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Mark Hughes
New York
Overview
ex Editor HarperCollins
Portfolio (1 selected work)
Buzzmarketing: Get People to Talk About Your Stuff
Mark Hughes
?There?s fake corporate marketing and then there?s real marketing. This is the real stuff for real people.??Ben Cohen, co-founder of Ben & Jerry?s Ice Cream These days consumers are paying less and less attention to advertising. A majority already zap commercials, and new technology keeps making it easier to tune out marketing messages. Mark Hughes has written a breakthrough guide to the art o... read more
?There?s fake corporate marketing and then there?s real marketing. This is the real stuff for real people.??Ben Cohen, co-founder of Ben & Jerry?s Ice Cream These days consumers are paying less and less attention to advertising. A majority already zap commercials, and new technology keeps making it easier to tune out marketing messages. Mark Hughes has written a breakthrough guide to the art o... read more
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