I wrote this book to equip new entrepreneurs with the fundamentals of business planning and, equally importantly, help them visualise their idea, analyse it, and craft a professional business plan that bring out the value of that idea.
Learn how to:
1) Realistically establish the potential for your business idea;
2) Carry out cost-effective online research on your market;
3) Analyse your competitors, whether they are direct or indirect;
4) Build sensible sales forecasts;
5) Draft a business plan complete with descriptive sections and financial projections.
Business angels, venture capitalists, lending institutions, granting bodies, crowdfunding investors, a prospective co-founder. Whoever lays their eyes on your business plan will be hoping to find something that spark their interest in your business and in you.
Let me help you craft a great and professional business plan that showcases your business potential.
I wrote this book to equip new entrepreneurs with the fundamentals of business planning and, equally importantly, help them visualise their idea, analyse it, and craft a professional business plan that bring out the value of that idea.
Learn how to:
1) Realistically establish the potential for your business idea;
2) Carry out cost-effective online research on your market;
3) Analyse your competitors, whether they are direct or indirect;
4) Build sensible sales forecasts;
5) Draft a business plan complete with descriptive sections and financial projections.
Business angels, venture capitalists, lending institutions, granting bodies, crowdfunding investors, a prospective co-founder. Whoever lays their eyes on your business plan will be hoping to find something that spark their interest in your business and in you.
Let me help you craft a great and professional business plan that showcases your business potential.
You have a brilliant idea that’s been going through your mind for weeks and are now looking to test that idea and, possibly, predict how well it could realistically do.
Or maybe you have already shared your intuition and obtained some positive feedback, perhaps found a co-founder, and are ready to carry out preliminary validation tests.
You may be wondering how you should research your market and build a sensible sales forecast.
Or, at a more advanced stage, you may already have a minimum viable product and a business model, and what you are after now is a well-done business plan.
Whatever phase you are at, this book will help you define your idea and create a reliable business plan to put in front of potential investors, whether these are venture capitalists, business angels, granting bodies, lending institutions, crowdfunding investors, or simply prospective co-founders.
Even where you don’t need to raise funds and don’t even need a business plan, here you will find extremely useful resources to identify your business proposition and forecast sales over the short and long-term using realistic, practical tools.
The unnecessary has been left out, this is not the place to discuss theories or go into long-winded commentaries. Only concise, to-the-point information, complete with practical examples taken from my activity as a UK-based business consultant.
Having helped entrepreneurs and on-going businesses with the planning and running compliance of their companies, I am delighted to share some of the things I’ve learnt during my career.
I really hope you will find the content valuable and, equipped with the necessary planning tools, discover your way into the entrepreneurial world.
I cannot count the number of times I have sat through episodes of the television show "The Apprentice" with my head in my hands. Speaking specifically on the British version, the series routinely includes a particularly challenging episode where prospective investment candidates undergo multiple gruelling interviews where inevitably everyone's business proposals gets ripped to shreds. Watching through my fingers, all I can think is "do these people even know what a business plan is?"
I have these toe-curling scenes playing in my head as I reach for How to Write a Business Plan. A fellow British national, Alessandro Bosasco even refers to the television show "Dragon's Den" (the UK version of "Shark Tank") as another example of people being very publicly grilled before deciding whether or not to invest in a start-up business. This book is intended as an antidote to the condition of poor planning, a no-nonsense guide to writing a business proposal from calculating turnover projections to the basic structure of what a business plan should follow.
This is informative book is assisted by a large number of illustrative spreadsheets and screengrabs, produced for a fictional case study (a business in the catering industry). While there is a lot to digest here...there is also a lot to digest here! Personally I found it difficult to read and interpret the spreadsheets and data sets, having to scroll back and forth between pages to interpret the wording in bulky paragraphs and match it with the visual content. While the portrait orientation of books can be space limiting (especially for Excel spreadsheets), it can be equally difficult to interpret on a digital device when the same images are flipped horizontally.
Good for those already possessing a level of business acumen, more fresh-faced readers may struggle when it comes to How to Write a Business Plan. Another level of granular detail, annotated images and breaking down the workings out between certain figures would have made it more accessible. With a few revisions I can see this being a highly popular guide in future editions.
AEB Reviews