Overview
Creative Senior Graphic Designer & Art Director with extensive experience in book design, editorial visuals, and campaign development. Over the years, I’ve worked with major brands like Penguin Random House, Porsche, and the United Nations Migration, where I led projects from concept to final execution. My background includes creating compelling visuals for books, promotional materials, and digital content across various platforms. Passionate about storytelling, I take pride in crafting designs that not only capture attention but also bring the author's vision to life.
When we work together, my goal is to ensure your book stands out both in design and message. I’ll collaborate closely with you to understand your story, target audience, and style preferences, transforming those insights into visually engaging covers, layouts, and marketing pieces. Whether it’s a sleek, minimalist look or something more bold and dynamic, I approach each project with flexibility and creativity. Expect a seamless process, plenty of communication, and a dash of humor along the way—because great design should be fun! Let’s make your book unforgettable.
Services
Non-Fiction
Languages
Work experience
home24 se
I conceptualize campaigns for on-site and social media platforms, direct style guide development, and coordinate photoshoots. I also create presentations for the brand, lead internal projects to improve B2B image, manage showrooms, and handle daily operations, while providing reports on strategic innovations.
The community
In charge of the Art Direction for the Porsche account and its 24 markets in its different
platforms and an important focus on its social networks. These markets are in Latin America,
the United States and certain European locations such as France.
Penguin Random House
With the script I received I created from scratch the concept, look and feel,
compositions and storyboards to then make the booktrailers and pieces for social
networks and promotion.
OIM - UN Migration
Artwork and design for the different awareness campaigns, focusing on conveying communication in a sensitive, accessible and intersectional way. A lot of illustration and animation was used.
Congo FM
In charge of the art and design of the brand.
Re-design of the whole brand and the implement.
Creation and composition of pieces for its different platforms, programs and podcasts.
Mooco
Concept and Key Visuals Design. Design for pieces in digital formats. Animation and video editing.
Brands such as Disney Channel, Nickelodeon / Nick Jr., Paramount, Pluto TV, etc...
Inpulse Agency
Concept, Key visuals, compositions, art, and design focus on social platforms for the different brands we managed. Motion Graphics and video editing. Most of the work was done from scratch.
Brands such as Discovery Channel (all channels), Warner Music, Spotify, Youtube.
RAPP
Design of various pieces for major brands, both audiovisual and static, aesthetic guidelines, animations, branding, pieces exclusively for RRSS, key visuals, campaigns and presentations of broad themes.
Brands such as Shell, Whirlpool, Mastercard, Remington, etc...
Estacion Mandioca Editorial
I worked in the art and editorial design department, creating layouts, cover & interior design and educational materials for schools across Argentina. I collaborated with editors on the books, campaign designs and promotional pieces for print and digital.
Carolina Paula has 1 review
Professionalism
Quality
Value
Responsiveness
Tamatha D.
Oct, 2024
