I have over 25 years of creative and innovative public relations, corporate communications and marketing experience in the B2C space. I create highly visible and successful campaigns for some of the biggest consumer brands today. With a robust background in publishing, I have worked with top tier book publishers including Chronicle Books, Hay House, Insight editions, Peter Pauper Press, Quirk Books, Simon & Schuster, Sterling, Williams-Sonoma, Weldon Owen, Workman, and many more. I've also worked with authors in virtually every artistic discipline and boast an impressive list of media contacts. I offer comprehensive consulting services to boutique publishers and new author "boot camps" tailored to fit your needs.
In this role, I was responsible for media relations, publicity and internal & external communications for the Chronicle Books brand and specific key titles. I lead and managed the publicity department, building and fostering collaborative relationships with the marketing team and other key internal partners. I also worked closely with the Executive Marketing Director and senior management in building Chronicle Books corporate image and profile.
I have 20 years of creative and innovative public relations, corporate communications and marketing experience in the B2C space. I have expertise in creating highly visible and successful media relations and marketing campaigns for some of the biggest consumer brands today. I also have an extensive Rolodex of key media contacts including The Today Show, Good Morning America, Oprah, Rachel Ray, Martha Stewart, People Magazine and many more.
I am a seasoned candidate with over 15 years of progressive management and staff development experience. As a PR professional and consultant, I have revolutionized publicity and marketing departments for a number of consumer product companies, streamlining systems, incorporating useful sales data and information tools, designing and implementing results measurement tools and garnering media coverage increases of up to 300%.
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