Overview

I’m a children’s book professional with twenty years experience across multiple facets of the book trade. I’ve worked as Senior Children’s Book Buyer for a major international retailer, Marketing Manager for Bloomsbury Children’s Books, Marketing Director for Macmillan Children’s Books, Head of Consumer Marketing for Walker Books and am now a freelance marketing consultant, whose clients include Nosy Crow, Bloomsbury and Usborne.

I’ve worked on a number of high profile books and series, including Harry Potter, Alex Rider, The Gruffalo, Where’s Wally, and have worked with many high profile authors, including Neil Gaiman and Patrick Ness. I’ve marketed books for all ages (from books for babies through to YA and crossover titles) to a variety of markets (retailers, parents, schools, libraries children and teens).

I have a particular skill for copywriting for different contexts (e.g. book blurbs, sales material, advertising) and in creating content (activity material, quizzes, reading group guides/teachers' notes) for children and teen readers.

As an author of books for children and teenagers (published by Orion Children's, Hot Key Books and Piccadilly Press), I'm well-placed to provide guidance on writing synopses and pitches, and helping authors plan events, and create resources for events.

I'm also an Expert YA reviewer for lovereading4kids.

Services

Fiction

Conceiving, copywriting and delivering consumer marketing campaigns across outdoor, print and digital media. Books/authors worked on include Where's Wally? Alex Rider, Patrick Ness, Cassandra Clare.

Presenting to bloggers, retailers and librarians.

Leading pitches to agents, authors and promotional partners.

Overseeing all marketing and publicity activity for Macmillan Children's Books, heading a team of five and managing campaigns for the likes of The Gruffalo 10th Anniversary, Young Sherlock and The Immortals YA series.

Conceiving, copywriting and delivering award-winning trade and consumer marketing campaigns across outdoor, print and digital media. Books/authors worked on include Harry Potter, Neil Gaiman, Celia Rees, Mary Hoffman, Angie Sage.

Creating stand-out sell-in material (catalogues, presenters, proof packs) and Point of Sale

Presenting to retailers and librarians.

Leading pitches to agents, authors and promotional partners

Head of children's book buying for all UK Borders and Books etc bookshops

The Gruffalo 10th Anniversary Edition

Julia Donaldson

Features a clever little mouse which outwits the creatures of the deep dark wood.

Features a clever little mouse which outwits the creatures of the deep dark wood.

Young Sherlock Holmes 1: Death Cloud by Lane, Andrew 1st (first) Edition (2010)

Andrew Lane

Will be dispatched from UK

Will be dispatched from UK

The Infernal Devices 1: Clockwork Angel

Cassandra Clare

Will be dispatched from UK

Will be dispatched from UK

Where's Wally? The Totally Essential Travel Collection by Handford, Martin ( AUTHOR ) Apr-07-2011 Hardback

Martin Handford

Seven sensational classic Where's Wally? books packed into a handy travel-size edition.

Seven sensational classic Where's Wally? books packed into a handy travel-size edition.

The Rescue Princesses: The Rainbow Opal

Paula Harrison

Rescue Princesses: the Rainbow Opal

Rescue Princesses: the Rainbow Opal

[ HARRY POTTER AND THE DEATHLY HALLOWS ] By Rowling, J. K. ( AUTHOR ) Jul-2007[ Hardback ]

J. K. Rowling

Edition Bloomsbury First edition 2007. ISBN: 978-0-7475-9105-4. This new and unread copy remains in very good condition. Immaculate throughout. Prompt dispatch from UK.

Edition Bloomsbury First edition 2007. ISBN: 978-0-7475-9105-4. This new and unread copy remains in very good condition. Immaculate throughout. Prompt dispatch from UK.

The Graveyard Book

Neil Gaiman

Graveyard Book

Graveyard Book

My Brother is a Superhero

David Solomons

My Brother is a Superhero

My Brother is a Superhero

Pip and Posy: The Bedtime Frog

Axel Scheffler

When Posy goes to stay at Pip's house they have lots of fun together before bedtime. But just as they switch out the light, disaster strikes: Posy realises that she has forgotten her favourite frog toy. Desperate to help his distraught friend, Pip offers Posy a range of different toys to substitute for her frog, including his own favourite frog money box. But none of them will do, "that's the ... read more

When Posy goes to stay at Pip's house they have lots of fun together before bedtime. But just as they switch out the light, disaster strikes: Posy realises that she has forgotten her favourite frog toy. Desperate to help his distraught friend, Pip offers Posy a range of different toys to substitute for her frog, including his own favourite frog money box. But none of them will do, "that's the ... read more