Yellow was an exciting digital and book project that saw 52 of the world's most exciting artists illustrate 52 an entire year of news stories. The concept was to investigate what artists can bring to news coverage beyond traditional print and TV journalism. Beginning as a weekly digital series in late 2014, Yellow was eventually collected and published as a beautiful luxury book in December 2015 – taking over £25k in sales on Kickstarter and orders from some the UK's most desirable stockists.
- Devising the original concept and structuring how to run the series
- Planning content, editorial strategy and identity for both the digital series and print title
- Commissioning all artists, writers and designers
- Print managing the book
OFF LIFE is the UK's only street press comic. Distributed free‐to‐read in print and digital formats, the publication has grown to over 30,000 readers per issue, been advocated by major arts press and even spawned live events with The Design Museum, House of Illustration and the Edinburgh Literary Festival.
‐ Creating and developing the initial brand, identity, business strategy and creative direction
‐ Project managing each issue's budgets, time lines and contributors
‐ Sourcing and commissioning content
‐ Handling all social media, marketing as well as maintaining the OFF LIFE website
‐ Managing and commissioned designers, artists and business support staff.
For over 10 years I have worked as a freelance editor / creative director, helping organisations such as Visit England, National Union of Teachers, Blohm+Voss and The University of West England to launch and develop publications across digital and print.
Samples available on my portfolio site:
- Planning editorial strategy, identity, content and market position
- Commissioning and tendering for writers, designers, sales and business staff
- Projecting budgets of up to £2m.
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London-based Kiwi writer with huge experience across arts, travel, society, architecture, food, children et al. Never missed a deadline!
Bestselling ghostwriter and author of 27 books for many well-known figures. Translated into 15 different languages. 23 years of expertise.