Marketing and business operations lead for growing e-commerce start-up.
Marketing lead for the literary imprint, Little A, biography + memoir books, as well as the Kindle literary journal, Day One and short story imprint, StoryFront. I led the development, execution of customer acquisition strategy for content marketing programs including social channels and community engagement efforts.
I'm a marketing consultant specialising in online retail strategy and book publishing. I make things, tell stories and grow businesses.
Agent and Author Relations/Kindle Content Development to increase selection on the Kindle Store. Meeting regularly with all top US and UK agents, authors, independent publishers and content licensers, I lead the development of in-house tools, negotiated offers and planned joint-ventures to support such teams as Kindle Content, Kindle Direct Publishing, CreateSpace and Amazon Publishing.
Marketing campaign planner and project lead for key branded children’s and teen properties including Puffin Imprint programs.
Produced a tie-in promotional travel guide based on the fictional 1930s London experience of Ian Fleming's James Bond to promote the new middle-grade Young Bond: Double or Die release. This was UK publication inserted into 500K newspapers the week of the book's publication.
Provided packaging guidance to professionalize self-published memoir, inclusive of book title, cover design, description, metadata, and full editorial development of the book, as well as a marketing guide for budget sensitive self-published author to execute independently.
I wrote and creative directed the production of this graphic based on the book contents. As part of the launch it was used as a PR asset and was showed/mentioned on live TV Morning News, helping the anchors summarize the surprising facts learned in the book by Jeffrey J Salingo.
Kidnap. Violence. Explosions. Murder. No ordinary weekend. But then, James Bond is no ordinary boy . . . In a North London cemetery a professor is kidnapped at gunpoint. A suspicious letter crammed with cryptic clues arrives at Eton. To decipher the deadly mystery, James Bond must take a series of dangerous gambles. Once the code is cracked, he has just forty-eight hours to save the professor ... read more
This Book is Brand new international softcover edition delivered within 7-12 working days via UPS/USPS/DHL and FEDEX.(FOR SALE ONLY U.S. & U.K.)
A trusty companion for the slow and thoughtful home and the inner utilitarian in us all, The Kaufmann Mercantile Guide: How to Split Wood, Shuck an Oyster and Master Other Simple Pleasures allows you to experience the singular satisfaction of doing it yourself. Each project, whether caring for cast iron or planting with the seasons, is supplemented with expert tips to inspire and empower. Orga... read more
“If you crossed Jason Bourne with Julia Child, you’d end up with Tim Ferriss.” – Marco Canora, Chef-Partner of Hearth & Terroir “Wildly inventive.. [a] rangy, obsessive immersion in food and its many wonders. [T]he tools needed to learn to cook well can be deployed in every manner of endeavor, from skinning a deer to memorizing a deck of cards. The author distills them into minimal, learnable ... read more
The actors in James Franco’s brilliant debut novel include a McDonald’s drive-thru operator who spends his shift trying on accents; an ex-child star recalling a massive beachside bacchanal; hospital volunteers and Midwestern transplants; a vampire flick starlet who discovers a cryptic book written by a famous actor gone AWOL; and the ghost of River Phoenix. Then there’s Franco himself, who pro... read more
As the editor in chief of MAKE magazine, Mark Frauenfelder has spent years combing through DIY books, but he’s never been able to find one with geeky projects he can share with his two daughters. Maker Dad is the first DIY book to use cutting-edge (and affordable) technology in appealing projects for fathers and daughters to do together. These crafts and gadgets are both rewarding to make and ... read more
At the age of twenty-six, Penny Marshall was a divorced mother of one living in the Bronx. One year later she starred in a Head & Shoulders commercial (she was the one with the dandruff) with Farah Fawcett. So began the unlikely career of one of Hollywood’s most accomplished directors. My Mother Was Nuts tells the story of Marshall’s incredible life, from her starring role on the classic sitco... read more
Billy Ray Cyrus is an award-winning country music legend whose “Achy Breaky Heart” propelled his debut album, “Some Gave All,” to the top of the charts for a record-breaking seventeen weeks. He’s also father of Miley Cyrus, one of Hollywood’s most successful young stars, who grew up on stage and on screen, most famously as the lead on the Disney Channel’s “Hannah Montana,” where Billy Ray Cyru... read more
When Matthew, a forty-something media executive, finds his job, health, and marriage crumbling, he goes native: Lives in his car. Dips his toe in drug-running. Contemplates song lyrics. Takes a really good pottery class. Before long he’s on a stumbling, agonizingly funny vision quest that takes him from a strip-mall parking lot to Yellowstone National Park to a Bali medical clinic, from an unl... read more
When he was three, in the early 1970s, Benjamin Anastas found himself in his mother’s fringe-therapy group in Massachusetts, a sign around his neck: Too Good to Be True. The phrase haunted him through his life, even as he found the literary acclaim he sought after his 1999 novel, An Underachiever’s Diary, had made the smart set take notice. Too Good to Be True is his deeply moving memoir of fa... read more
Are you planning the menu for your local junior league’s next luncheon? Wondering what cocktail to sip on while spectating at Wimbledon? Searching for the perfect casserole that tastes just the way Mummy used to make it? With answers to all these questions and more, The Preppy Cookbook will guide you, step by step, in creating a kitchen, and a world, that exemplifies the preppy lifestyle. This... read more
What is the value of a college degree?The four-year college experience is as American as apple pie. So is the belief that higher education offers a ticket to a better life. But with student-loan debt surpassing the $1 trillion mark and unemployment of college graduates at historic highs, people are beginning to question that value. In College (Un)bound, Jeffrey J. Selingo, editor at large of t... read more
Wall Street Journal BestsellerIn this groundbreaking book, New York Times–bestselling author Steven Kotler decodes the mystery of ultimate human performance. Drawing on over a decade of research and first-hand reporting with dozens of top action and adventure sports athletes like big wave legend Laird Hamilton, big mountain snowboarder Jeremy Jones, and skateboarding pioneer Danny Way, Kotler ... read more
Norman Vincent Peale’s The Power of Positive Thinking, a classic bestseller, has inspired an optimistic perspective for millions of Americans. Now, in an inspirational and entertaining rebuttal, the legendary basketball coach Bob Knight explains why “negative thinking” will actually produce more positive results, in sports and in daily life. Coach Knight, the second-winningest coach in NCAA hi... read more
Kimberly Rae Miller is an immaculately put-together woman with a great career, a loving boyfriend, and a beautifully tidy apartment in Brooklyn. You would never guess that behind the closed doors of her family’s idyllic Long Island house hid teetering stacks of aging newspaper, broken computers, and boxes upon boxes of unused junk festering in every room—the product of her father’s painful and... read more
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