Barry Silverstein

Barry Silverstein

Barry Silverstein

Author

Barry's books

What was the name of the first maple flavor instant oatmeal cereal? What brand is the oldest major soft drink in America? What do the “m’s” in M&Ms stand for? Who was the Barbie doll named after? Which toothpaste had Bucky Beaver as a mascot? The answers to these burning questions – and many mor...

About me

Barry Silverstein is a Boomer, brand historian, freelance writer and retired direct marketing/brand marketing professional. He is the author of numerous non-fiction marketing and small business books, including "BOOMER BRANDS: Iconic Brands that Shaped Our Childhood" and "The Breakaway Brand."

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