Plan your blog tour with an expert book publicist
As more readers discover books online, going on a blog tour is increasingly necessary to reach a wider audience and boost your sales. A book publicist can help you identify appropriate blogs, pitch your book, and schedule your tour.
On Reedsy, meet publicists with extensive media networks. Our book publicists have worked with bestselling and debut authors alike, and they know what it takes to set up a blog tour that helps sell your book.
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Kate L.
11 yrs marketing experience in consulting, launching, and promoting books. Specialized in sci-fi, fantasy, gamelit/litrpg, spec fic, LGBTQ+
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Tara L.
I am a children's, middle-grade, and YA book marketing expert with twenty-five years of experience in the Big Ten and freelancing.
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September W.
I'm a book blurb and advertising campaign copywriter for Penguin Random House UK, HarperCollins UK, Hachette UK, Bloomsbury UK and more.
Request a quoteWhat is a blog tour?
On a traditional book tour, you visit various stores for readings, Q&As, and book signings. On a blog tour, you promote your book on popular blogs. Your appearance can take different forms: interviews, live Q&As via streaming apps, or reviews from bloggers — it’s up to each blogger to choose how to promote your book.
If you hire a publicist for a blog tour, they will pitch your book to a series of suitable (and usually well-known) blogs in your genre. They will then work with interested bloggers to schedule your virtual appearances on their blogs.
A blog tour can be demanding, particularly during the intense period around your book launch. A publicist is a key ally who will help you work up the pitch, write answers for interviews, and even promote the reviews you receive on social media.
