Nicola Powling

Nicola Powling – Designer

Hello, I'm Nicola, an award-winning freelance book cover designer with 30 years experience in lifestyle non-fiction publishing.


Before becoming freelance in March 2021 I was Senior Cover Designer at DK (a non-fiction imprint of Penguin Random House). I worked on a broad range of subject matter including cookery art, craft, gardening, wellbeing, fitness, pregnancy and parenting. This experience has given me a good working knowledge of different market requirements.

While at DK I learned from the best creative technicians and have a broad knowledge of print production processes for special finishes.

I am experienced in art directing and commissioning photoshoots for covers with and without celebrity chefs such as, Marcus Wareing, Masterchef judges including Michel Roux Jr. and Monica Galetti. I also have a network of reliable food stylists, photographers, illustrators and retouching technicians.

I designed DK's "DIY: Know How with Show How" book cover which won best cover design at the 2006 British Book Design and Production Awards. My designs for The Beer Book and Animal were also shortlisted in 2008 and 2012 respectively.

I have been told that my calm, cheerful, creative response to a wide variety of tasks is impressive. I am very collaborative and enjoy working with authors, other creatives and production colleagues. I pride myself on my resilient approach to change requests on covers and working with me will be fun.

Freelancing will give me more freedom to experiment with drawing and painting. I also hope to develop my skills in design for children's publishing and fiction.

Career Overview: Over 30 years providing graphic design services in publishing including Heinemann Educational Books, Octopus Books, Weidenfeld & Nicolson, and DK

I obtained a BA Hons in Typography & Communication from University of Reading, UK

Cooking, Food, Wine, & Spirits DIY & Crafts Health & Wellbeing Home & Garden Nature
  • British Book Design & Production Award for best cover design 2006
  • BA Hons Typography & Graphic Communication

Nicola has 2 reviews





Melissa C.

Melissa C.

Sep, 2022

Nicola was very easy to work with and did a great job collaborating to create a cover for my book! Would definitely recommend her. I would be happy to work with her anytime. Her communication was excellent and her expertise in generating art from my words and intent was very much appreciated!
Simplify Gardening S.

Simplify Gardening S.

Feb, 2022

Nicola did a great job as per my instructions. However, I decided my idea was not adequate for the book and decided it was not what I would use. It was not Nicola's fault, as her work was perfect to brief. It was solely my responsibility.

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