They are different from any generation before. Generation Z, or GEN Z. The oldest are just out of college. The youngest are still in grade school. They are the Grandchildren of the Baby Boomer generation... and grandparents want to empower their grandkids, right?
"Information-flooded and wisdom-starved" is how some writers have described this generation. GEN Z is also characterized as digital-native and tech-savvy, adaptable, activist, entrepreneurial… and anxiety-filled. They are growing up in a world that is unstable and full of threats. Institutions and older generation leaders seem unreliable. Cultural and religious anchors we took for granted are no longer a given.
The most “connected” and informed generation ever, GEN Z’ers consume a huge amount of content. But their style is bite-sized, snackable content. (Think Twitter and Instagram.) You have 8 seconds to capture their attention and possibly a minute or two to convey your message.
52 individual, short but thought-provoking NOW (nuggets of wisdom) spotlight important lessons our generation has learned in our adult lifetimes and our grandchildren need to know as they start theirs. This is anecdotal wisdom like Admiral William McCraven’s NYT #1 best seller “Make Your Bed”, but deliberately “bite-sized” to appeal to GEN Z tastes.