Haley Beasley

Haley Beasley - Marketer

Bakersfield, CA, United States

I'm a social media and marketing strategist with a PR degree from the top communications school in the country and a passion for creativity.

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Overview

Recent USC graduate working as a freelance writer and dance teacher while preparing for grad school.

Fiction
Adventure
Classics
Comics & Graphic Novels
Dystopian
Fantasy
Humor & Comedy
Plays & Screenplays
Young Adult & Teen
Non-Fiction
Art
Entertainment

Work experience

Marketing Strategist

Stories To Tell
May, 2017 – Present (over 1 year)

Assisted independent publishing business in creating systems and strategies for marketing services, wrote copy, created communication campaigns, researched influencers, and generated materials for clients.

Social Media Strategist

Heroine Chic
June, 2016 – January, 2017 (7 months)

Managed the Heroine Chic comic book Instagram account with strategized posts, tracked social media analytics, created targeted Instagram campaigns.

Projects

Heroine Chic

This is a Social Media Marketing Strategy I put together for the Webtoons comic Heroine Chic.

The campaign summary reads: The following campaign ideas feature promotional ideas that span across Instagram, Twitter, and other sources, using carefully crafted posts designed to target and involve current fans of the comic as well as promote the Heroine Chic brand and bring in more readers and subscribers.

As one of the most popular social media platforms out there and an amazing source for visual mediums, it’s important for a comic like Heroine Chic to have a strong Instagram presence. The following pages detail my top ideas regarding the Heroine Chic Instagram account with concepts ranging from contests and social media campaigns to general housekeeping and ideas for consistent Instagram posts.

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