Eric Skalac

Eric Skalac - Editor

Urbana, IL, United States

Journalist and marketing professional w/ experience shaping stories of local, regional and national scope. Also: fiction junkie.

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Eric is a communicator. Through his voice and the written word, he’s led award-winning news teams in radio and print, created content for media campaigns large and small, and lent his creative voice to countless projects. He holds degrees in journalism from Northwestern University and creative writing from the University of Illinois at Urbana-Champaign, and participated in several skill-sharpening training sessions on the subjects of data journalism, narrative journalism and more.

A born storyteller, at three years old, he conned his parents into bringing home two cats after he told them all about the secret life of his new pet boxelder bug. Spot lived in a salt shaker, and for two hours, he was the best friend a kid could have.

Specialties: Investigative reporting | environmental reporting | computer assisted reporting | developing story angles and press release writing | traditional and digital media relations | client relations | media training | social media management | community journalism and strategy | digital storytelling| software/digital tools: Adobe Creative Suite, WordPress, Microsoft Office, some html, css and javascript

English (US)

Work experience

Co-founder/content director

August, 2016 – Present (over 2 years)

Established boutique PR and content marketing firm servicing clients in the tech startup and B2B space. Expanded to six active clients over the first quarter of business. Garnered exposure for clients in Investor’s Business Daily, U.S. News & World Report, Forbes Huffington Post and more.


22nd Century Media
October, 2014 – September, 2015 (11 months)

Defined tone and scope of weekly publication by producing content and assigning projects of varying scale on rapid deadlines and with little advance notice. Aggregated and compiled submitted content for community, school, sports, and business features. Edited and proofread copy for 15 contributors. Posted content to online content management system for publishing on multiple websites. Used social media platforms to promote content. Developed sources in community, government, schools to gain access to news quickly and reliably.

News director

KDNK Community Access Radio
August, 2011 – August, 2014 (about 3 years)

Grew very small newsroom to two full-time, one part-time, and six freelancers, expanding reach and audience of our content. Increased community impact of our news content, winning several awards. Transitioned our newsroom's reputation from light, local news into a well-respected source for in-depth news and creative storytelling. Acted as primary reporter filing daily, two-day and feature stories. Developed bi-weekly narrative journalism news series. Host of daily All Things Considered local news broadcasts. Primary reporting focus included environmental issues, police and crime, government, energy use and extraction, and more.

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