winning Buffalo Gal, serves up a hilarious memoir about three decades of city life. Originally from Buffalo, NY, friends thought the seventeen year old was suffering from blizzard delirious when she left Buffalo for Manhattan. Pedersen experiences her adopted city in the best and worst... read more
EVERY SUPERHERO NEEDS TO START SOMEWHERE...Dale Sampson is used to being a nonperson at his small-town Midwestern high school, picking up the scraps of his charismatic lothario of a best friend, Mack. He comforts himself with the certainty that his stellar academic record and brains will bring him the adulation that has evaded him in high school. But when an unthinkable catastrophe tears away ... read more
Sports Illustrated Sports Book of the Year 2015 PEN/ESPN Lifetime Achievement Award Winner Nick Pafko knows he can't be a professional boxer forever. But he never guessed it would end so quickly, and so wrong. Broke and unemployed, Nick has little choice but to call a number given to him by a friend. On the other end? Scott, a washed-up B-movie actor who runs a so-called massage parlor looking... read more
Two decades strong, the Saint-Germain cycle is one of the most compelling works of dark fantasy and horror of our age. Historically accurate, these deeply emotional novels have a devoted readership. In Burning Shadows, Yarbro looks at the legendary Huns from the perspective of the people who faced the brunt of their attacks. The vampire Saint-Germain seeks sanctuary at an isolated monastery, u... read more
Kristen Simmons's Metaltown, where factories rule, food is scarce, and hope is in short supply.The rules of Metaltown are simple: Work hard, keep your head down, and watch your back. You look out for number one, and no one knows that better than Ty. She’s been surviving on the factory line as long as she can remember. But now Ty has Colin. She’s no longer alone; it’s the two of them against th... read more
It happened the night Maggie Wilbourne was to be put to death, the first woman executed by the state of Pennsylvania in modern times. That was when a group of women passionately protesting Maggie’s imprisonment struck. They blew up a local dam, flooding the town of Everton and indirectly inspiring a hellish night of crime and chaos. Fourteen of today’s new and most exciting contemporary crime ... read more
UN fraud investigator Valentin Vermeulen is on assignment in Maputo, Mozambique. His ho-hum task is to see if Global Alternatives is spending UN money the way they promised. The nonprofit was set up by hedge fund mogul Vincent Portallis to revolutionize development aid. The only upside for Vermeulen is the prospect of seeing his lover Tessa Bishonga, who is reporting on foreign land acquisitio... read more
Steve Stilwell’s former Navy JAG Corps buddy Ric Stokes has been jailed for possession of heroin in Vietnam. He was found in the same room with his traveling companion Ryan Eversall, dead of an overdose and in the company of a prostitute. Steve knows his friend is a straight arrow. Was he set up? If so, for what reason? Steve travels to Ho Chi Minh City in search of the truth. In no time Steve... read more
Young Wanda is a girl on a mission; she wants to decide what to do when she grows up. Will she be a dancer? A landscape designer? Maybe a pastry chef? Her teachers and parents all make suggestions, but Wanda sets out to explore each option on her own. Along the way she invents a clever pulley system, a squirrel-proof bird feeder, and the best way to separate eggs. With the school career fair (... read more
"They don't call us sharks for our ability to swim." - Jake LassiterSecond-string linebacker turned disillusioned defense attorney Jake Lassiter finally switches teams. Appointed special prosecutor in a high-profile murder case, he vows to take down a prominent surgeon accused of killing his wife. There's just one problem, or maybe three: no witnesses, no evidence, and no body. But Lassiter is... read more
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Each book is an ecosystem. I love to dig in, discover, and introduce a book to its readers. Multiple bestsellers/wide reach. Fiction/memoir.
Building platforms of authors. Projects must be commercially viable for mainstream audiences both fiction and NF.