Recent USC graduate working as a freelance writer and dance teacher while preparing for grad school.
Assisted independent publishing business in creating systems and strategies for marketing services, wrote copy, created communication campaigns, researched influencers, and generated materials for clients.
Managed the Heroine Chic comic book Instagram account with strategized posts, tracked social media analytics, created targeted Instagram campaigns.
This is a Social Media Marketing Strategy I put together for the Webtoons comic Heroine Chic.
The campaign summary reads: The following campaign ideas feature promotional ideas that span across Instagram, Twitter, and other sources, using carefully crafted posts designed to target and involve current fans of the comic as well as promote the Heroine Chic brand and bring in more readers and subscribers.
As one of the most popular social media platforms out there and an amazing source for visual mediums, it’s important for a comic like Heroine Chic to have a strong Instagram presence. The following pages detail my top ideas regarding the Heroine Chic Instagram account with concepts ranging from contests and social media campaigns to general housekeeping and ideas for consistent Instagram posts.
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