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Robert Grede

Robert Grede - Ghostwriter

Milwaukee

an award-winning writer, syndicated columnist, frequent contributor to magazines, and best-selling author

Overview

Robert Grede is a best-selling author of both business books and novels. A book that he ghostwrote on branding won USA Book News "Best Business Book - Marketing." Another won "Best Historical Fiction."

Services
Languages
English (US)
Non-Fiction
Business & Management
Fiction
Historical Fiction

Awards

  • USA Book News - Best Business Book

Work experience

Ran an ad agency

Self-employed
January, 1990 – Present (almost 28 years)

The Grede Company identifies and implements brand strategies for small- and medium-size businesses, often serving as a small company's outsource marketing department. We develop a long-term strategic marketing plan, then implement over a period of 6 months to three years. Many clients have been with us for far longer.

Portfolio (6 selected works)

Naked Marketing: The Bare Essentials (3rd Edition)

Robert Grede

Strip away the mystique and learn what you really need to do to increase your company's sales and profits. This 3rd edition of Rob Grede's international bestseller has been updated to include social media and online marketing techniques, search engine optimization, blogging, and gaming. It provides winning strategies for all types and size of businesses, real-life examples, and lots of "do's a... read more

Strip away the mystique and learn what you really need to do to increase your company's sales and profits. This 3rd edition of Rob Grede's international bestseller has been updated to include social media and online marketing techniques, search engine optimization, blogging, and gaming. It provides winning strategies for all types and size of businesses, real-life examples, and lots of "do's a... read more

5 Kick-Ass Strategies Every Business Needs: To Explode Sales, Stun the Competition, Wow Customers and Achieve Exponential Growth

Robert Grede

Finally, a business guide that kicks ass!Forget the jargon and hype: there are five--and only five--ways to achieve exponential growth in your business. Are you ready to kick ass?The 5 Kick-Ass Strategies Every Business Needs is the ultimate business-growth guide. Filled with actual case studies, visual elements and strategic steps, this book will set you on a course to reach--and exceed--your... read more

Finally, a business guide that kicks ass!Forget the jargon and hype: there are five--and only five--ways to achieve exponential growth in your business. Are you ready to kick ass?The 5 Kick-Ass Strategies Every Business Needs is the ultimate business-growth guide. Filled with actual case studies, visual elements and strategic steps, this book will set you on a course to reach--and exceed--your... read more

The Spur & The Sash

Robert Grede

The Spur and the Sash is about a real person. Sergeant George B. Van Norman, a Yankee, was wounded in one of the last battles of the Civil War, at Nashville. Left behind to convalesce as the armies moved on, he was assigned to guard a local plantation from January to July, 1965, where he fell in love with the owner's daughter. That much is fact.The fiction begins with his wounding at the battl... read more

The Spur and the Sash is about a real person. Sergeant George B. Van Norman, a Yankee, was wounded in one of the last battles of the Civil War, at Nashville. Left behind to convalesce as the armies moved on, he was assigned to guard a local plantation from January to July, 1965, where he fell in love with the owner's daughter. That much is fact.The fiction begins with his wounding at the battl... read more

Rebuilding the Brand: How Harley-Davidson Became King of the Road

Clyde Fessler

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public... read more

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public... read more

Naked Marketing: The Bare Essentials

Robert Grede

With all the trendy ways to do marketing - from advertising on web sites to publicity with radio "shock jocks" - how can you determine which is the most productive, cost-effective option for your company? Here's a handy tool for business managers and entrepreneurs who want to get market-smart quickly. It reveals, step by step, how you can determine your marketing budget; develop a marketing pl... read more

With all the trendy ways to do marketing - from advertising on web sites to publicity with radio "shock jocks" - how can you determine which is the most productive, cost-effective option for your company? Here's a handy tool for business managers and entrepreneurs who want to get market-smart quickly. It reveals, step by step, how you can determine your marketing budget; develop a marketing pl... read more

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