Dee Dee DeBartlo

Dee Dee DeBartlo - Publicist

New York, NY, United States

I'm a book publicist and marketer whose biggest success was the launch of Freakonomics. I work with nonfiction authors and novelists.

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I've been in book publishing for 23 very interesting years and have had the privilege of working with many incredibly smart, creative, and talented authors. In addition to launching Freakonomics, I have worked with the wonderful Cokie Roberts on 5 bestselling books, developed a true friendship with Elmore Leonard who I was lucky to work with for 15 years, publicized Neil Gaiman's American Gods and watched his career explode, and worked with filmmaker Guillermo del Toro on 2 bestselling books.

Before starting my own company I was a senior director of publicity at HarperCollins for 12 years.

In January 2014 I formed DeBartlo & Co, a boutique full-service book publicity and marketing firm. I continue to work with many dynamic publishers and authors. Recent projects include Thirty Million Words: Building A Child's Brain by pediatric surgeon and social activist Dana Suskind, The Nurture Effect by behavioral scientist Tony Biglan, Last Night at the Blue Angel, a debut novel by Rebecca Rotert, White Man's Problems, a collection of stories by Kevin Morris, The Blue Hour a psychological thriller by Douglas Kennedy, and many more.

While my main focus is publicity, I also help authors build their brands and develop their social media and digital platforms. I work closely with a group of colleagues who I collaborate with to create websites, videos, and book jackets.
Biographies & Memoirs
Business & Management
Cooking & Food Wine & Spirits
Health & wellbeing
Humanities & Social Sciences
Parenting & Families
Political Science & Current Affairs
Historical Fiction
Humor & Comedy
Literary Fiction
Women's Fiction

Work experience

Book Publicist and Author Branding

January, 1994 – Present (about 27 years)


GRACE WITHOUT GOD by Katherine Ozment

National publicity campaign.

AWAKENING by Nathaniel Frank

National publicity campaign, website design.

THE NURTURE EFFECT by Anthony Biglan

Designed Jacket cover, wrote jacket copy, produced video, publicized book and organized book tour.

What to Eat When by Michael Roizen and Michael Crupain

National publicity campaign.

THE SEINE by Elaine Sciolino

Publicized and organized over 30 events.

THE BIG LIFE by Ann Shoket

Publicized and organized over 50 events.

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