Iryna Potapenko

Iryna Potapenko – Designer

An illustrator passionate about children and animals, ready to fill your book with sweet, kind, and heartfelt illustrations.


When I see a smile of a child, who is looking at my illustrations in a children’s book, I know my efforts have been rewarded. For this reason, I’ve spent over 30 years in the book industry, illustrating children’s books. Last year, books with my illustrations embarked on a journey across Europe and America. They were featured at book fairs in Bologna and Frankfurt am Main. My illustrations now travel more than I do.

I work with authors and publishers, offering a full range of services as an illustrator: digital illustrations for picture books up to 40 pages, covers, book design. I can mimic watercolor, colored pencils, and any kind of book graphics on my iPad according to your taste. How the collaboration works:

1. Discussion

You can write to me and tell me about your book, your vision and wishes, the style and color preferences.

2. Contract

Once we discuss the scope of work, number and size of illustrations, deadlines, and cost, we’ll sign a contract to formalize our partnership.

3. Sketches of characters and locations

At this stage, I’ll provide sketches of the main characters and color scheme. We will agree on these.

4. Book illustration sketches

I’ll create a series of illustrations for your book, inviting discussion about composition and character placement. You can make your edits and wishes known.

5. Adding color and details

After approving the rough sketches, I’ll create colored illustrations. This is the moment of full immersion in your story.

6. Layout approval

When I finish drawing the colored illustrations, I’ll compile them into a PDF layout and send it to you for approval. Minor revisions are possible at this stage.

7. File delivery

After you approve the layout, I’ll provide you access to the illustrations in TIFF format at printing resolution.

When your book is adorned with my illustrations, it will be like you’ve bought a new outfit for a celebration. And you’ll be eager to see it on the bookshelves.

Picture Books

Work experience

Index on Censorship

Oct, 2022 — Present

I make illustrations, I designed the cover for an English magazine

Vivat Publishing House, Old Lev Publishing House, Ranok Publishing House

Mar, 2002 — Present

Remote work as an illustrator. I have illustrated more than 30 books in Ukraine. I made 8 coloring pages. I still cooperate with Ukrainian publishing houses.

Euromedia Group

Mar, 2002 — Present

I illustrated two books in the Czech publishing house. One of them about Christmas was also published in Ukraine.

Odessa Film Studio

Jan, 2000 — Jan, 2010 (about 10 years)

I worked as an animator on the famous TV series Petson and Findus. I developed storyboards, did character design, and drew animation.

Professionals similar to Iryna

Get a range of offers by requesting quotes from multiple professionals.

Dominik Nawrocki

Dominik N.

People do judge books by their covers and I know how to make that judgment work in your favor. 10 years exp, in advertising, EFFIE AWARDED

Warsaw, Poland

98% reply rate

View profile
Andy Catling

Andy C.

An illustrator of children's picture books, Young Adult books and book covers. A humorous style with expressive characters.

Brighton, United Kingdom

100% reply rate

View profile
Dora Laszlo

Dora L.

Creative and professional Illustrator for 10+ years, specializing in Children's book and editing | Bring your beautiful ideas into reality!✨

Budapest, Hungary

100% reply rate

View profile